Theme Redesign for Atlanta Vinyl: Achieved +15% Conversion, 6× ROI

Atlanta Vinyl, a popular vinyl-products retailer, partnered with 20North to modernize their aging Shopify theme and overhaul navigation for better engagement. The redesign and CRO project drove a 15% lift in conversions and delivered a 6× return on project spend (ROI), adding 12% monthly revenue increase after just 3 months.
Project details
- Partner
- 20North Marketing · 5 from 7 reviews · Shopify partner since 2020
What was delivered
AI-generated- Redesign of the existing Shopify theme
- Navigation overhaul
Inside the project
AI-generatedWritten by ShopDigest AI from 20North Marketing’s description and project images.
Replacing an aging theme for a vinyl-products retailer
Atlanta Vinyl, described by 20North Marketing as a popular vinyl-products retailer, came to the agency with an aging Shopify theme. The project paired a modernized theme with an overhaul of the store's navigation, with the goal of better engagement. 20North Marketing frames the work as a combined redesign and CRO project.
Conversion, ROI and revenue after 3 months
20North Marketing reports a 15% lift in conversions and a 6× return on project spend (ROI). The agency also reports a 12% monthly revenue increase after just 3 months.
About the partner
20North Marketing is a Premier Shopify Partner based in Atlanta, United States, and has been a Shopify Partner since 2020. It holds a 5-star rating from 7 reviews.
Frequently asked questions
AI-generatedWho redesigned the Atlanta Vinyl Shopify theme?
20North Marketing modernized Atlanta Vinyl's aging Shopify theme and overhauled its navigation as part of a redesign and CRO project.
What results did the Atlanta Vinyl Shopify redesign deliver?
20North Marketing reports a 15% lift in conversions, a 6× return on project spend and a 12% monthly revenue increase after 3 months.
What was changed on the Atlanta Vinyl Shopify store?
According to 20North Marketing, the store's aging theme was modernized and its navigation was overhauled for better engagement.
What does 20North Marketing charge for Shopify work?
20North Marketing lists its pricing as "Starting from $10000".




