EZ Product options & variants Shopify App by EzApp

EZ Product Options allows you to add unlimited customization options to your products. Customize Product Options, like Color Swatch and Bulk Variants.

4.0 22 reviewsFreePaid from $9.95/month

Install in your Shopify store We pass your name, email and store domain to the EzApp team so they can help install and configure the app on your store.

.myshopify.com

Pros and cons

Pros and cons of EZ Product options & variants

Pros
  • Customization Flexibility: The app offers extensive options for product personalization, including colors, sizes, and custom input fields.
  • User-Friendly Interface: The setup is quick and intuitive, with a clean layout that simplifies creating custom options.
  • Responsive Customer Support: Support teams are praised for their fast, helpful, and friendly responses to issues.
  • Seamless Integration: The app integrates smoothly with Shopify and works well with various themes.
Cons
  • Payment Processing Issues: Some users report the app fails to correctly charge for added variant costs.
  • Limited Trial Features: The trial version lacks key functionalities, misleading users about full capabilities.

Screenshots

EZ Product options & variants Shopify app screenshot 1
EZ Product options & variants Shopify app screenshot 2
EZ Product options & variants Shopify app screenshot 3
EZ Product options & variants Shopify app screenshot 4
EZ Product options & variants Shopify app screenshot 5
EZ Product options & variants Shopify app screenshot 6
EZ Product options & variants Shopify app screenshot 7
EZ Product options & variants Shopify app screenshot 8

About the app

Customize Product Options, like Color Swatch and Bulk Variants.

  • Product Customization: Make different choices for products using many types of options.
  • Customized Design Options: Change colors, backgrounds, text, and borders. It works on all devices.
  • Easy Installation: Simple to set up, just include options to make it function.

Install in your Shopify store We pass your name, email and store domain to the EzApp team so they can help install and configure the app on your store.

Keywords

product options Shopify appscustom product variants Shopify appsinfinite product options Shopify appscolor customization Shopify appsproduct customization Shopify appseasy product options Shopify appsvariant options Shopify appsShopify product options appShopify custom variants appShopify infinite options app

Key features

  • Add unlimited product options beyond Shopify’s variant limits.
  • Customize designs with colors, backgrounds, and borders for all devices.
  • Supports multiple option types like dropdowns, checkboxes, and image uploads.

Pricing

EZ Product options & variants pricing plans

Free Plan
$0 /month
  • Responsive Design
  • Unlimited Options
  • AI Suggests Options
Paid Plan
$9.95 /month
  • Responsive Design
  • Unlimited Options
  • Unlimited Products
  • Copy Variants
  • Full Customized Settings
Pro Plan
$14.95 /month
  • Conditional Logic
  • Copy Bulk Variant
  • AI Suggests Options

Not sure which plan to pick? Discuss Free Plan or Paid Plan plans with us, learn about custom pricing, or get a demo.

Here’s an overview of EZ Product options & variants costs for each of the plan(s)

The app has 3 pricing plans: 1 free and 2 paid. The free plan offered by EZ Product options & variants is Free Plan. The paid plans offered by EZ Product options & variants are Paid Plan, Pro Plan.

The details of the plans are outlined below.

  • Free Plan: this plan is free forever, incurring no subscription costs. It offers a wide range of features like Responsive Design, Unlimited Options, AI Suggests Options.
  • Paid Plan: the Paid Plan plan costs $9.95 and has no free trial period. The plan offers a host of features, including Responsive Design, Unlimited Options, Unlimited Products, Copy Variants, Full Customized Settings, Additional Price, AI Suggests Options.
  • Pro Plan: the Pro Plan plan costs $14.95 and has no free trial period. The plan offers a host of features, including Conditional Logic, Copy Bulk Variant, AI Suggests Options.

EZ Product options & variants price summary

Pricing summaryFree plan available
Total pricing plan(s)3
Number of free plan(s)1
Number of paid plan(s)2
Cost of paid plan(s)$9.95, $14.95
Free trial availableNo

Install in your Shopify store We pass your name, email and store domain to the EzApp team so they can help install and configure the app on your store.

Comparison

Top EZ Product options & variants alternatives — detailed comparison

The table below highlights the crucial differences between EZ Product options & variants and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.

