Market Place Connect Shopify Apps – Market Share Breakdown
(Updated October 2026) See which market place connect Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Market Place Connect Shopify Apps — Full Market Share Table
All tracked market place connect Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  UpPromote Affiliate Marketing | 45.90% | 0.14 | Declining |
| 2 |  Shopify Marketplace Connect | 40.88% | 3.38 | Climbing |
| 3 |  Affiliate Marketing ReferrLy | 3.29% | 2.62 | Declining |
| 4 |  Klaviyo: Email Marketing & SMS | 2.46% | 1.21 | Climbing |
| 5 |  wetracked.io Connect | 2.21% | 0.05 | Climbing |
| 6 |  Canva Connect | 1.96% | 0.52 | Climbing |
| 7 |  CW Email Popup Email Marketing | 0.86% | 2.74 | Declining |
| 8 |  BixGrow Affiliate Marketing | 0.65% | 0.22 | Climbing |
| 9 |  Powerful Contact Form Builder | 0.36% | 0.05 | Climbing |
| 10 |  M2E Multichannel Connect | 0.27% | 0.13 | Climbing |
Showing 1-10 out of 24
Key Insights:
- UpPromote Affiliate Marketing holds 45.9% share of market place connect app installs — 5.0pp ahead of Shopify Marketplace Connect (40.9%).
- Top 3 apps (UpPromote Affiliate Marketing, Shopify Marketplace Connect, Affiliate Marketing ReferrLy) account for 90.1% of all market place connect install share — a concentrated market.
- Shopify Marketplace Connect is gaining share fastest this month (+3.38pp) — the largest single gainer among the top market place connect apps by share.
- CW Email Popup Email Marketing is losing share fastest (-2.74pp) — could indicate a churning user base or a stronger challenger gaining ground.
Market Place Connect Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 market place connect Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Shopify Marketplace Connect | — | 37.5% | 41.0%3.43 | 59.4%18.46 | 59.1%0.32 | 55.3%3.81 |
| UpPromote Affiliate Marketing | — | 46.0% | 45.8%0.22 | 13.5%32.28 | 12.5%0.98 | 23.1%10.57 |
| Affiliate Marketing ReferrLy | — | 5.9% | 3.3%2.65 | 9.2%5.9 | 11.3%2.18 | 10.4%0.97 |
| Klaviyo: Email Marketing & SMS | — | 1.3% | 2.5%1.19 | 2.4%0.01 | 4.0%1.53 | 3.7%0.24 |
| Canva Connect | — | 1.4% | 2.0%0.62 | 3.5%1.41 | 3.0%0.41 | 2.9%0.2 |
Key Insights:
- Shopify Marketplace Connect's share expanded from 37.5% → 55.3% over the charted period.
- Of the top 5 tracked market place connect apps, 4 grew share and 1 lost share — leader is widening the gap.
Top Market Place Connect Shopify Apps by Country
Per-country market share rankings for market place connect Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | |  | | |
| 4 | | | |||
| 5 | | |  | |
Key Insights:
- UpPromote Affiliate Marketing leads market place connect apps in 3 of 4 tracked markets (United States, India, China).
- UpPromote Affiliate Marketing leads worldwide, but United Kingdom bucks the trend — Shopify Marketplace Connect leads there.
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Top 5 Apps in Market Place Connect
- Shopify Marketplace Connect — Leads market place connect apps with 55.3% install share, rated 4.1★ — losing share this month.
- Canva Connect — Holds 2.9% of market place connect app install share, rated 4.8★ — losing share this month.
- Mirakl Connect — Holds 1.5% of market place connect app install share, rated 4.2★ — gaining share this month.
- Affiliate Marketing ReferrLy — Holds 10.4% of market place connect app install share, rated 5.0★ — gaining share this month.
- UpPromote Affiliate Marketing — Holds 23.1% of market place connect app install share, rated 4.9★ — gaining share this month.
Market Place Connect Shopify Apps — Frequently Asked Questions
1. Which market place connect app has the highest market share on Shopify?
UpPromote Affiliate Marketing dominates the market place connect category on Shopify with 45.9% of installs — 5.0pp ahead of Shopify Marketplace Connect. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for market place connect Shopify apps?
For market place connect (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which market place connect apps are gaining market share on Shopify?
Shopify Marketplace Connect is gaining market place connect app market share fastest this month, up +3.38pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which market place connect apps are losing market share on Shopify?
CW Email Popup Email Marketing has lost the most market share this month among market place connect apps (-2.74pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most market place connect Shopify app installs?
United States drives the largest share of market place connect app installs at 50.0%, followed by United Kingdom at 10.3% and Australia at 8.5%. Use the country picker on the third card to compare market leaders by country.
6. How many market place connect apps does ShopDigest track on Shopify?
ShopDigest tracks 96 market place connect apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
