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Blotout EdgeTag Shopify App by Blotout

Increase sales in the period after cookies by re-establishing customer identification. Boost your Meta/TikTok/Klaviyo return on investment with lifelong attribution.

4.4 26 reviewsPaid from $49.99/month

Install in your Shopify store We pass your name, email and store domain to the Blotout team so they can help install and configure the app on your store.

.myshopify.com

Pros and cons

Pros and cons of Blotout EdgeTag

Pros
  • Exceptional Team Support: The team is highly responsive, hands-on, and deeply invested in client success.
  • Performance Improvement: Significant uplift in event matching, ROAS, and ad performance across multiple platforms.
  • Advanced Technology: Robust tools for tracking, attribution, and first-party data integration, praised for engineering quality.
  • Ease of Integration: Quick setup and seamless onboarding process for many users.
Cons
  • Customer Service Delays: Some users reported slow response times for refunds and issue resolution.
  • Overstated Impact: A minority noted marginal benefits or redundancy with native Shopify CAPI setups.

Screenshots

Blotout EdgeTag Shopify app screenshot 1
Blotout EdgeTag Shopify app screenshot 2
Blotout EdgeTag Shopify app screenshot 3
Blotout EdgeTag Shopify app screenshot 4
Blotout EdgeTag Shopify app screenshot 5
Blotout EdgeTag Shopify app screenshot 6

About the app

Boost your Meta/TikTok/Klaviyo return on investment with lifelong attribution.

  • Unblocked Reliable ID: A customer ID that is always correct and never blocked throughout the customer's lifetime.
  • Instant Setup: The no-code solution is easy to set up and starts working right away.
  • Universal C-API for Marketing Signals: Universal C-API sends marketing messages to all your growth platforms.
  • Expand platform audiences: Grow your audience on Meta, Klaviyo, and other platforms.
  • Loyalty & Compliance: First-party Data: Building a relationship through first-party data boosts customer loyalty and ensures compliance.

Install in your Shopify store We pass your name, email and store domain to the Blotout team so they can help install and configure the app on your store.

Keywords

customer identity Shopify appsfirst-party data Shopify appslifetime customer ID Shopify appsno-code tracking Shopify appsuniversal C-API Shopify appsMeta audience expansion Shopify appsKlaviyo integration Shopify appscart recovery Shopify appsiOS marketing signals Shopify appsevent match quality Shopify appsreduced CAC Shopify appsquality traffic Shopify appspost-cookie marketing Shopify appsremarketing audiences Shopify appsadvertising ROI Shopify appscustomer loyalty Shopify appsprivacy compliance Shopify appsdomain certification Shopify appssocial channels support Shopify appsno-code setup Shopify apps

Key features

  • Lifetime customer ID ensures accurate tracking without being blocked.
  • No-code setup allows immediate use with minimal configuration.
  • Universal C-API sends marketing signals across all growth platforms.

Pricing

Blotout EdgeTag pricing plans

Basic Plan
$49.99 /month
  • 100,000 events included
  • Domain certification
  • Support for multiple social channels
Maintenance plan
$249.99 /month
  • Everything from Basic plan
  • Hands on support with implementation

Not sure which plan to pick? Discuss Basic Plan or Maintenance plan plans with us, learn about custom pricing, or get a demo.

Here’s an overview of Blotout EdgeTag costs for each of the plan(s)

The app has 2 pricing plans: 0 free and 2 paid. The paid plans offered by Blotout EdgeTag are Basic Plan, Maintenance plan.

The details of the plans are outlined below.

  • Basic Plan: the Basic Plan plan costs $49.99 and comes with a 7-day free trial period. The plan offers a host of features, including 100,000 events included, Domain certification, Support for multiple social channels.
  • Maintenance plan: the Maintenance plan plan costs $249.99 and comes with a 7-day free trial period. The plan offers a host of features, including Everything from Basic plan, Hands on support with implementation.

Blotout EdgeTag price summary

Pricing summaryFrom $49.99/month. Free trial available.
Total pricing plan(s)2
Number of free plan(s)0
Number of paid plan(s)2
Cost of paid plan(s)$49.99, $249.99
Free trial availableYes, for 7 day(s)

Install in your Shopify store We pass your name, email and store domain to the Blotout team so they can help install and configure the app on your store.

Comparison

Top Blotout EdgeTag alternatives — detailed comparison

The table below highlights the crucial differences between Blotout EdgeTag and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.

