Product Options Shopify Apps – Market Share Breakdown
(Updated October 2026) See which product options Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Product Options Shopify Apps — Full Market Share Table
All tracked product options Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Globo Product Options, Variant | 65.30% | 1.71 | Climbing |
| 2 |  Easify Custom Product Options | 24.43% | 1.00 | Declining |
| 3 |  OPTIS Product Options, Variant | 8.05% | 0.32 | Declining |
| 4 |  Aris Product Options, Variants | 0.64% | 0.34 | Climbing |
| 5 |  King Product Options, Variants | 0.62% | 0.13 | Climbing |
| 6 |  Qikify Custom Product Options | 0.31% | 0.86 | Declining |
| 7 |  EasyFlow Product Options | 0.28% | 0.01 | Declining |
| 8 |  Hulk Product Options | 0.15% | 0.00 | Climbing |
| 9 |  Infinite Options: Product opt | 0.07% | 0.00 | Climbing |
| 10 |  APO Product Options, Variants | 0.04% | 0.01 | Declining |
Showing 1-10 out of 24
Key Insights:
- Globo Product Options, Variant holds 65.3% share of product options app installs — 40.9pp ahead of Easify Custom Product Options (24.4%).
- Top 3 apps (Globo Product Options, Variant, Easify Custom Product Options, OPTIS Product Options, Variant) account for 97.8% of all product options install share — a concentrated market.
- Globo Product Options, Variant is gaining share fastest this month (+1.71pp) — the largest single gainer among the top product options apps by share.
- Easify Custom Product Options is losing share fastest (-1.00pp) — could indicate a churning user base or a stronger challenger gaining ground.
Product Options Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 product options Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Globo Product Options, Variant | 62.3%1.64 | 62.1%0.19 | 61.0%1.09 | 63.5%2.47 | 39.4%24.08 | 65.2%25.82 |
| Easify Custom Product Options | 16.2%0.37 | 24.3%8.11 | 25.4%1.15 | 25.7%0.32 | 49.1%23.33 | 24.4%24.62 |
| OPTIS Product Options, Variant | 15.2%0.17 | 9.0%6.2 | 8.5%0.46 | 8.5%0.06 | 9.1%0.63 | 8.1%0.97 |
| King Product Options, Variants | 0.0%0.01 | 0.0% | 0.0% | 0.5%0.44 | 0.6%0.19 | 0.6%0.02 |
| Aris Product Options, Variants | 2.5%0.42 | 2.0%0.48 | 0.4%1.68 | 0.2%0.17 | 0.4%0.2 | 0.6%0.21 |
Key Insights:
- Globo Product Options, Variant's share expanded from 51.6% → 65.2% over the charted period.
- Of the top 5 tracked product options apps, 2 grew share and 3 lost share — leader is widening the gap.
Top Product Options Shopify Apps by Country
Per-country market share rankings for product options Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | | | | | |
| 5 | | | | | |
Key Insights:
- Globo Product Options, Variant leads product options apps in all 4 tracked markets — United States, India, China, United Kingdom.
⚠️ Data issue or feedback?
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Top 5 Apps in Product Options
- Globo Product Options, Variant — Leads product options apps with 65.2% install share, rated 4.9★ — gaining share this month.
- Easify Custom Product Options — Holds 24.5% of product options app install share, rated 4.9★ — losing share this month.
- OPTIS Product Options, Variant — Holds 8.1% of product options app install share, rated 4.9★ — losing share this month.
- King Product Options, Variants — Holds 0.6% of product options app install share, rated 4.7★ — gaining share this month.
- Aris Product Options, Variants — Holds 0.6% of product options app install share, rated 4.9★ — gaining share this month.
Product Options Shopify Apps — Frequently Asked Questions
1. Which product options app has the highest market share on Shopify?
Globo Product Options, Variant dominates the product options category on Shopify with 65.3% of installs — 40.9pp ahead of Easify Custom Product Options. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for product options Shopify apps?
For product options (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which product options apps are gaining market share on Shopify?
Globo Product Options, Variant is gaining product options app market share fastest this month, up +1.71pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which product options apps are losing market share on Shopify?
Easify Custom Product Options has lost the most market share this month among product options apps (-1.00pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most product options Shopify app installs?
United States drives the largest share of product options app installs at 32.9%, followed by United Kingdom at 10.2% and Australia at 6.6%. Use the country picker on the third card to compare market leaders by country.
6. How many product options apps does ShopDigest track on Shopify?
ShopDigest tracks 96 product options apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
