SEO & Content Strategy for Rinse Bath & Body: +40% on Page 1 Keywords

Rinse Bath & Body Co., a family-owned handmade bath brand, tapped 20North for an SEO and content strategy overhaul. With targeted keywords, optimized product/category pages, and improved internal linking, they achieved a 40% increase in page-one Google rankings, 21% more new users, and 58% higher user engagement in just 3 months.
Project details
- ServicesAI
- IndustryAI
- Health and beauty
- Partner
- 20North Marketing · 5 from 7 reviews · Shopify partner since 2020
What was delivered
AI-generated- SEO and content strategy overhaul
- Targeted keywords
- Optimized product and category pages
- Improved internal linking
Inside the project
AI-generatedWritten by ShopDigest AI from 20North Marketing’s description and project images.
Keywords, product pages and internal links for Rinse
Rinse Bath & Body Co. is a family-owned brand that sells handmade bath products. 20North Marketing took on an overhaul of the brand's SEO and content strategy, covering three areas: targeted keywords, optimized product and category pages, and improved internal linking across the Shopify store.
Page-one rankings and new users within 3 months
According to 20North Marketing, within 3 months Rinse saw a 40% increase in page-one Google rankings, 21% more new users and 58% higher user engagement.
About the partner
20North Marketing is a Premier Shopify Partner based in Atlanta, United States, a partner since 2020 with a 5 rating from 7 reviews. Its industries include Health and beauty.
Frequently asked questions
AI-generatedWho did the SEO and content strategy for Rinse Bath & Body Co.'s Shopify store?
20North Marketing ran the SEO and content strategy overhaul for Rinse Bath & Body Co., a family-owned handmade bath brand.
What SEO work was done for the Rinse Bath & Body Shopify store?
20North Marketing worked on targeted keywords, optimized the product and category pages, and improved internal linking.
What results did the SEO work for this handmade bath brand report?
20North Marketing reports a 40% increase in page-one Google rankings, 21% more new users and 58% higher user engagement in 3 months.




