Omega Facebook Pixel, Meta Ads Shopify App by Omega

Overcome Facebook Signal Loss with Two Owls Facebook Pixel and Advanced Conversion API after IOS14+ updates. Monitor ad effectiveness using multiple pixels, conversion API, UTM, and catalogs.

4.9 1,011 reviewsFreePaid from $20.99/month

Install in your Shopify store We pass your name, email and store domain to the Omega team so they can help install and configure the app on your store.

.myshopify.com

Pros and cons

Pros and cons of Omega Facebook Pixel, Meta Ads

Pros
  • Exceptional Customer Support: Consistently praised for responsiveness, professionalism, and problem-solving efficiency.
  • Easy Setup and Integration: Quick and straightforward installation process with minimal technical hurdles.
  • Accurate Tracking: Reliable data tracking and reporting, improving ad performance analysis.
  • User-Friendly Interface: Intuitive design and clear instructions enhance usability.
Cons
  • Minor Data Deviations: Slight tracking inaccuracies during peak sales periods (5-10%).

Screenshots

Omega Facebook Pixel, Meta Ads Shopify app screenshot 1
Omega Facebook Pixel, Meta Ads Shopify app screenshot 2
Omega Facebook Pixel, Meta Ads Shopify app screenshot 3
Omega Facebook Pixel, Meta Ads Shopify app screenshot 4
Omega Facebook Pixel, Meta Ads Shopify app screenshot 5
Omega Facebook Pixel, Meta Ads Shopify app screenshot 6

About the app

Monitor ad effectiveness using multiple pixels, conversion API, UTM, and catalogs.

  • Effortless Pixel Setup: Install Facebook Pixel in 2 minutes and automatically track all events. No need to log in or use code.
  • Accelerated learning: Learn faster using intelligent data from Facebook Pixel and CAPI (iOS14).
  • Real-time UTM Optimization: Boost ROAS using a live UTM attribution report which monitors all ads.
  • Facebook Pixels Management: Easily handle main or specialized collection Facebook pixels with a simple and user-friendly dashboard.
  • Automated Catalogs: Use automated catalogs or live feed links to automatically update your products and save time.

Install in your Shopify store We pass your name, email and store domain to the Omega team so they can help install and configure the app on your store.

Keywords

Facebook Pixel management Shopify appsMulti Facebook Pixels Shopify appsFacebook ads optimization Shopify appsFacebook Conversion API Shopify appsFacebook product feed Shopify appsRetargeting ads Shopify appsUTM attribution Shopify appsFacebook catalog sync Shopify appsDynamic Product Ads Shopify appsFacebook Pixel dashboard Shopify appsROAS optimization Shopify appsFacebook Pixel analytics Shopify appsFacebook Pixel tracking Shopify appsFacebook Pixel integration Shopify appsFacebook Pixel reports Shopify appsFacebook Pixel automation Shopify appsFacebook Pixel rules Shopify appsFacebook Pixel insights Shopify appsFacebook Pixel attribution Shopify appsFacebook Pixel deduplication Shopify apps

Key features

  • Install Facebook Pixel effortlessly in minutes without coding or login.
  • Track and optimize ads in real-time with live UTM attribution reports.
  • Manage multiple Facebook Pixels from a single intuitive dashboard.

Pricing

Omega Facebook Pixel, Meta Ads pricing plans

FREE
$0 /month
  • 1 Pixel, 1 Conversion API
  • 5 orders per months
  • 1 catalog feed, weekly sync
  • Order report
  • Advanced tracking settings
Shopify Basic
$20.99 /month
  • UNLIMITED pixels
  • 1 Conversion API
  • 3 catalog feeds, daily sync
  • Order report
  • Full pixel analytics
Shopify Advanced
$35.99 /month
  • UNLIMITED pixels
  • 1 Conversion API
  • 3 catalog feeds, daily sync
  • Order report
  • Full pixel analytics
Shopify Plus
$45.99 /month
  • UNLIMITED pixels
  • 1 Conversion API
  • 3 catalog feeds, daily sync
  • Order report
  • Full pixel analytics

Not sure which plan to pick? Discuss FREE or Shopify Basic plans with us, learn about custom pricing, or get a demo.

Here’s an overview of Omega Facebook Pixel, Meta Ads costs for each of the plan(s)

The app has 4 pricing plans: 1 free and 3 paid. The free plan offered by Omega Facebook Pixel, Meta Ads is FREE. The paid plans offered by Omega Facebook Pixel, Meta Ads are Shopify Basic, Shopify Advanced, Shopify Plus.

