Shiptheory — Market Share Across Shopify App Store Groups
Shiptheory's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
| Keyword royal mail | 0.00%– | Stable |
| Keyword shipstation | 0.00%– | Stable |
| Category Shipping solutions - Other Orders and shipping > Shipping solutions > Shipping solutions - Other | 0.00%– | Stable |
| Category Shipping solutions Orders and shipping > Shipping solutions | 0.00%– | Stable |
| Category Orders and shipping | 0.00%– | Stable |
Showing 1-5 out of 5
Key Insights:
- Shiptheory captures 0 of installs in royal mail — its strongest position among the 5 Shopify groups shown.
- All 5 top-share groups held steady this month — a settled install footprint for Shiptheory.
Shiptheory — Market Share Trend Across Top Groups
Monthly market share trajectory for Shiptheory across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Category Shipping Solutions - Other | 0.17% | 0.17%– | 0.17%– | 0.17%– | 0.17%– | 0.17%– |
| Keyword Royal Mail | 0.16% | 0.16%– | 0.16%– | 0.16%– | 0.16%– | 0.16%– |
| Keyword Shipstation | 0.01% | 0.01%– | 0.01%– | 0.01%– | 0.01%– | 0.01%– |
| Category Shipping Solutions | 0.01% | 0.01%– | 0.01%– | 0.01%– | 0.01%– | 0.01%– |
| Category Orders And Shipping | 0.01% | 0.01%– | 0.01%– | 0.01%– | 0.01%– | 0.01%– |
Key Insights:
- Shiptheory's biggest share gain is in Royal Mail — expanded from 0.1% to 0.2% over the charted period.
- Across the 5 plotted groups, Shiptheory expanded share in 1 and contracted in 2.
Top Categories Shiptheory Ranks In on Shopify
- Keyword royal mail — Holds 0 market share in this Shopify keyword — a steady footprint for Shiptheory.
- Keyword shipstation — Holds 0 market share in this Shopify keyword — a steady footprint for Shiptheory.
- Category Shipping solutions - Other — Holds 0 market share in this Shopify category — a steady footprint for Shiptheory.
- Category Shipping solutions — Holds 0 market share in this Shopify category — a steady footprint for Shiptheory.
- Category Orders and shipping — Holds 0 market share in this Shopify category — a steady footprint for Shiptheory.
Shiptheory on Shopify — Market Share FAQs
1. Where does Shiptheory have the most market share on Shopify?
Shiptheory captures the largest share of installs in royal mail — 0 of the group's tracked install base, followed by 0 in shipstation and 0 in Shipping solutions - Other. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is Shiptheory gaining or losing share in?
Shiptheory's share movement is mixed this month — gaining in some groups, holding or slipping in others. Use the "Market Share Changes" sub-tab to find both the climbers and the decliners ordered by movement size.
3. How is Shiptheory's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. How often does Shiptheory's Shopify market share update?
Share figures are recomputed weekly from the latest review data. Significant share changes typically take 2–4 weeks to manifest because the underlying review base moves slowly; switch the chart's granularity to Weekly to spot inflection points within the noise.
