Split Testing Shopify Apps – Analytics & Insights
(Updated September 2026) Track the top split testing Shopify apps with live rankings, market share, geography, and review data — updated weekly from the Shopify App Store. This keyword page shows where each app stands today and how its position has shifted over time.
Top Split Testing Shopify Apps Ranked Today
Top 10 split testing Shopify apps ranked by current App Store position, with market share and review counts. Updated weekly.
| App | Rank | Market Share | Reviews |
|---|---|---|---|
 Essential CRO Split AB Testing | 1 | 20.23% 5.59 | 27 1 |
 Falcon AB Test Split Test CRO! | 2 | 0.00% | 11 0 |
 Visually A/B Testing & CRO | 3 1 | 38.44% 17.21 | 146 4 |
 Shoplift ‑ CRO & A/B Testing | 4 1 | 17.34% 10.78 | 136 3 |
 Eraya: A/B Testing | 5 1 | 10.41% 6.32 | 32 6 |
 Elevate A/B Testing Price Test | 6 1 | 9.32% 8.33 | 143 5 |
 Personizely: A/B Testing & CRO | 7 1 | 1.59% 0.81 | 92 2 |
 ABConvert: A/B Testing | 8 5 | 0.43% 0.34 | 83 1 |
 Zipify Landing Page Builder | 9 3 | 1.27% 0.71 | 425 2 |
 Arktic ‑ A/B Split test | 10 3 | 0.00% | 0 0 |
Key Insights:
- Essential CRO Split AB Testing commands 20.2% market share, 20.2pp ahead of Falcon AB Test Split Test CRO! — a competitive split testing category.
- In the last 30 days, 5 apps climbed and 3 dropped in ranking among the top 10 tracked split testing apps.
- Eraya: A/B Testing added the most new reviews this month (+6) — strong adoption momentum.
- Note: Visually A/B Testing & CRO holds higher market share (38.4%) than the rank-#1 app Essential CRO Split AB Testing — share and App Store rank don't align in this category, so cross-checking both views matters.
Live Ranking and Market Share Trends for Split Testing Shopify Apps
Monthly ranking and market share trends for the top 5 split testing Shopify apps over the past year — see how each app's App Store position and market share have shifted month by month.
Charts Data
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| Essential CRO Split AB Testing | #1 | #1 | #1 | #1 | #1 | #1 |
| Falcon AB Test Split Test CRO! | #2 | #42 | #4 | #4 | #62 | #24 |
| Visually A/B Testing & CRO | #3 | #3 | #3 | #21 | #31 | #3 |
| Shoplift ‑ CRO & A/B Testing | #4 | #22 | #2 | #31 | #21 | #42 |
| Eraya: A/B Testing | #369 | #729 | #61 | #6 | #42 | #51 |
Key Insights:
- Essential CRO Split AB Testing's ranking held steady from #1 to #1 over the charted period.
- 4 of 5 top split testing apps improved their position; 0 declined — a mixed picture.
- Essential CRO Split AB Testing's market share is 20.2% — losing -7.9pp since the start of the chart.
Split Testing Shopify Apps — Market Share by Country
Top 5 countries driving installs for split testing Shopify apps, with current market share and 30-day change versus the previous month.
| Country | Market Share | Change |
|---|---|---|
 United States | 48.3% | 2.78 |
 United Kingdom | 14.9% | 2.92 |
 Australia | 6.2% | 0.39 |
 France | 4.2% | 0.71 |
 Canada | 3.8% | 4.77 |
Key Insights:
- United States accounts for 48.3% of split testing app installs — the single largest market.
- Top 3 markets (United States, United Kingdom, Australia) collectively cover 69.5% of all tracked split testing installs — highly concentrated demand.
- United Kingdom is the fastest-growing market this month (+2.9pp) — emerging demand worth watching.
Fastest to 1,000 Reviews — Split Testing Shopify Apps
Race-style view of how the top 5 split testing Shopify apps reached 1,000 reviews — months since launch on the X-axis, cumulative review count on the Y-axis.
Charts Data
| App | Months to Reach 1,000 Reviews | Current Review Count |
|---|---|---|
| Visually A/B Testing & CRO | Not yet reached | 124 |
| Shoplift ‑ CRO & A/B Testing | Not yet reached | 120 |
| Essential CRO Split AB Testing | Not yet reached | 25 |
| Eraya: A/B Testing | Not yet reached | 24 |
| Falcon AB Test Split Test CRO! | Not yet reached | 7 |
Key Insights:
- 5 of the top 5 split testing apps haven't yet crossed 1,000 reviews — Visually A/B Testing & CRO is closest at 124 cumulative.
