(Updated October 2026) Track Omnisend Email Marketing & SMS's estimated install share within every Shopify App Store group it appears in — categories, keywords, and collections — with current %, 30-day change, and Growing / Stable / Declining status. Drive sales with email marketing, newsletters, SMS, and popups.
Omnisend Email Marketing & SMS's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
Keywordspin to win | 22.91%27.62 | Declining |
Keywordcollect emails | 20.31%3.11 | Declining |
Keywordemail list | 18.90%1.69 | Growing |
KeywordSignup form | 15.17%8.39 | Declining |
Keywordmessaging | 12.90%5.31 | Growing |
KeywordAutomated workflows | 12.77%20.68 | Declining |
KeywordNewsletters | 11.81%1.45 | Growing |
CategorySMS marketing Marketing and conversion > Marketing > SMS marketing | 11.81%0.92 | Declining |
Keywordyotpo sms | 11.72%1.26 | Declining |
Keywordemail marketing | 11.64%0.77 | Declining |
Key Insights:
Monthly market share trajectory for Omnisend Email Marketing & SMS across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
| Category / Keyword | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Spin To Win | 48.09% | 53.03%4.94 | 42.66%10.37 | 47.15%4.49 | 36.18%10.97 | 22.96%13.22 |
| Collect Emails | 11.73% | 97.38%85.65 | 35.72%61.66 | 33.60%2.12 | 10.16%23.44 | 20.55%10.39 |
| Email List | 4.71% | 4.51%0.2 | 7.71%3.2 | 17.45%9.74 | 18.09%0.64 | 18.95%0.86 |
| Signup Form | 11.22% | 19.38%8.16 | 12.98%6.4 | 22.35%9.37 | 15.63%6.72 | 15.23%0.4 |
| Messaging | 7.79% | 7.49%0.3 | 7.64%0.15 | 7.76%0.12 | 13.88%6.12 | 12.91%0.97 |
Key Insights:
Omnisend Email Marketing & SMS captures the largest share of installs in spin to win — 22.9% of the group's tracked install base, followed by 20.3% in collect emails and 18.9% in email list. Sort the table by Share to see the full ordered list.
Omnisend Email Marketing & SMS is contracting in more groups than it's expanding. spin to win saw the sharpest dip this month — switch to "Market Share Changes" to see the full distribution and check whether the contractions cluster around a shared theme.
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
Omnisend Email Marketing & SMS appears in 62 Shopify App Store groups in total — categories, keywords, and collections combined. The table above lists the top 10 where it captures the largest share; paginate or sort by Change to see the rest.
Share figures are recomputed weekly from the latest review data. Omnisend Email Marketing & SMS is currently losing share in more groups than it's gaining — the trend chart's date range filter lets you check whether the slide started recently or has been ongoing.
Rankings and trends across every Shopify app, category, and keyword.