Collect customer data to expand your marketing list.
OptinMonster converts website traffic into sales using custom pop-ups for onsite retargeting. Pop-up notifications for exits, coupons, and emails, plus shipping bars!
Pros and cons of OptinMonster Email Popups






Pop-up notifications for exits, coupons, and emails, plus shipping bars!
OptinMonster Email Popups pricing plans
Not sure which plan to pick? Discuss Growth Plan plans with us, learn about custom pricing, or get a demo.
The app has 1 pricing plan: 0 free and 1 paid. The paid plan offered by OptinMonster Email Popups is Growth Plan.
The details of the plans are outlined below.
| Pricing summary | $49/month. Free trial available. |
| Total pricing plan(s) | 1 |
| Number of free plan(s) | 0 |
| Number of paid plan(s) | 1 |
| Cost of paid plan(s) | $49 |
| Free trial available | Yes, for 30 day(s) |
For further information regarding OptinMonster Email Popups pricing plans, see the official website.
The table below highlights the crucial differences between OptinMonster Email Popups and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.
| Apps | Add app | |||
| General information | ||||
| Ratings | 2.6 ★ (16 reviews) | 4.5 ★ (750 reviews) | 4.9 ★ (7,721 reviews) | |
| Developed by | OptinMonster | Shopify | CWILL INC | |
| Launch date | 27 November 2017 | 1 November 2022 | 27 October 2022 | |
| Pricing | $49/month | Free | Free, $11.90/month, $29.90/month, $79.90/month | |
| Objective | Pop-up notifications for exits, coupons, and emails, plus shipping bars! | Collect customer data to expand your marketing list. | Sign Up for Email, Email Alerts, Capture Email, Newsletter Alerts | |
| Categories | Email marketing, Pop-ups | Email marketing, Pop-ups | Pop-ups, Email marketing | |
| Key features & highlights | ||||
| Purpose | OptinMonster converts website traffic into sales using custom pop-ups for onsite retargeting. | Use Shopify's personalizable email capture tool to expand your marketing list and attract new leads. | Increase your email and SMS marketing list by using opt-in or spin wheel popups to enhance your sales. | |
| Features list |
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| Highlights | — |
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| User reviews and ratings | ||||
| Recommended | 60.0% | 81.0% | 99.4% | |
| Pros |
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| Cons |
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| Pricing and plans | ||||
| Total pricing plans | 1 | 0 | 4 | |
| Free plan | Not available | Not available | Available | |
| Free trial | Yes, for 30 day(s) | No | Yes, for 14 day(s) | |
| Technical information | ||||
| Rating | 2.6 ★ | 4.5 ★ | 4.9 ★ | |
| Total reviews | 15 | 774 | 7,682 | |
| Launch date | 27 November 2017 | 1 November 2022 | 27 October 2022 | |
OptinMonster is a lead generation platform that enhances email marketing and boosts sales without the need for coding or design skills. It aids in subscriber segregation, visitor redirection, time-bound offers, and social media growth, helping to increase qualified leads and reduce bounce rates.
OptinMonster is a Shopify app designed for creating customizable pop-ups, banners, and forms to capture leads, boost conversions, and integrate with email marketing platforms like Klaviyo and Mailchimp. Its strengths include an intuitive interface, advanced behavioral targeting (such as exit-intent prompts), and robust split-testing capabilities, making it effective for lead generation and abandoned cart recovery. The app is praised for its ease of use, flexible templates, and responsive customer support in many cases. However, recurring issues include unreliable billing practices—such as unexpected charges, unclear subscription terms, and difficulties downgrading plans—as well as inconsistent support responsiveness, particularly for troubleshooting integration problems. Some users report challenges with Shopify-specific subscriptions, where pricing discrepancies and forced annual commitments create frustration. Despite these drawbacks, OptinMonster remains a powerful tool for businesses prioritizing lead capture, provided they navigate its billing complexities and verify integration compatibility beforehand.
For any questions, concerns, or assistance with OptinMonster Email Popups, the dedicated support team is readily available to help. To reach out to the support team, users can send an email to [email protected]. Additionally, OptinMonster Email Popups offers a comprehensive FAQ section to address common inquiries and provide self-help resources in their app FAQ section.
Details of the OptinMonster Email Popups are available in various languages on the Shopify app store, including English.
| Support email | support |
| Contact number(s) | Not available |
| FAQ page | FAQ details |
| Privacy policy | Privacy details |
| Language support | English |
The list of top Shopify apps, features or software tools that OptinMonster Email Popups seamlessly integrates with are given below.
| Name | OptinMonster |
| Website | View developer profile |
| Address | 400 Executive Dr, Suite 208, West Palm Beach, FL, 33401 |
How to install OptinMonster Email Popups on your Shopify store
Your name, email and store domain go straight to the OptinMonster team.
