Social Media Shopify Apps — Full Market Share Table
All tracked social media Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  MetaShop: Instagram & Facebook | 38.45% | 37.28 | Climbing |
| 2 |  Outfy ‑ Social Media Auto Post | 20.34% | 12.15 | Declining |
| 3 |  Judge.me Product Reviews App | 18.82% | 7.93 | Declining |
| 4 |  Magik AI Social Media AutoPost | 8.95% | 1.94 | Declining |
| 5 |  TikTok | 3.20% | 3.21 | Declining |
| 6 |  IG Facebook & Instagram Shop | 3.12% | 2.69 | Climbing |
| 7 |  Facebook & Instagram | 2.30% | 0.82 | Climbing |
| 8 |  Xyla AI Social Media Autopilot | 1.71% | 4.49 | Declining |
| 9 |  Hoppy Trust Badges & Icons | 1.15% | 6.82 | Declining |
| 10 |  Dakaas Social Media Icons | 1.03% | 3.94 | Declining |
Showing 1-10 out of 24
Key Insights:
- MetaShop: Instagram & Facebook holds 38.4% share of social media app installs — 18.1pp ahead of Outfy ‑ Social Media Auto Post (20.3%).
- Top 3 apps (MetaShop: Instagram & Facebook, Outfy ‑ Social Media Auto Post, Judge.me Product Reviews App) account for 77.6% of all social media install share — a competitive market.
- MetaShop: Instagram & Facebook is gaining share fastest this month (+37.28pp) — the largest single gainer among the top social media apps by share.
- Outfy ‑ Social Media Auto Post is losing share fastest (-12.15pp) — could indicate a churning user base or a stronger challenger gaining ground.
Social Media Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 social media Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| MetaShop: Instagram & Facebook | 0.4%0.07 | 0.7%0.29 | 0.8%0.19 | 0.9%0.07 | 1.2%0.25 | 38.5%37.28 |
| Outfy ‑ Social Media Auto Post | 32.4%17.36 | 36.3%3.87 | 36.0%0.27 | 34.4%1.68 | 29.3%5.04 | 20.3%8.97 |
| Judge.me Product Reviews App | 19.3%5.81 | 23.1%3.82 | 26.1%3.03 | 26.4%0.29 | 30.7%4.31 | 18.8%11.90 |
| Magik AI Social Media AutoPost | 0.7%0.07 | 0.6%0.12 | 3.0%2.49 | 9.8%6.70 | 11.5%1.74 | 8.9%2.54 |
| TikTok | 6.4%0.42 | 5.7%0.63 | 5.8%0.07 | 5.3%0.46 | 5.8%0.48 | 3.2%2.63 |
Key Insights:
- MetaShop: Instagram & Facebook's share expanded from 0.1% → 38.5% over the charted period.
- Of the top 5 tracked social media apps, 4 grew share and 1 lost share — leader is widening the gap.
Top Social Media Shopify Apps by Country
Per-country market share rankings for social media Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
United States
India
China
United Kingdom
Key Insights:
- MetaShop: Instagram & Facebook leads social media apps in 3 of 4 tracked markets (United States, India, United Kingdom).
- MetaShop: Instagram & Facebook leads worldwide, but China bucks the trend — Judge.me Product Reviews App leads there.
Top 5 Apps in Social Media
- Outfy ‑ Social Media Auto Post — Leads social media apps with 20.3% install share, rated 4.8★ — losing share this month.
- Magik AI Social Media AutoPost — Holds 9.0% of social media app install share, rated 4.8★ — losing share this month.
- MetaShop: Instagram & Facebook — Holds 38.4% of social media app install share, rated 5.0★ — gaining share this month.
- Dakaas Social Media Icons — Holds 1.0% of social media app install share, rated 4.9★ — losing share this month.
- SS ‑ Social media AI Auto Post — Holds 0.5% of social media app install share, rated 4.8★ — losing share this month.
Social Media Shopify Apps — Frequently Asked Questions
1. Which social media app has the highest market share on Shopify?
MetaShop: Instagram & Facebook currently holds the highest market share for social media apps at 38.4%, but the category is competitive — Outfy ‑ Social Media Auto Post is close behind at 20.3%. The right choice depends on your specific store needs.
2. How is market share calculated for social media Shopify apps?
For social media (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which social media apps are gaining market share on Shopify?
MetaShop: Instagram & Facebook is gaining social media app market share fastest this month, up +37.28pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which social media apps are losing market share on Shopify?
Outfy ‑ Social Media Auto Post has lost the most market share this month among social media apps (-12.15pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most social media Shopify app installs?
United States drives the largest share of social media app installs at 48.5%, followed by United Kingdom at 8.2% and Canada at 5.2%. Use the country picker on the third card to compare market leaders by country.
6. How many social media apps does ShopDigest track on Shopify?
ShopDigest tracks 95 social media apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share social media app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under social media (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For social media, MetaShop: Instagram & Facebook leads on share; see the rankings tab for who currently holds #1 position.
