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Wishlist Shopify Apps – Geographic Distribution

(Updated October 2026) Discover where wishlist Shopify apps are most popular and how country-level adoption has shifted over time. This keyword page shows the full country market share table plus monthly geographic trends so you can spot established markets and emerging opportunities.

Wishlist by Square currently leads on 51.5% market share, followed by Wishlist Fade ‑ My Wishlists at 20.2%. A concentrated field — one app holds most of the tracked installs.

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Wishlist Shopify Apps — Country-Level Market Share

All countries ranked by current install share of wishlist Shopify apps, with change vs 30 days ago. Filter by date range, sort by share or share change.

Date Range
From
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To
Order By
Market Share is as ofToday.Change is betweenSep 20andToday
#CountryMarket ShareChange
1United States flagUnited States18.02%2.69
2India flagIndia14.20%1.39
3United Kingdom flagUnited Kingdom6.97%1.48
4Germany flagGermany6.42%0.33
5Australia flagAustralia4.91%0.92
6Canada flagCanada4.74%0.94
7France flagFrance4.06%0.74
8Italy flagItaly3.41%0.22
9South Africa flagSouth Africa1.98%0.56
10Turkey flagTurkey1.90%0.07

Showing 1-10 out of 103

Key Insights:

  • United States drives 17.5% of wishlist Shopify app installs — the largest single market for the category.
  • Top 3 markets (United States, India, United Kingdom) cover 38.9% of all tracked wishlist installs — globally distributed demand.
  • United Kingdom's share of wishlist app reviews has slipped the most this month (-1.3pp) — a relative shift, as other markets contributed a larger portion of this month's reviews.
See more insights

Wishlist Shopify Apps — Geographic Distribution Over Time

Monthly market share trajectory for the top 5 countries driving wishlist Shopify app installs — see how regional dominance has shifted month by month.

Date Range
From
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Countries
Time Granularity
Charts Data
Monthly market share % by country for the top 5 markets driving wishlist Shopify app installs over the latest 6 months.
CountryMay 2026Jun 2026Jul 2026Aug 2026Sep 2026Oct 2026
United StatesUnited States19.9%0.4017.7%2.1416.8%0.9918.2%1.4718.4%0.2317.3%1.17
IndiaIndia6.5%4.324.5%2.044.6%0.153.2%1.457.9%4.727.1%0.83
GermanyGermany3.0%1.331.9%1.051.1%0.796.7%5.598.0%1.276.9%1.11
United KingdomUnited Kingdom7.8%0.317.8%0.057.2%0.566.7%0.516.7%0.025.1%1.61
AustraliaAustralia6.5%1.498.4%1.885.7%2.735.7%0.024.5%1.213.2%1.26

Key Insights:

  • United States's share of wishlist app installs contracted from 24.3% → 17.3% over the charted period.
  • Top 5 markets plotted: United States, India, United Kingdom, Germany, Australia.
  • Wishlist app demand is globally distributed — adoption is spread across multiple markets without one dominant region, suggesting region-agnostic design wins here.
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Data issue or feedback? Reach out to us at [email protected].

Geographic Distribution of Wishlist Shopify App Installs

United States is the largest single market for wishlist Shopify apps at just 17.5% — but no country dominates, meaning wishlist apps serve a globally distributed merchant base. India (14.4%) and United Kingdom (7.0%) round out the top 3, together accounting for 38.9% of all wishlist app installs. Germany (6.5%) and Australia (5.0%) fill out the top 5, giving a combined view of where wishlist app demand actually concentrates. On the flip side, United Kingdom has lost the most share this month (-1.3pp).

United States's 17.5% as the largest single market still leaves the rest spread thinly across many countries — the strongest wishlist apps in this kind of distribution are typically region-agnostic by design, with translation, currency, and tax handling that works regardless of merchant location.

Geographic Trends for Wishlist Shopify Apps Over Time

United States's share contracted from 24.3% (Nov 2024) to 17.3% (Oct 2026) — a -7.1pp drop for the leading wishlist market that usually means demand is rotating to other regions. The top 5 plotted markets — United States, India, United Kingdom, Germany, Australia — show which regions consistently drive wishlist app demand over time.

With demand for wishlist apps spread across 5+ markets, the trend chart's value is in spotting quietly accelerating regions — countries with steady upward slopes (even at small absolute share) are where merchant-side product fit is still being defined.

Top 5 Apps in Wishlist

  1. Wishlist by Square — Among the most-installed wishlist apps worldwide with 51.5% install share, rated 5.0★.
  2. Wishlist Fade ‑ My Wishlists — Among the most-installed wishlist apps worldwide with 20.2% install share, rated 5.0★.
  3. Magic Wishlist & Emails — Among the most-installed wishlist apps worldwide with 12.1% install share, rated 5.0★.
  4. Wishlist Hero — Among the most-installed wishlist apps worldwide with 5.3% install share, rated 4.7★.
  5. Growave: Loyalty & Wishlist — Among the most-installed wishlist apps worldwide with 5.4% install share, rated 4.8★.

Wishlist Shopify Apps — Frequently Asked Questions

1. Which countries dominate wishlist Shopify app installs?

wishlist Shopify app installs are globally distributed — United States is the largest single market at just 17.5%, with the remaining share spread across many countries. Use the trend chart to see if any region is gaining concentration over time.

2. Where are wishlist Shopify apps most popular?

wishlist apps are most popular in United States (17.5% share), India (14.4%), and United Kingdom (7.0%). The full breakdown is in the table above — sort by share to see all 10 default rows or paginate for the long tail.

3. Which country is the fastest-growing market for wishlist Shopify apps?

United States is the fastest-growing market for wishlist apps this month, gaining +2.3pp of share versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.

4. Which markets are losing share for wishlist Shopify apps?

United Kingdom has shed the most share this month (-1.3pp). Sort the table by Change (Low to High) to see all decliners — could reflect market saturation or merchants migrating to alternative apps.

5. How is country-level market share calculated for wishlist on Shopify?

For wishlist (a keyword page), country share is computed from rank-weighted reviews originating from each country: position #1 carries roughly 40× the weight of position #22, and apps beyond #22 contribute zero. Each country's weighted score is divided by the global total to give the share %.

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