OptinMonster contacts you directly to arrange setup for your store.
Perfect your store’s functionality without the pressure to move on until you’re ready.
OptinMonster Email Popups has an overall rating of 3.4 stars from a total of 15 reviews on the Shopify app store. Of these, 9 (60.0%) are positive, 0 (0.0%) are neutral, and 6 (40.0%) are negative*.
*Ratings above four stars fall under positive review, three star reviews fall under neutral, and anything less than two stars falls under negative.
My request was handled in a speedy manner. The item I was inquiring about is not presently a feature of Optin Monster, so the agent has added it to their new feature requests. Good to know!
2 things:(1) Prior to switching over to this we used Klaviyo popup. It’s a bunch of clutter and too complicated to make it properly fit our website on desktop and mobile. Far too complicated and our conversion rate was very close to zero %. (2) switched over to this service and the interface is much easier to use and we’re seeing 1% conversion to sign ups now and it easily converts to Klaviyo. Also the price is very reasonable (pro tip, reach out to them and ask if they can send you the link to monthly pricing). (3) after signing up, I’d say it’s probably one of the most thorough customer service teams I’ve ever encountered. I received multiple follow ups on the issue I had reached out to them about and they continued to follow up with me (I got distracted) and communicated what they would do to help me resolve the situation had I not gotten back to them. I actually received a follow up from someone on the team, asking me to get back to someone else on the team that had asked me a question about something that would help me. Typically when you reach out to customer service they are interrupt-driven and this wasn’t the case. I was pleasantly surprised. 5 stars.
We've found that OptinMonster is good for custom banners, and very easy to use for both technical and non-technical employees.
Optinmonster has been the game changer we seek every year. The targeted discounts work so well for us. We use it to target abandoned product pages and carts with discounts and embed their forms for freebies, email signups, and more. The customizability and Klaviyo integration are super easy to use. We consider this a "must-have" in our marketing toolbox. Plus, the support team is great to work with and responds quickly.
This app has gotten a number of negative reviews due to its poorly-done integration of a subscription option through Shopify. Here is a review of the actual product: I've been using OptinMonster since 2015 for various sites I have. They pioneered a lot of the techniques you see everywhere now, like "exit intent". OptinMonster is expensive(but they have good Black Friday deals), and I've tried many times to switch to a more affordable provider. But the other providers all force me to make compromises on the feature set, ease of integration, and user experience. The types to behavioral targeting you can do in OptinMonster is unmatched by any other tool. There is a big difference in product quality when you have an entire team dedicated to making the best opt-in forms, versus those forms just being one feature of many in an app like Klaviyo or Mailchimp. I can't speak on this $50/month subscription they offer through Shopify. That seems stupid. I bought a subscription from then in 2015 through their website. My recommendation is to buy from them during Black Friday when they are usually 30% off.
Rankings, review momentum and install geography, refreshed weekly. Open the full charts for history, benchmarks and keyword detail.
Position and market share today
| Keywordconvertkit | #14 | 0.1% ▲0.0 |
| KeywordSMS pop-ups | #27 | — |
| KeywordEmail pop-ups | #38 | — |
| KeywordReviews pop-up | #55 | — |
Cumulative reviews · last 6 months
The key features offered by OptinMonster Email Popups to Shopify store owners are:
Yes, OptinMonster Email Popups seamlessly integrates with other Shopify apps or tools, such as Lower the number of abandoned carts and encourage purchases with Exit Intent Popups., Display specific deals according to the products in the cart, total cart price, previous purchases and more., Expand your email list using over 400 tried and true popup templates..
Yes, OptinMonster Email Popups offers a 30-day free trial on all its paid plans.
The app offers 1 paid plan, which cost $49/month, and comes with a 30-day free trial period.
OptinMonster Email Popups uses USD for billing, with recurring and usage-based charges invoiced usually every 30 days.
Yes, OptinMonster Email Popups allows its subscribers to cancel or upgrade their subscription plan at any time.
Yes, OptinMonster Email Popups offers a dedicated support team for any kind of app-related assistance. To reach out to the support team, users can send an email to [email protected]. Additionally, OptinMonster Email Popups offers a comprehensive FAQ section to address common inquiries and provide self-help resources.
Please reach out to their support team at [email protected] to confirm its compatibility with your specific Shopify theme.
Collect customer data to expand your marketing list.
Sign Up for Email, Email Alerts, Capture Email, Newsletter Alerts
Popups, banners, free delivery bar, intention to exit, emails and text messages.
