Workflow Shopify Apps — Full Market Share Table
All tracked workflow Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Shopify Flow | 99.54% | 0.01 | Climbing |
| 2 |  WorkflowMail Emails | 0.15% | 0.02 | Declining |
| 3 |  SMART Functions Creator | 0.09% | 0.02 | Climbing |
| 4 |  Workflow Trigger Extensions | 0.07% | 0.02 | Declining |
| 5 |  Workflow Transactional Email | 0.06% | 0.01 | Climbing |
| 6 |  Workflow Companion | 0.03% | 0.01 | Climbing |
| 7 |  Upatra: Bulk Fulfill CSV | 0.02% | 0.01 | Declining |
| 8 |  Disputifier: Smart Chargebacks | 0.01% | 0.00 | Declining |
| 9 |  SupaEasy: AI Functions creator | 0.01% | 0.00 | Climbing |
| 10 |  Chargeflow Prevent Chargebacks | 0.01% | 0.00 | Declining |
Showing 1-10 out of 24
Key Insights:
- Shopify Flow holds 99.5% share of workflow app installs — 99.4pp ahead of WorkflowMail Emails (0.2%).
- Top 3 apps (Shopify Flow, WorkflowMail Emails, SMART Functions Creator) account for 99.8% of all workflow install share — a concentrated market.
- SMART Functions Creator is gaining share fastest this month (+0.02pp) — the largest single gainer among the top workflow apps by share.
- WorkflowMail Emails is losing share fastest (-0.02pp) — could indicate a churning user base or a stronger challenger gaining ground.
Workflow Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 workflow Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Shopify Flow | 99.6%0.07 | 99.7%0.06 | 99.6%0.08 | 99.6%– | 99.5%0.09 | 99.5%0.01 |
| WorkflowMail Emails | 0.1%0.02 | 0.0%0.04 | 0.1%0.07 | 0.2%0.06 | 0.2%0.01 | 0.1%0.02 |
| SMART Functions Creator | 0.1%0.07 | 0.0%0.13 | 0.0%0.01 | 0.0%– | 0.1%0.06 | 0.1%0.02 |
| Workflow Trigger Extensions | — | 0.1% | 0.2%0.03 | 0.1%0.11 | 0.1%0.02 | 0.1%0.01 |
| Workflow Transactional Email | — | 0.0% | 0.0%0.01 | 0.1%0.06 | 0.1%0.02 | 0.1%– |
Key Insights:
- Shopify Flow's share expanded from 96.7% → 99.5% over the charted period.
- Of the top 5 tracked workflow apps, 4 grew share and 1 lost share — leader is widening the gap.
Top Workflow Shopify Apps by Country
Per-country market share rankings for workflow Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | Shopify Flow | Shopify Flow | Shopify Flow | Shopify Flow | Shopify Flow |
| 2 | WorkflowMail Emails | WorkflowMail Emails | SMART Functions Creator | WorkflowMail Emails | WorkflowMail Emails |
| 3 | SMART Functions Creator | Workflow Trigger Extensions | Upatra: Bulk Fulfill CSV | Workflow Transactional Email | Workflow Transactional Email |
| 4 | Workflow Trigger Extensions | SMART Functions Creator |  Order Editing.app & Upsell | Workflow Trigger Extensions | SMART Functions Creator |
| 5 | Workflow Transactional Email | Workflow Companion | WorkflowMail Emails | Workflow Companion | Workflow Companion |
Key Insights:
- Shopify Flow leads workflow apps in all 4 tracked markets — United States, India, China, United Kingdom.
Top 5 Apps in Workflow
- Shopify Flow — Leads workflow apps with 99.5% install share, rated 4.7★.
- WorkflowMail Emails — Holds 0.2% of workflow app install share, rated 5.0★.
- Workflow Transactional Email — Holds 0.1% of workflow app install share, rated 4.3★.
- Workflow Trigger Extensions — Holds 0.1% of workflow app install share, rated 4.8★.
- Workflow Companion — Holds 0.0% of workflow app install share, rated 4.9★.
Workflow Shopify Apps — Frequently Asked Questions
1. Which workflow app has the highest market share on Shopify?
Shopify Flow dominates the workflow category on Shopify with 99.5% of installs — 99.4pp ahead of WorkflowMail Emails. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for workflow Shopify apps?
For workflow (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which workflow apps are gaining market share on Shopify?
SMART Functions Creator is gaining workflow app market share fastest this month, up +0.02pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which workflow apps are losing market share on Shopify?
WorkflowMail Emails has lost the most market share this month among workflow apps (-0.02pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most workflow Shopify app installs?
United States drives the largest share of workflow app installs at 40.4%, followed by United Kingdom at 7.1% and Australia at 5.0%. Use the country picker on the third card to compare market leaders by country.
6. How many workflow apps does ShopDigest track on Shopify?
ShopDigest tracks 96 workflow apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