The details of the plans are outlined below.

  • FREE: this plan is free forever, incurring no subscription costs. It offers a wide range of features like 1 Pixel, 1 Conversion API, 5 orders per months, 1 catalog feed, weekly sync, Order report, Advanced tracking settings, Audience report: who buys, who returns, 24/7 support.
  • Shopify Basic: the Shopify Basic plan costs $20.99 and comes with a 7-day free trial period. The plan offers a host of features, including UNLIMITED pixels, 1 Conversion API, 3 catalog feeds, daily sync, Order report, Full pixel analytics, Real-time ads report, Advanced catalog settings, 24/7 support.
  • Shopify Advanced: the Shopify Advanced plan costs $35.99 and comes with a 7-day free trial period. The plan offers a host of features, including UNLIMITED pixels, 1 Conversion API, 3 catalog feeds, daily sync, Order report, Full pixel analytics, Real-time ads report, Advanced catalog settings, 24/7 support.
  • Shopify Plus: the Shopify Plus plan costs $45.99 and comes with a 7-day free trial period. The plan offers a host of features, including UNLIMITED pixels, 1 Conversion API, 3 catalog feeds, daily sync, Order report, Full pixel analytics, Real-time ads report, Advanced catalog settings, 24/7 support.

Omega Facebook Pixel, Meta Ads price summary

Pricing summaryFree plan available. Free trial available.
Total pricing plan(s)4
Number of free plan(s)1
Number of paid plan(s)3
Cost of paid plan(s)$20.99, $35.99, $45.99
Free trial availableYes, for 7 day(s)

For further information regarding Omega Facebook Pixel, Meta Ads pricing plans, see the official website.

Install in your Shopify store We pass your name, email and store domain to the Omega team so they can help install and configure the app on your store.

Comparison

Top Omega Facebook Pixel, Meta Ads alternatives — detailed comparison

The table below highlights the crucial differences between Omega Facebook Pixel, Meta Ads and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.

