Rakuten Shopify Apps — Full Market Share Table
All tracked rakuten Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Mulwi | 200+ Shopping Feeds | 48.86% | 24.57 | Climbing |
| 2 |  KeepCart: Stop Coupon Leaks | 34.15% | 16.24 | Declining |
| 3 |  Outlink External Links Button | 11.56% | 4.00 | Climbing |
| 4 |  LC Custom Google Shopping Feed | 3.55% | 2.93 | Declining |
| 5 |  Infinite Shopping Feed & XML | 0.92% | 0.38 | Climbing |
| 6 |  Route ‑ Protection & Tracking | 0.43% | 0.14 | Declining |
| 7 |  BL External Links Button | 0.39% | 9.50 | Declining |
| 8 |  Routific ‑ Route Planning | 0.04% | 0.00 | Climbing |
| 9 |  Shipping Rate Power Toy | 0.03% | 0.00 | Declining |
| 10 |  Data Feed Watch Shopping Feeds | 0.03% | 0.08 | Declining |
Showing 1-10 out of 22
Key Insights:
- Mulwi | 200+ Shopping Feeds holds 48.9% share of rakuten app installs — 14.7pp ahead of KeepCart: Stop Coupon Leaks (34.1%).
- Top 3 apps (Mulwi | 200+ Shopping Feeds, KeepCart: Stop Coupon Leaks, Outlink External Links Button) account for 94.6% of all rakuten install share — a competitive market.
- Mulwi | 200+ Shopping Feeds is gaining share fastest this month (+24.57pp) — the largest single gainer among the top rakuten apps by share.
- KeepCart: Stop Coupon Leaks is losing share fastest (-16.24pp) — could indicate a churning user base or a stronger challenger gaining ground.
Rakuten Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 rakuten Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Mulwi | 200+ Shopping Feeds | 35.4%0.99 | 34.1%1.34 | 44.2%10.12 | 38.2%5.97 | 61.1%22.85 | 48.9%12.22 |
| KeepCart: Stop Coupon Leaks | 29.8%3.32 | 30.5%0.75 | 24.0%6.51 | 39.2%15.20 | 29.1%10.12 | 34.1%5.06 |
| Outlink External Links Button | 8.6%0.75 | 5.5%3.06 | 5.7%0.18 | 4.9%0.83 | 6.4%1.50 | 11.6%5.16 |
| LC Custom Google Shopping Feed | 14.4%1.52 | 14.7%0.27 | 11.1%3.61 | 8.2%2.86 | 2.0%6.15 | 3.5%1.51 |
| Infinite Shopping Feed & XML | 1.0%0.53 | 1.1%0.08 | 0.8%0.24 | 1.1%0.30 | 0.4%0.73 | 0.9%0.53 |
Key Insights:
- Mulwi | 200+ Shopping Feeds's share contracted from 77.8% → 48.9% over the charted period.
- Of the top 5 tracked rakuten apps, 4 grew share and 1 lost share — challengers are eating into leader's share.
Top Rakuten Shopify Apps by Country
Per-country market share rankings for rakuten Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | Mulwi | 200+ Shopping Feeds | KeepCart: Stop Coupon Leaks | Mulwi | 200+ Shopping Feeds | Mulwi | 200+ Shopping Feeds | Mulwi | 200+ Shopping Feeds |
| 2 | KeepCart: Stop Coupon Leaks | Mulwi | 200+ Shopping Feeds | KeepCart: Stop Coupon Leaks | KeepCart: Stop Coupon Leaks | Outlink External Links Button |
| 3 | Outlink External Links Button | Outlink External Links Button | Outlink External Links Button | Outlink External Links Button | LC Custom Google Shopping Feed |
| 4 | LC Custom Google Shopping Feed | LC Custom Google Shopping Feed | Infinite Shopping Feed & XML | Infinite Shopping Feed & XML | Route ‑ Protection & Tracking |
| 5 | Infinite Shopping Feed & XML | Route ‑ Protection & Tracking |  Caracal Lite : Coupon Blocker | Caracal Lite : Coupon Blocker | KeepCart: Stop Coupon Leaks |
Key Insights:
- Mulwi | 200+ Shopping Feeds leads rakuten apps in 3 of 4 tracked markets (India, China, United Kingdom).
- Mulwi | 200+ Shopping Feeds leads worldwide, but United States bucks the trend — KeepCart: Stop Coupon Leaks leads there.
Top 5 Apps in Rakuten
- KeepCart: Stop Coupon Leaks — Leads rakuten apps with 34.1% install share, rated 5.0★ — losing share this month.
- Outlink External Links Button — Holds 11.6% of rakuten app install share, rated 4.9★ — gaining share this month.
- Infinite Shopping Feed & XML — Holds 0.9% of rakuten app install share, rated 4.1★ — gaining share this month.
- Mulwi | 200+ Shopping Feeds — Holds 48.9% of rakuten app install share, rated 5.0★ — gaining share this month.
- Caracal Lite : Coupon Blocker — Holds 0 of rakuten app install share.
Rakuten Shopify Apps — Frequently Asked Questions
1. Which rakuten app has the highest market share on Shopify?
Mulwi | 200+ Shopping Feeds currently holds the highest market share for rakuten apps at 48.9%, but the category is competitive — KeepCart: Stop Coupon Leaks is close behind at 34.1%. The right choice depends on your specific store needs.
2. How is market share calculated for rakuten Shopify apps?
For rakuten (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which rakuten apps are gaining market share on Shopify?
Mulwi | 200+ Shopping Feeds is gaining rakuten app market share fastest this month, up +24.57pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which rakuten apps are losing market share on Shopify?
KeepCart: Stop Coupon Leaks has lost the most market share this month among rakuten apps (-16.24pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most rakuten Shopify app installs?
United States drives the largest share of rakuten app installs at 40.3%, followed by United Kingdom at 11.9% and Germany at 9.0%. Use the country picker on the third card to compare market leaders by country.
6. How many rakuten apps does ShopDigest track on Shopify?
ShopDigest tracks 67 rakuten apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share rakuten app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under rakuten (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For rakuten, Mulwi | 200+ Shopping Feeds leads on share; see the rankings tab for who currently holds #1 position.