Apps
Add app
General information
Ratings4.1 ★ (21 reviews)4.9 ★ (3,157 reviews)4.9 ★ (5,157 reviews)
Developed byEzAppEasifyGlobo Options
Launch date29 December 202020 April 202316 December 2020
PricingFree, $9.95/month, $14.95/monthFree, $9.99/month, $19.99/month, $99.99/monthFree, $9.90/month, $19.90/month
ObjectiveCustomize Product Options, like Color Swatch and Bulk Variants.Add product options variants options with product personalizerPersonalize Product, Customize Options, Select Variants.
CategoriesProduct variants, Custom products - OtherProduct variants, Custom products - OtherProduct variants, Custom products - Other
Key features & highlights
PurposeEZ Product Options allows you to add unlimited customization options to your products.Make your personalized product choices and variations 10 TIMES QUICKER with our Templates + Live Preview!Create countless customizable product options and variations.
Features list
  • Add unlimited product options beyond Shopify’s variant limits.
  • Customize designs with colors, backgrounds, and borders for all devices.
  • Supports multiple option types like dropdowns, checkboxes, and image uploads.
  • Add unlimited custom product options like text, images, and checkboxes for personalization.
  • Live preview shows real-time customization results to boost customer confidence.
  • Conditional logic displays options based on selections or Shopify variants.
  • Create unlimited product variants beyond Shopify’s 100-variant limit.
  • Offer text input, file uploads, color swatches, and dropdown menus for customization.
  • Apply dynamic pricing for add-ons when customers select specific variants.
Highlights—
  • Based in United States
  • Based in United States
User reviews and ratings
Recommended68.2%98.2%98.1%
Pros
  • The app offers extensive options for product personalization, including colors, sizes, and custom input fields.
  • The setup is quick and intuitive, with a clean layout that simplifies creating custom options.
  • Support teams are praised for their fast, helpful, and friendly responses to issues.
  • The app integrates smoothly with Shopify and works well with various themes.
  • Users appreciate the ability to manage intricate product variants and conditional logic.
  • Many reviews highlight the ease and speed of installation and initial configuration.
  • The app functions consistently without noticeable bugs or crashes.
  • Users value the ability to add unlimited product options beyond Shopify’s native limitations.
  • The app allows creating reusable customization templates for efficiency.
  • Technical assistance is described as knowledgeable and solution-oriented.
  • Consistently praised for being fast, friendly, and highly effective in resolving issues.
  • The app is frequently described as intuitive and straightforward to set up and navigate.
  • Offers extensive options for tailoring product features to user needs.
  • Support team resolves problems promptly, often within minutes or hours.
  • Users find the provided guides and demos helpful for troubleshooting.
  • Works well with Shopify themes and other platforms without appearing as an add-on.
  • Considered competitively priced compared to similar apps.
  • Functions smoothly with minimal technical issues reported.
  • Specific team members (e.g., Violette, Anne, Hoa) are repeatedly highlighted for their expertise.
  • Provides a wide range of tools for product personalization and variant management.
  • Consistently praised for quick, friendly, and effective assistance, with frequent mentions of specific team members like Helen and Rosie.
  • Users highlight the straightforward installation and seamless compatibility with Shopify themes.
  • Offers extensive options for product variants, add-ons, and conditional logic, catering to diverse business needs.
  • Intuitive design and navigation make it accessible even for non-technical users.
  • App runs smoothly without noticeable lag, enhancing the user experience.
  • Many appreciate the robust features available in the free version.
  • Several users reported higher upsells and improved customer experience due to the app’s functionality.
  • Quick fixes and customizations are frequently mentioned, with proactive updates based on feedback.
  • Includes advanced capabilities like image swatches, file uploads, and pricing adjustments.
  • Long-standing users commend its consistency and ongoing improvements.
Cons
  • Some users report the app fails to correctly charge for added variant costs.
  • The trial version lacks key functionalities, misleading users about full capabilities.
  • Users express frustration over being charged immediately without a trial option.
  • A few reviews mention the app doesn’t support true variants, only options, contrary to expectations.
  • A few reviewers noted challenges when configuring intricate customizations.
  • Some users noted restrictions when applying multiple option sets to a single product.
  • A few reviews mentioned slight delays in options appearing on product pages.
  • Isolated reports of compatibility issues with certain Shopify themes.
  • A handful of users needed support to fully utilize complex functionalities.
Pricing and plans
Total pricing plans343
Free planAvailableAvailableAvailable
Free trialNoYes, for 14 day(s)Yes, for 14 day(s)
Technical information
Rating4.1 ★4.9 ★4.9 ★
Total reviews223,1815,214
Launch date29 December 202020 April 202316 December 2020

