Craig & Rose
Struggling with an outdated Magento platform that required constant developer support, the team found it difficult to scale their online operations in line with their ambitions. They needed a solution that addressed these operational inefficiencies and better supported their growth in the premium paint market.
Project details
- ServiceAI
- IndustryAI
- Home and garden
- Partner
- IDHL · 5 from 14 reviews · Shopify partner since 2014
Inside the project
AI-generatedWritten by ShopDigest AI from IDHL’s description and project images.
Why Craig & Rose left Magento
Craig & Rose sells paint in the premium market. Its online store ran on Magento, which IDHL describes as outdated and dependent on constant developer support. That made it hard for the team to scale online operations in line with their ambitions. IDHL's brief was to fix those operational inefficiencies and give the brand a platform that better supported its growth, with the work delivered on Shopify.
About the partner
IDHL is a Platinum Shopify Partner based in Leeds, United Kingdom, serving the United Kingdom and United States, and has been a partner since 2014. It holds a 5 rating from 14 reviews and works with home and garden brands.
Frequently asked questions
AI-generatedWho migrated Craig & Rose from Magento to Shopify?
IDHL, a Shopify Partner based in Leeds, United Kingdom, handled the Craig & Rose project, moving the premium paint brand off its outdated Magento platform.
Why did the paint brand Craig & Rose move away from Magento?
According to IDHL, the Magento platform was outdated and needed constant developer support, which made it hard for Craig & Rose to scale its online operations and support growth in the premium paint market.
Where is IDHL based and which regions does it serve?
IDHL is based in Leeds, United Kingdom, and serves merchants in the United Kingdom and United States. It works in English.