Apps
Blotout EdgeTagInstall
Trackify Facebook Pixel,TikTokInstall
Meta & Facebook Pixels by NabuInstall
Add app
General information
Ratings4.7 ★ (26 reviews)4.8 ★ (394 reviews)4.9 ★ (119 reviews)
Developed byBlotoutTrackify XAdNabu Global, Inc.
Launch date24 June 202231 October 201527 February 2024
Pricing$49.99/month, $249.99/monthFree, $8.99/month, $18.99/month, $28.99/monthFree, $8.99/month, $19.99/month
ObjectiveBoost your Meta/TikTok/Klaviyo return on investment with lifelong attribution.Various Pixels, Conversion API, Catalog, and Audience BuilderAccurate Meta Pixel tracking to improve your Facebook Ads
CategoriesAnalytics, AdsAds, AnalyticsAds, Analytics
Key features & highlights
PurposeIncrease sales in the period after cookies by re-establishing customer identification.Boost your Facebook (Meta), TikTok, and Snapchat ads with Trackify's pixel tracking app.Create Facebook Pixels / Meta Pixels / Instagram Pixels with Server-Side Tracking & Conversion API
Features list
  • Lifetime customer ID ensures accurate tracking without being blocked.
  • No-code setup allows immediate use with minimal configuration.
  • Universal C-API sends marketing signals across all growth platforms.
  • Track customer behavior across Facebook, TikTok, and Snapchat with multiple pixels.
  • Build custom audiences based on niche, collection, date, and activity time.
  • Monitor real-time events like purchases, cart views, and product personalization.
  • Install multiple pixels without manual theme changes or errors.
  • Bypass iOS 14 restrictions for accurate conversion tracking.
  • Track purchases, cart activity, and checkout events seamlessly.
Highlights—
  • Based in United States
  • Based in United States
User reviews and ratings
Recommended84.6%95.5%98.3%
Pros
  • The team is highly responsive, hands-on, and deeply invested in client success.
  • Significant uplift in event matching, ROAS, and ad performance across multiple platforms.
  • Robust tools for tracking, attribution, and first-party data integration, praised for engineering quality.
  • Quick setup and seamless onboarding process for many users.
  • Active Slack channel and collaborative environment for sharing insights and solutions.
  • Continuous feature updates and proactive problem-solving in a post-iOS 14.5 landscape.
  • Consistently praised for responsiveness, expertise, and proactive assistance, often including live calls or Zoom sessions for troubleshooting.
  • Reliably resolves Facebook Pixel issues, improving data accuracy and ad performance.
  • Problems are addressed promptly, with many fixes completed within minutes.
  • Clear installation process with helpful tutorials and guidance for new users.
  • Support team often goes beyond expectations, offering personalized solutions and follow-ups.
  • App performs consistently well, with minimal disruptions reported.
  • Includes video walkthroughs and detailed explanations for setup and troubleshooting.
  • Support staff demonstrate deep knowledge of tracking and analytics.
  • Many users report satisfaction over months or years of use.
  • Works well with Shopify and other platforms, simplifying tracking setup.
  • Consistently praised for being prompt, helpful, and professional, with many users highlighting personalized assistance.
  • Frequently mentioned for its straightforward installation process, often requiring minimal technical knowledge.
  • Successfully resolves complex tracking and integration issues, particularly with Meta Pixel and Shopify.
  • Users appreciate the continuous development and introduction of new features, including AI integrations.
  • Valued for offering robust functionality for free, especially for small businesses or startups.
  • Support team is noted for quick resolutions and real-time assistance.
  • Described as simple yet powerful, with intuitive navigation and clear instructions.
  • Consistently delivers on its core functionalities without major disruptions.
Cons
  • Some users reported slow response times for refunds and issue resolution.
  • A minority noted marginal benefits or redundancy with native Shopify CAPI setups.
  • Some users find the app expensive, though many acknowledge its value.
  • A few reports of intermittent issues, though most are quickly resolved.
  • Occasional reports of the app not working properly or requiring troubleshooting.
  • Some users found setup instructions overly technical or difficult to follow.
Pricing and plans
Total pricing plans243
Free planNot availableAvailableAvailable
Free trialYes, for 7 day(s)Yes, for 7 day(s)Yes, for 7 day(s)
Technical information
Rating4.7 ★4.8 ★4.9 ★
Total reviews26398120
Launch date24 June 202231 October 201527 February 2024

More details about Blotout EdgeTag

Product description

Blotout is a tool that compensates for the loss of third-party signal fidelity caused by privacy changes from companies like Apple. It improves marketing performance by building custom ID graphs, increasing Event Match Quality score, and driving down costs per click. Moreover, it aids in recovering lost carts and enhancing advertising ROI, taking only minutes to set up.

