KOL campaign, WeChat store, operation & strategy

We operate the social media accounts of Hunter Boots, an iconic UK fashion brand. We launched a WeChat Mini Program pop-up store within 2 weeks, and the KOL campaign had 150% ROI. We also manage product seeding to high-quality fashion KOLs. By giving away 20 products, we managed to gain 100,000 RMB worth of free promotion and 3 million free impressions.
Project details
- Industry
- Clothing and fashion
- Partner
- WalktheChat
What was delivered
- Social media account management for Hunter Boots
- WeChat Mini Program pop-up store
- KOL campaign
- Product seeding to fashion KOLs
Inside the project
A WeChat Mini Program pop-up store in 2 weeks
WalktheChat describes Hunter Boots as an iconic UK fashion brand and runs its social media accounts. As part of that work, the agency launched a WeChat Mini Program pop-up store for the brand within 2 weeks and ran a KOL campaign. WalktheChat reports that the KOL campaign delivered 150% ROI.
Seeding 20 Hunter products with fashion KOLs
Alongside the brand's social media accounts, WalktheChat manages product seeding to high-quality fashion KOLs for Hunter Boots. According to WalktheChat, giving away 20 products earned the brand 100,000 RMB worth of free promotion and 3 million free impressions.
About the partner
WalktheChat is based in Beijing, China and works in English, Spanish, French, Chinese (PRC) and Chinese (Traditional).
Frequently asked questions
Who ran the KOL campaign and WeChat store for Hunter Boots?
WalktheChat runs the social media accounts of Hunter Boots and launched a WeChat Mini Program pop-up store for the brand within 2 weeks.
What results did the Hunter Boots KOL campaign report?
WalktheChat reports 150% ROI on the KOL campaign. It also reports that giving away 20 products earned 100,000 RMB worth of free promotion and 3 million free impressions.
What is WalktheChat's starting price?
WalktheChat lists its pricing as "Starting from $1000".
Where is WalktheChat based and which languages does it work in?
WalktheChat is based in Beijing, China and works in English, Spanish, French, Chinese (PRC) and Chinese (Traditional).
Some sections on this page were written by ShopDigest AI from WalktheChat’s description and project images.