More details about EZ Product options & variants

Product description

EZ Product Options, a plugin for Shopify, allows you to add unlimited options to your products with features like Personalized Options, Additional Price, and Conditional Logic. It is user-friendly with no coding requirement and supports various option types like Dropdown, Checkbox, Email, and more.

AI summary

This Shopify app specializes in enhancing product customization by enabling merchants to add flexible options beyond Shopify’s native capabilities, such as colors, sizes, text fields, conditional logic, and file uploads. Its strengths include a user-friendly interface, quick setup, and seamless integration with store themes, allowing for highly customizable and reusable product configurations. The app supports complex rules to ensure accurate customer input and offers unlimited variant options. A standout feature is its responsive and efficient customer support, often resolving issues within minutes or hours. However, limitations include occasional glitches in processing variant-based payments, unclear labeling of additional costs (which can complicate international customs), and discrepancies between trial and paid plan features. Some users reported dissatisfaction with the lack of a free trial for higher-tier plans and delayed responses to refund requests. Despite these issues, the app is widely regarded as a robust solution for advanced product personalization, particularly for stores requiring extensive customization options.

Support

For any questions, concerns, or assistance with EZ Product options & variants, the dedicated support team is readily available to help. To reach out to the support team, users can send an email to [email protected].

Language support

Details of the EZ Product options & variants are available in various languages on the Shopify app store, including English.

EZ Product options & variants support information in a nutshell
Support emailyounet.contact@gmail.com
Contact number(s)Not available
FAQ pageNot available
Privacy policyPrivacy details
Language supportEnglish
Integration

The list of top Shopify apps, features or software tools that EZ Product options & variants seamlessly integrates with are given below.

all themesecomposergempagespage builderpageflyshogun
Developer
NameEzApp
ProfileSee all apps by EzApp
WebsiteView developer profile
Address5131 W SWEETWATER AVE, GLENDALE, AZ, 85304-1311

Installation

How to install EZ Product options & variants on your Shopify store

1

Send your details

Your name, email and store domain go straight to the EzApp team.

2

The developer gets in touch

EzApp contacts you directly to arrange setup for your store.

3

Install at your own pace

Perfect your store’s functionality without the pressure to move on until you’re ready.

Customer reviews

4.0
★★★★☆
22 total reviews
515
40
33
20
14

EZ Product options & variants has an overall rating of 4.0 stars from a total of 22 reviews on the Shopify app store. Of these, 15 (68.2%) are positive, 3 (13.6%) are neutral, and 4 (18.2%) are negative*.

*Ratings above four stars fall under positive review, three star reviews fall under neutral, and anything less than two stars falls under negative.

★★★★★TMS Solutionfrom United States · 10 October 2026

The app makes it easy to create dropdowns, checkboxes, and other product option fields. Great app for adding custom product options. Easy to create flexible options for different products.

★★★★★Coccapsfrom United States · 20 September 2026

Really useful app, works well for our store, a great solution for adding extra product options.

★★★★★Tundreamfrom Hong Kong SAR · 4 September 2026

Setup was quick, and the product options work exactly as we needed, the app is reliable and easy to customize, very useful for our store.

★★★★★Mappefrom United States · 11 August 2026

Super easy to create customized options, exactly what I needed.

★★★★★PawMazingfrom New Zealand · 19 July 2026

I needed multiple dropdowns and upload fields for custom products and the app works beautifully on both desktop and mobile. Thank you so much!

Install in your Shopify store We pass your name, email and store domain to the EzApp team so they can help install and configure the app on your store.

Performance on the App Store

Rankings, review momentum and install geography, refreshed weekly. Open the full charts for history, benchmarks and keyword detail.