AI summary

Blotout is a Shopify app designed to enhance tracking and attribution capabilities for e-commerce stores, particularly in a post-iOS 14.5 environment. It specializes in improving event matching quality across Meta, Klaviyo, TikTok, Google, and other marketing platforms, leading to higher ROAS and more accurate audience targeting. The app simplifies server-side integration, resolves pixel-related issues, and provides advanced analytics, including multi-touch attribution and lifetime customer ID tracking. Its strengths include a highly responsive support team, rapid feature development, and seamless onboarding for headless Shopify stores. However, some users report challenges with DNS record integration, delayed customer service responses, and occasional discrepancies in attributing events. While many note significant performance improvements, others question its cost-effectiveness compared to Shopify’s native CAPI setup. The app is particularly praised for its technical robustness and hands-on support, though inconsistencies in service quality and refund processes have been noted. Overall, Blotout is positioned as a powerful tool for stores seeking to optimize ad performance and data accuracy, though its value may vary depending on specific use cases and technical requirements.

Support

For any questions, concerns, or assistance with Blotout EdgeTag, the dedicated support team is readily available to help. To reach out to the support team, users can send an email to [email protected].

Language support

Details of the Blotout EdgeTag are available in various languages on the Shopify app store, including English.

Blotout EdgeTag support information in a nutshell
Support emailmerchants@blotout.io
Contact number(s)Not available
FAQ pageNot available
Privacy policyPrivacy details
Language supportEnglish
Integration

The list of top Shopify apps, features or software tools that Blotout EdgeTag seamlessly integrates with are given below.

CheckoutGoogle AdsGoogle Analytics 4KlaviyoMetaSnapchatTikTok
Developer
NameBlotout
ProfileSee all apps by Blotout
WebsiteView developer profile
Address44401 Chantecler Ct, Fremont, CA, 94539

Installation

How to install Blotout EdgeTag on your Shopify store

1

Send your details

Your name, email and store domain go straight to the Blotout team.

2

The developer gets in touch

Blotout contacts you directly to arrange setup for your store.

3

Install at your own pace

Perfect your store’s functionality without the pressure to move on until you’re ready.

Customer reviews

4.4
★★★★☆
26 total reviews
522
40
30
21
13

Blotout EdgeTag has an overall rating of 4.4 stars from a total of 26 reviews on the Shopify app store. Of these, 22 (84.6%) are positive, 0 (0.0%) are neutral, and 4 (15.4%) are negative*.

*Ratings above four stars fall under positive review, three star reviews fall under neutral, and anything less than two stars falls under negative.

★★★★★Solawavefrom United States · 2 July 2026

Amazing product, no-brainer for all shopify stores. On top of that, the best customer support of any product we use. This is the only app I 100% recommend to all store owners in the modern post-privacy world

★★★★★Elevete Patisseriefrom Malaysia · 13 January 2026

I came across Blotout through an Email Marketing and connected with the founder Mandar. Managed to speak to him and then connected with his team to get into onboarding. His support team Priyanjana and Aparimit is super helpful and have helped me connect and disconnect(from other sources) patiently. We saw better results with Blotout and we are sticking with it. Appreciate the teams help from the founder to the onboarding team, cheers to each one of you!

★★★★★City Bonfiresfrom United States · 21 November 2025

Aziz is the man! Met with me right away to help fix my screwup!

★★★★★Habit Nestfrom United States · 21 June 2025

The Blotout team is undeniably the best I've ever worked with. They feel like an actual part of your business, beyond a partner. The team is always pushing innovation...and we're excited by the fact they always try to break new ground -- which is what you want when it comes to world of Meta. Huge huge props to the whole team of bloutout!

★★★★★NATPATfrom United States · 11 September 2024

Love the app. Helped us to turn things around with Meta during instability issues. The team is super responsive and helpful.

Install in your Shopify store We pass your name, email and store domain to the Blotout team so they can help install and configure the app on your store.

Performance on the App Store

Rankings, review momentum and install geography, refreshed weekly. Open the full charts for history, benchmarks and keyword detail.

Category rank
#31
Location-based
Total reviews
26
No change vs 30 days ago
Average rating
4.4 ★
0.00 vs 30 days ago
Top market
US
100.0% of installs

Category & keyword rankings

Position and market share today

KeywordLocation-based#31—
KeywordLookalike audiences#32—
Keywordaudience#40—
KeywordUTM attribution#41—

Reviews trend

Cumulative reviews · last 6 months

25 → 26 reviews · rating steady at 4.4★
Ranks #31 in 1 of 10 App Store groups tracked.Open full charts →

Blotout EdgeTag FAQs

How do I install the Blotout EdgeTag Shopify app?
To install Blotout EdgeTag on your Shopify store, click on the Blotout EdgeTag installation link. Login to the Shopify store on which you want to install the app and follow the onboarding process. If you need our expert guidance to help you install Blotout EdgeTag on your Shopify store, then contact us now.
What are the key features of Blotout EdgeTag?

