Capuzzi Moda

Store multibrand che unisce tradizione sartoriale e approccio moderno. Il progetto Shopify ha previsto il replatforming, integrando strategie SEO, campagne Meta Ads e gestione degli appuntamenti in negozio, creando un sito che combina innovazione digitale e cura artigianale per raccontare l’identità del brand.
Project details
- Industry
- Clothing and fashion
- Partner
- AEFFE Lab S.r.l. · 5 from 3 reviews · Shopify partner since 2022
What was delivered
- Replatforming of the store to Shopify
- SEO strategy
- Meta Ads campaigns
- In-store appointment management
Inside the project
Replatforming a multibrand tailoring store to Shopify
Capuzzi Moda is a multibrand fashion store that combines sartorial tradition with a modern approach. AEFFE Lab S.r.l. replatformed it to Shopify, aiming for a site that pairs digital innovation with artisanal care to tell the brand's story. The project images show a homepage with a full-width hero and navigation for women, men, ceremony wear, outlet, brands, gift cards and a VIP area.
SEO, Meta Ads and in-store appointments
Beyond the move to Shopify, the work brought in SEO strategies and Meta Ads campaigns, and added management of appointments at the physical shop.
About the partner
AEFFE Lab S.r.l. is a Shopify Select Partner since 2022, based in Chieti, Italy, and serving Italy and the United Kingdom, with clothing and fashion among the industries it works in.
From AEFFE Lab S.r.l.’s portfolio
The developer’s own description of this project, as listed on their Shopify Partner profile, with an English translation by ShopDigest AI.
A multibrand store that combines sartorial tradition and a modern approach. The Shopify project involved replatforming, integrating SEO strategies, Meta Ads campaigns and in-store appointment management, creating a site that combines digital innovation and artisanal care to tell the brand's identity.
Original (Italian): Store multibrand che unisce tradizione sartoriale e approccio moderno. Il progetto Shopify ha previsto il replatforming, integrando strategie SEO, campagne Meta Ads e gestione degli appuntamenti in negozio, creando un sito che combina innovazione digitale e cura artigianale per raccontare l’identità del brand.
Frequently asked questions
Who moved Capuzzi Moda to Shopify?
AEFFE Lab S.r.l. handled the Shopify replatforming of Capuzzi Moda, a multibrand fashion store.
What was included in the Capuzzi Moda Shopify project?
Besides the replatforming, AEFFE Lab S.r.l. worked on SEO strategies, Meta Ads campaigns and in-store appointment management for the store.
Where is AEFFE Lab S.r.l. based and which languages does it work in?
AEFFE Lab S.r.l. is based in Chieti, Italy, and works in English and Italian.
Some sections on this page were written by ShopDigest AI from AEFFE Lab S.r.l.’s description and project images.