Category rank
#23
Setup charges
Total reviews
22
▲ 1 vs 30 days ago
Average rating
4.0 ★
▲ 0.05 vs 30 days ago
Top market
US
55.6% of installs · ▲ 4.82%

Category & keyword rankings

Position and market share today

KeywordSetup charges#23—
Keywordvariants options#26—
Keywordproduct personalizer#28—
Keywordcustom products#29—

Reviews trend

Cumulative reviews · last 6 months

17 → 22 reviews · rating 4.0★ (+0.05)
Ranks #23 in 1 of 10 App Store groups tracked.Open full charts →

EZ Product options & variants FAQs

How do I install the EZ Product options & variants Shopify app?
To install EZ Product options & variants on your Shopify store, click on the EZ Product options & variants installation link. Login to the Shopify store on which you want to install the app and follow the onboarding process. If you need our expert guidance to help you install EZ Product options & variants on your Shopify store, then contact us now.
What are the key features of EZ Product options & variants?

The key features offered by EZ Product options & variants to Shopify store owners are:

  • Add text fields, dropdowns, checkboxes, color swatches, file uploads, and more.
  • AI suggests optimal product options automatically based on product details
  • No coding needed, works instantly on any theme, desktop & mobile ready.
Does EZ Product options & variants integrate with other Shopify apps or tools?

Yes, EZ Product options & variants seamlessly integrates with other Shopify apps or tools, such as Make different choices for products using many types of options., Change colors, backgrounds, text, and borders. It works on all devices., Simple to set up, just include options to make it function..

Is there a free trial available for EZ Product options & variants?

No, EZ Product options & variants does not offer any free trial.

What are the pricing plans for EZ Product options & variants?

The app has 3 pricing plans: 1 free and 2 paid. The paid plans cost $9.95/month, $14.95/month and have no free trial period.

How does billing work for EZ Product options & variants?

EZ Product options & variants uses USD for billing, with recurring and usage-based charges invoiced usually every 30 days.

Can I cancel or upgrade my subscription plan at any time?

Yes, EZ Product options & variants allows its subscribers to cancel or upgrade their subscription plan at any time.

Does EZ Product options & variants offer customer support?

Yes, EZ Product options & variants offers a dedicated support team for any kind of app-related assistance. To reach out to the support team, users can send an email to [email protected].

Is EZ Product options & variants compatible with my Shopify theme?

Please reach out to their support team at [email protected] to confirm its compatibility with your specific Shopify theme.

Alternatives

Most popular

Most popular Shopify apps on the market

Install in your Shopify store We pass your name, email and store domain to the EzApp team so they can help install and configure the app on your store.

.myshopify.com
4.0★★★★☆22 reviews · 68.2% positive

Writing reviews on ShopDigest is coming soon.

  • TS
    TMS SolutionUnited States · 10 Oct 2026
    ★★★★★

    The app makes it easy to create dropdowns, checkboxes, and other product option fields. Great app for adding custom product options. Easy to create flexible options for different products.

  • CO
    CoccapsUnited States · 20 Sep 2026
    ★★★★★

    Really useful app, works well for our store, a great solution for adding extra product options.

  • TU
    TundreamHong Kong SAR · 4 Sep 2026
    ★★★★★

    Setup was quick, and the product options work exactly as we needed, the app is reliable and easy to customize, very useful for our store.

  • MA
    MappeUnited States · 11 Aug 2026
    ★★★★★

    Super easy to create customized options, exactly what I needed.

  • PA
    PawMazingNew Zealand · 19 Jul 2026
    ★★★★★

    I needed multiple dropdowns and upload fields for custom products and the app works beautifully on both desktop and mobile. Thank you so much!

    EZ
    EzAppDeveloper5 Nov 2025

    Thanks for sharing! It’s great to know our app makes customizing products easy across all devices.

  • WI
    Wild Ink DesignsUnited States · 27 Apr 2026
    ★★★★★

    Easy, user friendly solution to customizing our small business’ shopping experience.

  • HC
    Halo CollectiveNew Zealand · 4 Apr 2026
    ★★★★★

    I highly recommend this app, it is easy to use and has been a great tool for my store. Customer service is also super helpful and they reply promptly.

  • OR
    ORGANIZOUnited Kingdom · 8 Jan 2026
    ★★★★★

    Great app for adding custom options to products, easy to install and configure. Customer support is also responsive and helpful.

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