The key features offered by Blotout EdgeTag to Shopify store owners are:

  • Send every consented sale to the ad, email and analytics channels you run
  • One customer identity across sessions and storefronts, not per-session fragments
  • Signal Audit shows what fires and what never arrives on your store"
  • Consent enforced before data leaves, in a dedicated stack that is yours alone
  • Keep and query your own event data, from your BI tools or your AI tools
Does Blotout EdgeTag integrate with other Shopify apps or tools?

Yes, Blotout EdgeTag seamlessly integrates with other Shopify apps or tools, such as A customer ID that is always correct and never blocked throughout the customer's lifetime., The no-code solution is easy to set up and starts working right away., Universal C-API sends marketing messages to all your growth platforms..

Is there a free trial available for Blotout EdgeTag?

Yes, Blotout EdgeTag offers a 7-day free trial on all its paid plans.

What are the pricing plans for Blotout EdgeTag?

The app offers 2 paid plans, which cost $49.99/month, $249.99/month, and come with a 7-day free trial period.

How does billing work for Blotout EdgeTag?

Blotout EdgeTag uses USD for billing, with recurring and usage-based charges invoiced usually every 30 days.

Can I cancel or upgrade my subscription plan at any time?

Yes, Blotout EdgeTag allows its subscribers to cancel or upgrade their subscription plan at any time.

Does Blotout EdgeTag offer customer support?

Yes, Blotout EdgeTag offers a dedicated support team for any kind of app-related assistance. To reach out to the support team, users can send an email to [email protected].

Is Blotout EdgeTag compatible with my Shopify theme?

Please reach out to their support team at [email protected] to confirm its compatibility with your specific Shopify theme.

Alternatives

Trackify Facebook Pixel,TikTokBuilt for Shopify
by Trackify X

Various Pixels, Conversion API, Catalog, and Audience Builder

Free plan · From $8.99/mo · 7d trial
★ 4.8 (394)
Meta & Facebook Pixels by NabuBuilt for Shopify
by AdNabu Global, Inc.

Free to install · From $8.99/mo · 7d trial
★ 4.9 (119)
Parkour: Facebook Pixel & FeedBuilt for Shopify
by Ecom Parkour Limited

Free
★ 4.9 (193)

Most popular

Most popular Shopify apps on the market

Install in your Shopify store We pass your name, email and store domain to the Blotout team so they can help install and configure the app on your store.

.myshopify.com
4.4★★★★☆26 reviews · 84.6% positive

Writing reviews on ShopDigest is coming soon.

  • SO
    SolawaveUnited States · 2 Jul 2026
    ★★★★★

    Amazing product, no-brainer for all shopify stores. On top of that, the best customer support of any product we use. This is the only app I 100% recommend to all store owners in the modern post-privacy world

  • EP
    Elevete PatisserieMalaysia · 13 Jan 2026
    ★★★★★

    I came across Blotout through an Email Marketing and connected with the founder Mandar. Managed to speak to him and then connected with his team to get into onboarding. His support team Priyanjana and Aparimit is super helpful and have helped me connect and disconnect(from other sources) patiently. We saw better results with Blotout and we are sticking with it. Appreciate the teams help from the founder to the onboarding team, cheers to each one of you!

  • CB
    City BonfiresUnited States · 21 Nov 2025
    ★★★★★

    Aziz is the man! Met with me right away to help fix my screwup!

  • HN
    Habit NestUnited States · 21 Jun 2025
    ★★★★★

    The Blotout team is undeniably the best I've ever worked with. They feel like an actual part of your business, beyond a partner. The team is always pushing innovation...and we're excited by the fact they always try to break new ground -- which is what you want when it comes to world of Meta. Huge huge props to the whole team of bloutout!

  • NA
    NATPATUnited States · 11 Sep 2024
    ★★★★★

    Love the app. Helped us to turn things around with Meta during instability issues. The team is super responsive and helpful.

  • HP
    Honest PawsUnited States · 14 Aug 2024
    ★★★★★

    Practically a cheat code for increasing sales across PPC channels. Highly recommend. Easy to enable and very effective at improving sales.

  • TB
    The Beard StruggleCanada · 28 Jul 2024
    ★★★★★

    Mandar and his team are exceptional! They consistently provide us with the attention we need and have significantly simplified our tracking, especially since we're on headless, where most apps fall short. Blotout continually develops new features and analytics to support their customers.

  • TR
    Tumbler Rolling Knife SharpenerUnited States · 28 Jul 2024
    ★★★★★

    We absolutely love and highly recommend Blotout to all Shopify stores. The performance lift alone justifies their use, but what truly sets them apart is their outstanding team. They go above and beyond to serve their clients, making it feel like they are an actual part of your business, which is very rare to find. Blotout, especially their CEO Mandar, is deeply invested in the success of all their brands. This team is undeniably the best I’ve ever worked with, and their product is the real deal!

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