Driving Sales Growth for Shopify Plus Client with SEM - 39.42 ROAS

• Google Ads segmentation based on product performance
• Bid adjustments for peak seasons identified from historical data
• Ongoing audience targeting refinement

Splitting Wild Oak Boutique's Google Ads by product performance

Wild Oak Boutique is a Shopify Plus clothing store. Its navigation covers jeans, shorts, tops, bottoms and dresses. Mastroke split the store's Google Ads by product performance so that ad spend followed the products that performed. Mastroke also used historical data to find the store's peak seasons and adjusted bids to make the most of high-traffic periods.

High-intent audiences and a 39.42 ROAS

Alongside the bid work, Mastroke kept refining audience targeting on an ongoing basis. The aim was to focus on high-intent shoppers and cut wasted spend. In the project title, Mastroke reports a 39.42 ROAS from search engine marketing for this Shopify Plus client.

About the partner

Mastroke is a Plus-tier Shopify Partner based in Lucknow, India, a partner since 2023 with a 5 rating from 88 reviews. Mastroke works in English, serves clients in India, the United States, Australia, the United Kingdom, Brazil, Canada and Germany, and lists clothing and fashion among its industries.

Who ran Google Ads for the Shopify Plus clothing store Wild Oak Boutique?

Mastroke, a Shopify Partner, ran the store's Google Ads. The work covered segmenting campaigns by product performance, adjusting bids for peak seasons and refining audience targeting.

What results did Mastroke report from search ads for Wild Oak Boutique?

In the project title, Mastroke reports a 39.42 ROAS from search engine marketing for this Shopify Plus client.

What does Mastroke charge for Shopify work?

Mastroke lists a starting price of $99-$10000.