Hotjar Install — Market Share Across Shopify App Store Groups
Hotjar Install's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
| Keyword hot jar | 7.95%5.13 | Declining |
| Category Analytics Store management > Operations > Analytics | 0.33%0.04 | Declining |
| Category Operations Store management > Operations | 0.11%0.01 | Declining |
| Category Store management | 0.05%0.01 | Declining |
Showing 1-4 out of 4
Key Insights:
- Hotjar Install captures 7.9% of installs in hot jar — its strongest position among the 4 Shopify groups shown.
- Over the past 30 days, 4 lost share — net downward pressure.
- hot jar saw the sharpest contraction (-5.13pp) — worth checking whether the dip is short-term or sustained.
Hotjar Install — Market Share Trend Across Top Groups
Monthly market share trajectory for Hotjar Install across its top 4 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Keyword Hot Jar | 56.38% | 35.02%21 | 22.24%13 | 17.94%4 | 13.10%5 | 7.95%5 |
| Category Analytics | 0.71% | 0.59%0 | 0.54%0 | 0.47%0 | 0.37%0 | 0.33%0 |
| Category Operations | 0.23% | 0.19%0 | 0.18%0 | 0.16%0 | 0.13%0 | 0.11%0 |
| Category Store Management | 0.13% | 0.10%0 | 0.09%0 | 0.08%0 | 0.06%0 | 0.05%0 |
Key Insights:
- Hotjar Install's biggest share gain is in Hot Jar — expanded from 1.8% to 8.0% over the charted period.
- Across the 4 plotted groups, Hotjar Install expanded share in 4 and contracted in 0.
Top Categories Hotjar Install Ranks In on Shopify
- Keyword hot jar — Holds 7.9% market share in this keyword (-5.13pp this month) — slipping in this keyword.
- Category Analytics — Holds 0.3% market share in this category (-0.04pp this month) — slipping in this category.
- Category Operations — Holds 0.1% market share in this category (-0.01pp this month) — slipping in this category.
- Category Store management — Holds 0.1% market share in this category (-0.01pp this month) — slipping in this category.
Hotjar Install on Shopify — Market Share FAQs
1. Where does Hotjar Install have the most market share on Shopify?
Hotjar Install captures the largest share of installs in hot jar — 7.9% of the group's tracked install base, followed by 0.3% in Analytics and 0.1% in Operations. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is Hotjar Install gaining or losing share in?
Hotjar Install is contracting in more groups than it's expanding. hot jar saw the sharpest dip this month — switch to "Market Share Changes" to see the full distribution and check whether the contractions cluster around a shared theme.
3. How is Hotjar Install's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. How often does Hotjar Install's Shopify market share update?
Share figures are recomputed weekly from the latest review data. Hotjar Install is currently losing share in more groups than it's gaining — the trend chart's date range filter lets you check whether the slide started recently or has been ongoing.