Apps
Add app
General information
Ratings4.8 ★ (989 reviews)4.9 ★ (151 reviews)4.4 ★ (162 reviews)
Developed byOmegaOmegaStoreYa
Launch date3 January 202012 March 202111 January 2017
PricingFree, $20.99/month, $35.99/month, $45.99/monthFree, $9.99/month, $16.99/month, $35.99/month$120/month, $335/month, $1000/month
ObjectiveMonitor ad effectiveness using multiple pixels, conversion API, UTM, and catalogs.Track all sales with TikTok Pixels and Events API for accurate ad reporting.Ads on Google, Google Shopping, Remarketing, and Facebook.
CategoriesAds, Product feedsAds, Product feedsAds, Product feeds
Key features & highlights
PurposeOvercome Facebook Signal Loss with Two Owls Facebook Pixel and Advanced Conversion API after IOS14+ updates.Easily master TikTok Ad - get your three main tools, TikTok Pixels, Events API, and Automated Catalog now.Let's grow your business using Google and Facebook ads with our AI technology.
Features list
  • Install Facebook Pixel effortlessly in minutes without coding or login.
  • Track and optimize ads in real-time with live UTM attribution reports.
  • Manage multiple Facebook Pixels from a single intuitive dashboard.
  • Automatically sync product catalogs hourly for dynamic ad accuracy.
  • Track ad performance with combined TikTok Pixels and Events API.
  • Launch and monitor TikTok ads seamlessly in one unified dashboard.
  • Automates Google Ads, Shopping, and Facebook ads using AI for optimal performance.
  • Optimizes product feeds to meet Google Shopping best practices.
  • Adjusts bids in real time to maximize conversions at lower costs.
Highlights
  • Based in United States
——
User reviews and ratings
Recommended97.6%96.7%83.9%
Pros
  • Consistently praised for responsiveness, professionalism, and problem-solving efficiency.
  • Quick and straightforward installation process with minimal technical hurdles.
  • Reliable data tracking and reporting, improving ad performance analysis.
  • Intuitive design and clear instructions enhance usability.
  • Effective for handling multiple Facebook pixels seamlessly.
  • Provides comprehensive reports to optimize marketing strategies.
  • Support team resolves technical problems promptly.
  • Flexibility in configuring events and tracking preferences.
  • Works well across various Shopify stores and ad campaigns.
  • Users report sustained satisfaction over extended use.
  • Consistently praised for responsiveness, expertise, and proactive assistance in resolving issues.
  • Simplifies TikTok pixel integration without requiring coding knowledge, often completed quickly.
  • Enables seamless tracking across multiple TikTok pixels, a standout feature for users.
  • Reports indicate superior event tracking compared to native TikTok solutions.
  • Intuitive design and clear instructions make the app accessible to non-technical users.
  • Support team is noted for round-the-clock assistance and quick resolution times.
  • Provides a viable solution for users in countries without official TikTok app access.
  • Offers advanced tracking options like server-side API, enhancing data reliability.
  • Many users report achieving significant return on ad spend (ROAS), often exceeding 5x, with some reaching 20x or higher.
  • The AI-driven system efficiently manages and optimizes Google and Facebook ads, saving users time and effort.
  • The app is praised for its intuitive and straightforward setup process, requiring minimal manual intervention.
  • Account managers like Emma and Rachel are frequently highlighted for their professionalism, attentiveness, and quick responses.
  • Users note the app drives high-quality, targeted traffic that often converts well compared to other ad sources.
  • Many users successfully scale their ad budgets with the app, seeing consistent or improved results over time.
  • The app’s automation allows users to focus on other business aspects while campaigns run efficiently.
  • Several long-term users (1+ years) report sustained high performance and growth in sales.
  • Users appreciate the detailed analytics and real-time performance tracking provided by the app.
  • Established businesses with prior data see particularly strong results, often outperforming manual campaigns.
Cons
  • Slight tracking inaccuracies during peak sales periods (5-10%).
  • Several users mention the app’s pricing as a drawback, though many justify it with the quality of service.
  • Occasional reports of tracking issues or bugs requiring developer intervention, sometimes disrupting campaigns.
  • Some users experience poor ROAS (e.g., 1.1x) or no sales, especially in the initial months.
  • Several reviews accuse the app of inflating or misrepresenting ad performance and traffic data.
  • A subset of users report spending significant amounts with minimal or no return, calling it a waste of money.
  • Some criticize the inability to view or adjust specific ad campaigns directly, relying solely on the app’s dashboard.
Pricing and plans
Total pricing plans443
Free planAvailableAvailableNot available
Free trialYes, for 7 day(s)Yes, for 7 day(s)No
Technical information
Rating4.8 ★4.9 ★4.4 ★
Total reviews1,011153161
Launch date3 January 202012 March 202111 January 2017

More details about Omega Facebook Pixel, Meta Ads

Product description

Omega Two Owls offers expert tracking and accurate reporting for Facebook Ads, once only available to large corporations. Using Facebook Pixel+ Conversion API, every conversion is captured, providing rich data for improved return on ad spend (ROAS), even with iOS14, while real-time reporting saves time.

AI summary

The app specializes in Facebook Pixel integration for Shopify stores, offering a streamlined setup process with a user-friendly interface designed for both technical and non-technical users. Its core functionality includes accurate tracking of customer behavior, support for multiple pixels, and optimization of Facebook ad campaigns, including Conversions API implementation. A standout feature is the responsive and highly skilled customer support team, which provides prompt, detailed assistance for troubleshooting, configuration, and performance optimization. The app excels in tracking accuracy, often outperforming Shopify’s native solutions, and offers clear reporting tools for ad performance analysis. However, a small subset of feedback indicates occasional challenges with initial setup clarity, though these instances appear rare compared to widespread praise for the support team’s ability to resolve issues quickly. The app is particularly noted for its reliability in post-iOS 14 tracking environments and its ability to customize events for granular campaign insights.

Support

For any questions, concerns, or assistance with Omega Facebook Pixel, Meta Ads, the dedicated support team is readily available to help. To reach out to the support team, users can send an email to [email protected]. Additionally, Omega Facebook Pixel, Meta Ads offers a comprehensive FAQ section to address common inquiries and provide self-help resources in their app FAQ section.

Language support

Details of the Omega Facebook Pixel, Meta Ads are available in various languages on the Shopify app store, including English, Chinese (Simplified), Vietnamese, French, and Spanish.

Omega Facebook Pixel, Meta Ads support information in a nutshell
Support emailsupport@omegatheme.com
Contact number(s)Not available
FAQ pageFAQ details
Privacy policyPrivacy details
Language supportEnglish, Chinese (Simplified), Vietnamese, French, and Spanish
Integration

The list of top Shopify apps, features or software tools that Omega Facebook Pixel, Meta Ads seamlessly integrates with are given below.

