Gamification Shopify Apps — Full Market Share Table
All tracked gamification Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Unicorn ‑ Upsell Cart Drawer | 48.78% | 15.48 | Climbing |
| 2 |  PB: Spin Wheel & Spin to Win | 22.98% | 10.26 | Climbing |
| 3 |  FOMO Sales Pop Up Social Proof | 10.28% | 29.54 | Declining |
| 4 |  Leat: Loyalty & Marketing | 9.88% | 4.50 | Climbing |
| 5 |  Spin Wheel+Gamification+Games | 6.05% | 0.16 | Declining |
| 6 |  Wheelify Spin Wheel Discount | 1.51% | 1.51 | Climbing |
| 7 |  OneLoyalty: Loyalty & Rewards | 0.30% | 0.01 | Declining |
| 8 |  BeyondCart Mobile App Builder | 0.07% | 0.01 | Declining |
| 9 |  Popupsmart: Email & SMS Popup | 0.05% | 0.02 | Climbing |
| 10 |  Original Wheelio spin pop‑ups | 0.04% | 0.02 | Declining |
Showing 1-10 out of 28
Key Insights:
- Unicorn ‑ Upsell Cart Drawer holds 48.8% share of gamification app installs — 25.8pp ahead of PB: Spin Wheel & Spin to Win (23.0%).
- Top 3 apps (Unicorn ‑ Upsell Cart Drawer, PB: Spin Wheel & Spin to Win, FOMO Sales Pop Up Social Proof) account for 82.0% of all gamification install share — a fragmented market.
- Unicorn ‑ Upsell Cart Drawer is gaining share fastest this month (+15.48pp) — the largest single gainer among the top gamification apps by share.
- FOMO Sales Pop Up Social Proof is losing share fastest (-29.54pp) — could indicate a churning user base or a stronger challenger gaining ground.
Gamification Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 gamification Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Unicorn ‑ Upsell Cart Drawer | 16.3%4.09 | 8.7%7.68 | 20.4%11.78 | 33.0%12.58 | 48.9%15.83 | 48.8%0.07 |
| PB: Spin Wheel & Spin to Win | — | — | 2.1% | 11.7%9.60 | 21.5%9.85 | 23.0%1.44 |
| FOMO Sales Pop Up Social Proof | 63.3%7.54 | 59.9%3.37 | 51.1%8.83 | 41.7%9.37 | 22.5%19.24 | 10.3%12.21 |
| Leat: Loyalty & Marketing | 4.7%0.93 | 7.8%3.12 | 2.3%5.59 | 5.3%3.07 | 5.3%– | 9.9%4.55 |
| Spin Wheel+Gamification+Games | 5.6%0.76 | 6.5%0.97 | 4.7%1.89 | 6.2%1.50 | 5.7%0.48 | 6.0%0.38 |
Key Insights:
- Unicorn ‑ Upsell Cart Drawer's share expanded from 1.2% → 48.8% over the charted period.
- Of the top 5 tracked gamification apps, 4 grew share and 1 lost share — leader is widening the gap.
Top Gamification Shopify Apps by Country
Per-country market share rankings for gamification Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | Unicorn ‑ Upsell Cart Drawer | Unicorn ‑ Upsell Cart Drawer | PB: Spin Wheel & Spin to Win | PB: Spin Wheel & Spin to Win | PB: Spin Wheel & Spin to Win |
| 2 | PB: Spin Wheel & Spin to Win | PB: Spin Wheel & Spin to Win | FOMO Sales Pop Up Social Proof | Wheelify Spin Wheel Discount | Leat: Loyalty & Marketing |
| 3 | FOMO Sales Pop Up Social Proof | FOMO Sales Pop Up Social Proof | OneLoyalty: Loyalty & Rewards | Spin Wheel+Gamification+Games | FOMO Sales Pop Up Social Proof |
| 4 | Leat: Loyalty & Marketing | Leat: Loyalty & Marketing | Wheelify Spin Wheel Discount | Unicorn ‑ Upsell Cart Drawer | Wheelify Spin Wheel Discount |
| 5 | Spin Wheel+Gamification+Games | Wheelify Spin Wheel Discount | Popupsmart: Email & SMS Popup | Leat: Loyalty & Marketing | Spin Wheel+Gamification+Games |
Key Insights:
- PB: Spin Wheel & Spin to Win leads gamification apps in 3 of 4 tracked markets (India, China, United Kingdom).
- Unicorn ‑ Upsell Cart Drawer leads worldwide, but 3 of 4 tracked markets crown a different leader — PB: Spin Wheel & Spin to Win in India, PB: Spin Wheel & Spin to Win in China, and others.
Top 5 Apps in Gamification
- Spin Wheel+Gamification+Games — Leads gamification apps with 6.0% install share, rated 4.9★ — losing share this month.
- Unicorn ‑ Upsell Cart Drawer — Holds 48.8% of gamification app install share, rated 5.0★ — gaining share this month.
- Leat: Loyalty & Marketing — Holds 9.9% of gamification app install share, rated 5.0★ — gaining share this month.
- PB: Spin Wheel & Spin to Win — Holds 23.0% of gamification app install share, rated 5.0★ — gaining share this month.
- FOMO Sales Pop Up Social Proof — Holds 10.3% of gamification app install share, rated 4.8★ — losing share this month.
Gamification Shopify Apps — Frequently Asked Questions
1. Which gamification app has the highest market share on Shopify?
Unicorn ‑ Upsell Cart Drawer ranks #1 by share among gamification apps at 48.8%, but the market is fragmented — multiple apps capture meaningful share. Compare the top 5 on features and pricing before deciding.
2. How is market share calculated for gamification Shopify apps?
For gamification (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which gamification apps are gaining market share on Shopify?
Unicorn ‑ Upsell Cart Drawer is gaining gamification app market share fastest this month, up +15.48pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which gamification apps are losing market share on Shopify?
FOMO Sales Pop Up Social Proof has lost the most market share this month among gamification apps (-29.54pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most gamification Shopify app installs?
Australia drives the largest share of gamification app installs at 42.4%, followed by United States at 15.4% and Netherlands at 7.1%. Use the country picker on the third card to compare market leaders by country.
6. How many gamification apps does ShopDigest track on Shopify?
ShopDigest tracks 96 gamification apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share gamification app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under gamification (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For gamification, Unicorn ‑ Upsell Cart Drawer leads on share; see the rankings tab for who currently holds #1 position.
