Quickbooks Online — Market Share Across Shopify App Store Groups
QuickBooks Online's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
| Keyword finance | 92.06%5.04 | Declining |
| Keyword quick books | 91.24%0.08 | Climbing |
| Keyword Sales and refunds | 85.76%8.39 | Climbing |
| Keyword Order details | 84.30%2.24 | Climbing |
| Keyword accounting | 84.02%14.57 | Climbing |
| Keyword Bank reconciliation | 83.76%4.94 | Climbing |
| Keyword Sales tax mapping | 83.63%4.99 | Climbing |
| Keyword Income and balance | 83.24%2.25 | Climbing |
| Keyword Accounts receivable | 82.88%6.70 | Climbing |
| Keyword Historical data import | 82.05%6.63 | Climbing |
Showing 1-10 out of 41
Key Insights:
- QuickBooks Online captures 92.1% of installs in finance — its strongest position among the 10 Shopify groups shown (41 groups in total).
- Over the past 30 days, 9 gained share and 1 lost share — net positive share momentum.
- accounting is the biggest gainer (+14.57pp) — strongest share momentum this month.
Quickbooks Online — Market Share Trend Across Top Groups
Monthly market share trajectory for QuickBooks Online across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Keyword Finance | 97.21% | 96.44%1 | 97.08%1 | 97.34%0 | 96.91%0 | 92.06%5 |
| Keyword Quick Books | 91.79% | 92.34%1 | 92.25%0 | 91.44%1 | 91.65%0 | 91.24%0 |
| Keyword Sales And Refunds | 73.04% | 70.34%3 | 71.25%1 | 77.97%7 | 86.47%9 | 85.76%1 |
| Keyword Order Details | 68.11% | 68.12%0 | 68.87%1 | 80.43%12 | 85.51%5 | 84.30%1 |
| Keyword Accounting | 91.29% | 88.82%2 | 88.84%0 | 71.42%17 | 71.83%0 | 84.02%12 |
Key Insights:
- QuickBooks Online's biggest share gain is in Order Details — expanded from 69.0% to 84.3% over the charted period.
- Across the 5 plotted groups, QuickBooks Online expanded share in 2 and contracted in 3.
Top Categories Quickbooks Online Ranks In on Shopify
- Keyword finance — Holds 92.1% market share in this keyword (-5.04pp this month) — slipping in this keyword.
- Keyword quick books — Holds 91.2% market share in this keyword (+0.08pp this month) — QuickBooks Online's growing footprint here.
- Keyword Sales and refunds — Holds 85.8% market share in this keyword (+8.39pp this month) — QuickBooks Online's growing footprint here.
- Keyword Order details — Holds 84.3% market share in this keyword (+2.24pp this month) — QuickBooks Online's growing footprint here.
- Keyword accounting — Holds 84.0% market share in this keyword (+14.57pp this month) — QuickBooks Online's growing footprint here.
Quickbooks Online on Shopify — Market Share FAQs
1. Where does QuickBooks Online have the most market share on Shopify?
QuickBooks Online captures the largest share of installs in finance — 92.1% of the group's tracked install base, followed by 91.2% in quick books and 85.8% in Sales and refunds. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is QuickBooks Online gaining or losing share in?
QuickBooks Online is gaining share in more groups than it's losing. accounting is the biggest gainer this month — switch the table sub-tab to "Market Share Changes" to see the full set of gainers and losers ordered by movement size.
3. How is QuickBooks Online's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. In how many Shopify groups does QuickBooks Online hold market share?
QuickBooks Online appears in 41 Shopify App Store groups in total — categories, keywords, and collections combined. The table above lists the top 10 where it captures the largest share; paginate or sort by Change to see the rest.
5. How often does QuickBooks Online's Shopify market share update?
Share figures are recomputed weekly from the latest review data. QuickBooks Online's current trajectory shows expanding share across multiple Shopify groups — the chart's Monthly granularity smooths weekly noise; switch to Weekly to see the inflection points.