CheckoutShopify FlowShopify Adminconversion apidynamic product adsfacebook catalogfacebook channelfacebook pixelinstagram ads
Developer
NameOmega
ProfileSee all apps by Omega
WebsiteView developer profile
AddressHa Noi Viet Nam, Ha Noi, 100000

Installation

How to install Omega Facebook Pixel, Meta Ads on your Shopify store

1

Send your details

Your name, email and store domain go straight to the Omega team.

2

The developer gets in touch

Omega contacts you directly to arrange setup for your store.

3

Install at your own pace

Perfect your store’s functionality without the pressure to move on until you’re ready.

Customer reviews

4.9
★★★★★
1,011 total reviews
5967
420
31
23
120

Omega Facebook Pixel, Meta Ads has an overall rating of 4.9 stars from a total of 1,011 reviews on the Shopify app store. Of these, 987 (97.6%) are positive, 1 (0.1%) are neutral, and 23 (2.3%) are negative*.

*Ratings above four stars fall under positive review, three star reviews fall under neutral, and anything less than two stars falls under negative.

★★★★★Mallstonfrom Singapore · 5 November 2026

Responsive support to solve all my tracking issues.

★★★★★Trendedfrom Netherlands · 5 November 2026

Very good support and quick response. I will recommend!

★★★★★LUMORAfrom United Kingdom · 1 November 2026

Excelant data tracking. Excelant support team! Very fast responses and easy to comunicate with all

★★★★★NeckGlowfrom France · 30 October 2026

L'application fonctionne très bien et le service est impec, je recommande :)

★★★★★My Storefrom United Kingdom · 30 October 2026

The app meets my expectations very well. The support team is very responsive and great.

Install in your Shopify store We pass your name, email and store domain to the Omega team so they can help install and configure the app on your store.

Performance on the App Store

Rankings, review momentum and install geography, refreshed weekly. Open the full charts for history, benchmarks and keyword detail.

Category rank
—
No tracked groups
Total reviews
1,011
▲ 22 vs 30 days ago
Average rating
4.9 ★
0.00 vs 30 days ago
Top market
US
27.4% of installs · ▲ 0.66%

Reviews trend

Cumulative reviews · last 6 months

910 → 1,011 reviews · rating steady at 4.9★
No App Store groups tracked yet.Open full charts →

Omega Facebook Pixel, Meta Ads FAQs

How do I install the Omega Facebook Pixel, Meta Ads Shopify app?
To install Omega Facebook Pixel, Meta Ads on your Shopify store, click on the Omega Facebook Pixel, Meta Ads installation link. Login to the Shopify store on which you want to install the app and follow the onboarding process. If you need our expert guidance to help you install Omega Facebook Pixel, Meta Ads on your Shopify store, then contact us now.
What are the key features of Omega Facebook Pixel, Meta Ads?

The key features offered by Omega Facebook Pixel, Meta Ads to Shopify store owners are:

  • Trace orders back to the ad with UTM tracking and Order Journey
  • Filter bots, respect consent - send clean events to your Meta Pixel
  • See which countries, devices and campaigns convert, and who orders again
  • Automate rules for Catalog or Facebook Feed Links and optimize attributes for ad
  • Built for COD, subscriptions and bundles - count only orders that matter to Meta
Does Omega Facebook Pixel, Meta Ads integrate with other Shopify apps or tools?

Yes, Omega Facebook Pixel, Meta Ads seamlessly integrates with other Shopify apps or tools, such as Install Facebook Pixel in 2 minutes and automatically track all events. No need to log in or use code., Learn faster using intelligent data from Facebook Pixel and CAPI (iOS14)., Boost ROAS using a live UTM attribution report which monitors all ads..

Is there a free trial available for Omega Facebook Pixel, Meta Ads?

Yes, Omega Facebook Pixel, Meta Ads offers a 7-day free trial on all its paid plans.

What are the pricing plans for Omega Facebook Pixel, Meta Ads?

The app has 4 pricing plans: 1 free and 3 paid. The paid plans cost $20.99/month, $35.99/month, $45.99/month, and come with a 7-day free trial period.

How does billing work for Omega Facebook Pixel, Meta Ads?

Omega Facebook Pixel, Meta Ads uses USD for billing, with recurring and usage-based charges invoiced usually every 30 days.

