Rausch – Shopware to Shopify Migration & SAP S/4HANA Connector

We helped premium chocolate maker Rausch migrate from a legacy project on Shopware 5 to Shopify Plus, handling big data transfer, SAP S/4HANA integration, automation, and process optimisation. The result: streamlined operations, faster performance, better UX, and measurable business growth — improved visibility, AOV, and customer retention.
Project details
- Industry
- Food and drink
- Partner
- what. AG
What was delivered
- Migration from a legacy Shopware 5 project to Shopify Plus
- Big data transfer
- SAP S/4HANA integration
- Automation and process optimisation
Inside the project
Moving Rausch from Shopware 5 to Shopify Plus with SAP S/4HANA
Rausch, a premium chocolate maker, had been running on a legacy Shopware 5 project. what. AG moved the store to Shopify Plus, handling a big data transfer and connecting the new store to SAP S/4HANA. The project also covered automation and process optimisation.
Reported results for the Rausch chocolate store
According to what. AG, the move to Shopify Plus brought streamlined operations, faster performance and better UX. The agency also reports measurable business growth for Rausch, naming improved visibility, average order value (AOV) and customer retention.
About the partner
what. AG is a Plus-tier Shopify Partner based in Zurich, Switzerland, serving clients in Switzerland, Germany, Austria and the United Arab Emirates. The team works in English, German, French, Italian, Spanish, Arabic and Polish.
Frequently asked questions
Who migrated Rausch from Shopware to Shopify Plus?
what. AG migrated premium chocolate maker Rausch from a legacy Shopware 5 project to Shopify Plus.
What did the Rausch Shopify Plus migration include?
what. AG handled big data transfer, SAP S/4HANA integration, automation and process optimisation as part of the move.
What results did the Rausch Shopify migration deliver?
what. AG reports streamlined operations, faster performance, better UX and measurable business growth, with improved visibility, AOV and customer retention.
Where is what. AG based and which languages does it work in?
what. AG is based in Zurich, Switzerland, and works in English, Spanish, German, French, Italian, Arabic and Polish.
Some sections on this page were written by ShopDigest AI from what. AG’s description and project images.




