Ads for Bruce Bolt: Boosted Sales 260% While Cutting Spend 25%

Bruce Bolt, an 8‐figure CPG baseball brand, partnered with 20North to overhaul their paid advertising. By optimizing Google Shopping, tightening spend, improving tracking, refreshing creative, segmenting campaigns, and launching TikTok ads, they achieved a 260% increase in gross sales and cut ad spend by 25% in just 4 months. ROAS soared into double digits.
Project details
- IndustriesAI
- Sports and recreation
- Consumer packaged goods
- Partner
- 20North Marketing · 5 from 7 reviews · Shopify partner since 2020
What was delivered
AI-generated- Google Shopping optimization
- Ad spend tightening
- Tracking improvements
- Ad creative refresh
- Campaign segmentation
- TikTok ads launch
Inside the project
AI-generatedWritten by ShopDigest AI from 20North Marketing’s description and project images.
Reworking Bruce Bolt's Google Shopping and TikTok ads
Bruce Bolt is an 8-figure CPG baseball brand that brought in 20North Marketing to overhaul its paid advertising. The work covered optimizing Google Shopping, tightening spend, improving tracking, refreshing creative and segmenting campaigns. 20North Marketing also launched TikTok ads for the brand.
260% more gross sales on 25% less ad spend
20North Marketing reports that Bruce Bolt achieved a 260% increase in gross sales while cutting ad spend by 25%, in 4 months. The agency also reports that ROAS rose into double digits.
About the partner
20North Marketing is a Shopify Premier partner based in Atlanta, United States, and has been a Shopify Partner since 2020, with a rating of 5 from 7 reviews.
Frequently asked questions
AI-generatedWho ran the Shopify paid ads overhaul for Bruce Bolt?
20North Marketing overhauled paid advertising for Bruce Bolt, an 8-figure CPG baseball brand.
What did 20North Marketing change in Bruce Bolt's paid ads?
20North Marketing optimized Google Shopping, tightened spend, improved tracking, refreshed creative, segmented campaigns and launched TikTok ads.
What results did the Bruce Bolt paid ads project report?
20North Marketing reports a 260% increase in gross sales and a 25% cut in ad spend in 4 months, with ROAS rising into double digits.