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My request was handled in a speedy manner. The item I was inquiring about is not presently a feature of Optin Monster, so the agent has added it to their new feature requests. Good to know!
Thank you so much for your thoughtful, 5-star review! We’re thrilled to hear that your request was handled swiftly and efficiently. Customer feedback like yours is invaluable to us, and we’re glad to know that our support team has added your feature request to our list. Thank you for helping us improve Optin Monster!
2 things:(1) Prior to switching over to this we used Klaviyo popup. It’s a bunch of clutter and too complicated to make it properly fit our website on desktop and mobile. Far too complicated and our conversion rate was very close to zero %. (2) switched over to this service and the interface is much easier to use and we’re seeing 1% conversion to sign ups now and it easily converts to Klaviyo. Also the price is very reasonable (pro tip, reach out to them and ask if they can send you the link to monthly pricing). (3) after signing up, I’d say it’s probably one of the most thorough customer service teams I’ve ever encountered. I received multiple follow ups on the issue I had reached out to them about and they continued to follow up with me (I got distracted) and communicated what they would do to help me resolve the situation had I not gotten back to them. I actually received a follow up from someone on the team, asking me to get back to someone else on the team that had asked me a question about something that would help me. Typically when you reach out to customer service they are interrupt-driven and this wasn’t the case. I was pleasantly surprised. 5 stars.
Thank you for sharing your experience with us! We are delighted to hear that you found our service easy to use and effective in increasing your sign-up conversions. We understand how important it is to have a user-friendly interface that can seamlessly integrate with other tools, like Klaviyo, and we're glad that we were able to meet your expectations.We also appreciate your feedback on our customer service team. Our team is committed to providing thorough and attentive support to our users, and we're happy to hear that we were able to resolve your issue in a timely and effective manner. We strive to create a positive experience for all of our users, and your feedback motivates us to continue improving our service.Thank you for choosing our service, and please don't hesitate to reach out to us if you need further assistance or have any feedback to share. We're always here to help!
We've found that OptinMonster is good for custom banners, and very easy to use for both technical and non-technical employees.
Thank you for sharing these kind words! We’re so glad you’re enjoying OptinMonster and finding it so easy to use 🙂.We’re grateful to have the opportunity to grow with you and look forward to continuing to help you in every way we can!
Optinmonster has been the game changer we seek every year. The targeted discounts work so well for us. We use it to target abandoned product pages and carts with discounts and embed their forms for freebies, email signups, and more. The customizability and Klaviyo integration are super easy to use. We consider this a "must-have" in our marketing toolbox. Plus, the support team is great to work with and responds quickly.
Thanks for sharing your experience, Carex! We're honored to be part of your "must-have" marketing toolbox and on behalf of OptinMonster, we’d just like to say you're pretty great too - https://media.giphy.com/media/Y1M2JOQ7W79q5YhTp5/giphy.gifWe’re grateful to have the opportunity to grow with you and look forward to continuing to help you in every way we can!🙂
This app has gotten a number of negative reviews due to its poorly-done integration of a subscription option through Shopify. Here is a review of the actual product: I've been using OptinMonster since 2015 for various sites I have. They pioneered a lot of the techniques you see everywhere now, like "exit intent". OptinMonster is expensive(but they have good Black Friday deals), and I've tried many times to switch to a more affordable provider. But the other providers all force me to make compromises on the feature set, ease of integration, and user experience. The types to behavioral targeting you can do in OptinMonster is unmatched by any other tool. There is a big difference in product quality when you have an entire team dedicated to making the best opt-in forms, versus those forms just being one feature of many in an app like Klaviyo or Mailchimp. I can't speak on this $50/month subscription they offer through Shopify. That seems stupid. I bought a subscription from then in 2015 through their website. My recommendation is to buy from them during Black Friday when they are usually 30% off.
This app is incredible! I have used it to make popups and floating bars which has helped me to get new leads and increase conversions. It is well designed and simple to use. I synced it to my Mailchimp account so all my leads flow into my email campaigns. If you are paying for traffic to come to your website this app is a must-have. If you don't have a technology like this in place you are leaving money on the table. It has easily paid for itself just from the popup I use to distribute my coupons. Not to mention the sales I will make later on from the leads I have captured. 5 stars!!!
Love this little app. Customer support is great too. I think it also has some other great features besides exit intent. Thank you!
OptinMonster is the No1 tool that I use to increase my email list & webinar attendees, which leads to thousands of dollars for me each month! With their easy to use templates, analytics and support, it is a must have app for any online business.
And we plan to stay the #1 tool to grow your email list and boost sales. Thanks for being a customer!- Thomas
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