Lisa Gozlan Jewelry - Brand Strategy + Paid Media, Brand Launch

Full brand launch, strategy, social, influencers, and paid media management for a premium jewelry label. Developed creative direction, ad strategy across Meta, and a content system that elevated the brand's positioning and drove consistent Shopify revenue. Built for sustained growth, not just launch momentum.
Project details
- Industry
- Jewelry and accessories
- Partner
- Mutual Friends Inc.
What was delivered
- Brand launch and strategy
- Creative direction
- Social and influencer marketing
- Ad strategy and paid media management on Meta
- Content system for the brand
Inside the project
A full launch for the Lisa Gozlan jewelry label
Lisa Gozlan is a premium jewelry label, and the project images show a Shopify storefront that features bracelets. Mutual Friends Inc. handled the whole launch: brand strategy, creative direction, social and influencer work. The agency says the work was built for sustained growth, not only for launch momentum.
Meta ad strategy and a content system for Lisa Gozlan
On the paid side, Mutual Friends Inc. set the ad strategy across Meta and managed paid media for the brand. Alongside the ads, the agency developed a content system to strengthen the label's positioning. Mutual Friends Inc. reports that this drove consistent Shopify revenue.
About the partner
Mutual Friends Inc. is a Shopify Select partner based in Toronto, Canada, serving Canada, the United States and Australia, and works with jewelry and accessories brands.
Frequently asked questions
Who ran the brand launch and paid media for Lisa Gozlan's Shopify store?
Mutual Friends Inc. ran the full brand launch for the Lisa Gozlan jewelry label, including strategy, social, influencers and paid media management.
What did the Lisa Gozlan jewelry brand launch include?
Mutual Friends Inc. developed the creative direction, the Meta ad strategy and a content system for the brand. The agency reports that this drove consistent Shopify revenue.
Where is Mutual Friends Inc. based?
Mutual Friends Inc. is based in Toronto, Canada. It serves Canada, the United States and Australia and works in English.
Some sections on this page were written by ShopDigest AI from Mutual Friends Inc.’s description and project images.
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