Can I cancel or upgrade my subscription plan at any time?

Yes, Omega Facebook Pixel, Meta Ads allows its subscribers to cancel or upgrade their subscription plan at any time.

Does Omega Facebook Pixel, Meta Ads offer customer support?

Yes, Omega Facebook Pixel, Meta Ads offers a dedicated support team for any kind of app-related assistance. To reach out to the support team, users can send an email to [email protected]. Additionally, Omega Facebook Pixel, Meta Ads offers a comprehensive FAQ section to address common inquiries and provide self-help resources.

Is Omega Facebook Pixel, Meta Ads compatible with my Shopify theme?

Please reach out to their support team at [email protected] to confirm its compatibility with your specific Shopify theme.

Marpipe ‑ Catalog Manager
by Marpipe

Free plan · From $199/mo
★ 5.0 (7)

Most popular

Most popular Shopify apps on the market

Install in your Shopify store We pass your name, email and store domain to the Omega team so they can help install and configure the app on your store.

.myshopify.com
4.9★★★★★1,011 reviews · 97.6% positive

Writing reviews on ShopDigest is coming soon.

  • MA
    MallstonSingapore · 5 Nov 2026
    ★★★★★

    Responsive support to solve all my tracking issues.

    OM
    OmegaDeveloper6 Nov 2026

    We’re glad our responsive support helped solve your tracking issues, Mallston. Thank you for the 5-star review, and please reach out anytime you need a hand with Facebook Pixel.

  • TR
    TrendedNetherlands · 5 Nov 2026
    ★★★★★

    Very good support and quick response. I will recommend!

    OM
    OmegaDeveloper6 Nov 2026

    We’re glad our quick support and response made a difference, Trended! Thank you for recommending us, and please reach out anytime if you need further help.

  • LU
    LUMORAUnited Kingdom · 1 Nov 2026
    ★★★★★

    Excelant data tracking. Excelant support team! Very fast responses and easy to comunicate with all

    OM
    OmegaDeveloper2 Nov 2026

    Excellent data tracking and fast, easy-to-communicate support mean a lot to us, LUMORA. Thank you for your 5-star review, and please reach out anytime if we can help with anything else!

  • NE
    NeckGlowFrance · 30 Oct 2026
    ★★★★★

    L'application fonctionne très bien et le service est impec, je recommande :)

    OM
    OmegaDeveloper30 Oct 2026

    Le bon fonctionnement de Facebook Pixel et la qualité de notre service vous ont pleinement satisfait : merci beaucoup, NeckGlow ! Nous restons à votre disposition si vous avez la moindre question.

  • MS
    My StoreUnited Kingdom · 30 Oct 2026
    ★★★★★

    The app meets my expectations very well. The support team is very responsive and great.

    OM
    OmegaDeveloper30 Oct 2026

    Thank you for the wonderful review! We’re delighted the app meets your expectations and that our support team has been responsive and helpful. If you ever need anything, we’re here to assist.

  • GO
    Gooly OnlineUnited States · 27 Oct 2026
    ★★★★★

    Great customer service and quick response—Joyce took excellent care of me and resolved my issues.

    OM
    OmegaDeveloper17 Aug 2026

    ¡Muchas gracias por tu amable comentario! 🙌Nos alegra mucho saber que siempre has recibido una atención muy buena y que Joyce te atendió de forma rápida y eficiente. Le transmitiremos tus palabras, seguro que le hará mucha ilusión 😊Si necesitas cualquier otra cosa, estaremos encantados de ayudarte 🚀

  • MA
    MallveeSingapore · 23 Oct 2026
    ★★★★★

    Great Support! Solve my issue immediately. Easy to use tracking app.

    OM
    OmegaDeveloper25 Oct 2026

    Thanks so much for the kind words! We're glad our team could resolve your issue right away and that you're finding the tracking setup easy to use. If anything else comes up, just reach out, we're always happy to help.

  • DF
    Dea FeaItaly · 21 Oct 2026
    ★★★★★

    Il miglior Tracciatore di dati.. non ha paragoni.Assistenza super veloce e super competente. Utilizzo omega per qualsiasi tracciamento, tiktok, google ecc..

    OM
    OmegaDeveloper21 Oct 2026

    Dea Fea, grazie di cuore per questa splendida recensione! Siamo felici che Omega ti accompagni nel tracciamento e che il nostro supporto sia stato all’altezza: siamo sempre qui per aiutarti quando ne avrai bisogno.

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