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Top Split Testing Shopify Apps Ranked by Position
Essential CRO Split AB Testing holds the top spot for split testing with 20.2% market share, but the gap to challengers is closing, 20.2pp ahead of Falcon AB Test Split Test CRO! (0). Visually A/B Testing & CRO sits at #3 with 38.4% share, rounding out the top tier. The top 3 apps together control 58.7% of split testing installs — a clear leadership tier with a meaningful long tail behind them. ABConvert: A/B Testing is the standout mover this month, climbing 5 positions — a momentum signal worth tracking. Worth noting: the top-ranked app and the highest-share app aren't the same here — App Store rank and our market share metric (computed from review counts and other factors) move on independent dynamics, so cross-checking both views matters in this category.
Essential CRO Split AB Testing (20.2%) and Falcon AB Test Split Test CRO! (0) sit close at the top of split testing apps, and ABConvert: A/B Testing climbed 5 positions this month. Current rank is a thin signal in this kind of mover-heavy category — recent climbers often have stronger 6-month trajectory than today's leader.
Live Ranking and Market Share Trends Across Split Testing Shopify Apps
Essential CRO Split AB Testing held #1 steadily from Sep 2025 to Sep 2026 — an entrenched leader in split testing that challengers haven't displaced. Across the top 5 plotted split testing apps, 4 improved their ranking while 0 declined — the category is moving upward overall. Essential CRO Split AB Testing's share held near 20.2% from Sep 2025 to Sep 2026 — a stable install base for split testing apps rather than active gain or loss.
4 of 5 plotted split testing apps moved positions in this window — recent trajectory beats current rank as a signal when a category is reshuffling this actively.
Review Growth Velocity in Split Testing — Which Apps Grew Fastest
None of the top 5 split testing apps tracked here have yet crossed 1,000 reviews. Visually A/B Testing & CRO leads the set on current cumulative reviews with 124 — closest to the milestone, at roughly 12% of the way there.
With no app in this split testing set having crossed 1,000 reviews, the category is still in early adoption. Visually A/B Testing & CRO is the closest to breaking out at 124 cumulative reviews — worth tracking its per-month review velocity to see whether it's on pace to cross the milestone first.
Top 5 Apps in Split Testing
- Essential CRO Split AB Testing — Tops the split testing rankings with 20.2% market share and 5.0★.
- Falcon AB Test Split Test CRO! — Ranks #2 for split testing with 0 market share and 5.0★.
- Visually A/B Testing & CRO — Climbed 1 position this month to rank #3 — 38.4% share, 4.7★.
- Shoplift ‑ CRO & A/B Testing — Currently ranked #4 with 17.3% market share and 4.9★.
- Eraya: A/B Testing — Climbed 1 position this month to rank #5 — 10.4% share, 5.0★.
Split Testing Shopify Apps — Frequently Asked Questions
1. What is the best split testing app on Shopify?
Essential CRO Split AB Testing ranks #1 for split testing apps with 20.2% market share, but the category is competitive — Falcon AB Test Split Test CRO! is close behind at 0, so the best fit depends on your store's specific needs.
2. Which split testing app has the highest market share on Shopify?
Essential CRO Split AB Testing holds the highest market share among split testing apps at 20.2% (-5.59pp vs 30 days ago). Market share here is estimated from each app's recent review velocity, with rank-weighted adjustment because positions in keyword search drive most installs.
3. How many split testing apps are tracked on Shopify?
ShopDigest tracks 96 split testing apps on the Shopify App Store. Rankings, market share, geography, and review data refresh weekly.
4. Which split testing app is growing the fastest on Shopify?
ABConvert: A/B Testing has shown the strongest ranking momentum, climbing 5 positions over the past 30 days. Use the Rankings tab to see full month-over-month trajectories.
5. Where are split testing apps most popular on Shopify?
United States has the highest concentration of split testing app installs at 48.3%, followed by United Kingdom at 14.9%. The Geography tab shows the full country-by-country breakdown.
6. How is market share calculated for split testing on Shopify keyword pages?
For keyword pages, market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. This reflects the reality that Shopify keyword search traffic concentrates heavily at the top of results.
