Triple Whale — Market Share Across Shopify App Store Groups
Triple Whale's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
| Keyword cancel trial | 8.42%0.20 | Declining |
| Keyword Customer behavior | 5.88%4.32 | Climbing |
| Category Analytics Store management > Operations > Analytics | 0.15%0.02 | Declining |
| Collection | 0.11%0.01 | Declining |
| Keyword Loyalty analysis | 0.06%0.02 | Climbing |
| Category Operations Store management > Operations | 0.05%0.01 | Declining |
| Keyword Multi-store reports | 0.04%0.01 | Climbing |
| Collection certified-technology-partners | 0.04%0.00 | Declining |
| Category Store management | 0.03%0.00 | Declining |
| Keyword Report scheduling | 0.02%0.00 | Climbing |
Showing 1-10 out of 18
Key Insights:
- Triple Whale captures 8.4% of installs in cancel trial — its strongest position among the 10 Shopify groups shown (18 groups in total).
- Over the past 30 days, 4 gained share and 6 lost share — a mixed share picture.
Triple Whale — Market Share Trend Across Top Groups
Monthly market share trajectory for Triple Whale across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Top Categories Triple Whale Ranks In on Shopify
- Keyword cancel trial — Holds 8.4% market share in this keyword (-0.20pp this month) — slipping in this keyword.
- Keyword Customer behavior — Holds 5.9% market share in this keyword (+4.32pp this month) — Triple Whale's growing footprint here.
- Category Analytics — Holds 0.2% market share in this category (-0.02pp this month) — slipping in this category.
- Keyword Loyalty analysis — Holds 0.1% market share in this keyword (+0.02pp this month) — Triple Whale's growing footprint here.
Triple Whale on Shopify — Market Share FAQs
1. Where does Triple Whale have the most market share on Shopify?
Triple Whale captures the largest share of installs in cancel trial — 8.4% of the group's tracked install base, followed by 5.9% in Customer behavior and 0.2% in Analytics. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is Triple Whale gaining or losing share in?
Triple Whale's share movement is mixed this month — gaining in some groups, holding or slipping in others. Use the "Market Share Changes" sub-tab to find both the climbers and the decliners ordered by movement size.
3. How is Triple Whale's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. In how many Shopify groups does Triple Whale hold market share?
Triple Whale appears in 18 Shopify App Store groups in total — categories, keywords, and collections combined. The table above lists the top 10 where it captures the largest share; paginate or sort by Change to see the rest.
5. How often does Triple Whale's Shopify market share update?
Share figures are recomputed weekly from the latest review data. Significant share changes typically take 2–4 weeks to manifest because the underlying review base moves slowly; switch the chart's granularity to Weekly to spot inflection points within the noise.