Shop Shopify App – Benchmarks vs Category Leaders
(Updated September 2026) Compare Shop head-to-head with the top apps in Marketplaces on the Shopify App Store — current rank, 30-day average, best position over the period, and a long-term trajectory chart so you can see whether Shop is closing the gap with leaders, holding steady, or losing ground. Reach millions of high-intent shoppers on Shop.
Shop vs Top Apps in Marketplaces on Shopify
Side-by-side comparison of Shop against the top 4 apps in the Marketplaces category — current rank, 30-day average, and best position over the period. Switch the Group Selector to benchmark in any other group Shop ranks in; switch the page-level sub-tab for Market Share or Reviews columns instead.
| App | Rank | Average | Best |
|---|---|---|---|
| ShopCURRENT APP | 71 | 8.33 | 5 |
 MetaShop: Instagram & Facebook | 1 | 4.97 | 1 |
 TikTok Shop Integration — SPL | 31 | 2.67 | 1 |
 Google & YouTube | 21 | 2.67 | 1 |
 TikTok | 51 | 4.23 | 3 |
Key Insights:
- Shop ranks #7 in Marketplaces — 6 positions behind MetaShop: Instagram & Facebook (#1).
- 30-day average position: 8.33; best ranking achieved: #5 — the spread reflects positional volatility over the window.
- Shop climbed 1 position over the past 30 days against this comparison set.
- Direct competitors: MetaShop: Instagram & Facebook, TikTok Shop Integration — SPL, Google & YouTube.
Shop — Rankings Trend vs Leaders in Marketplaces
Monthly rank trajectory for Shop alongside the top 4 apps in the Marketplaces category over the past year — see whether Shop is closing the gap with the leaders, holding steady, or losing ground. Y-axis is reversed so rank #1 sits at the top.
Charts Data
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| MetaShop: Instagram & Facebook | #3 | #12 | #1 | #1 | #1 | #1 |
| TikTok Shop Integration — SPL | #2 | #2 | #2 | #31 | #3 | #21 |
| Google & YouTube | #1 | #32 | #3 | #21 | #2 | #31 |
| TikTok | #4 | #4 | #4 | #51 | #41 | #4 |
| ShopCURRENT APP | #5 | #72 | #81 | #71 | #92 | #101 |
Key Insights:
- Shop slipped from #6 to #10 in Marketplaces over the charted period.
- Gap to MetaShop: Instagram & Facebook widened by 7 positions — leader is pulling away.
- Across the 5 apps plotted, 2 improved rank and 2 declined.
Shop — Head-to-Head vs Leaders in Marketplaces
Shop ranks #7 in Marketplaces — 6 positions behind MetaShop: Instagram & Facebook at #1. Over the last 30 days, Shop's average position in Marketplaces was 8.33 and its best ranking reached #5 — the spread between average and best is a quick read on positional volatility. Shop climbed 1 position in Marketplaces over the past 30 days — momentum that often translates into improving share and review velocity in the same group. Direct competitors on this view include MetaShop: Instagram & Facebook, TikTok Shop Integration — SPL and Google & YouTube.
Shop's 6-position gap to MetaShop: Instagram & Facebook in Marketplaces usually reflects either a different feature focus (specialised vs broad-appeal) or genuine mid-tier positioning — for category merchants, the feature mix matters more here than the leaderboard slot.
Shop — Long-Term Ranking Trajectory vs Leaders in Marketplaces
Shop slipped from #6 to #10 in Marketplaces over the charted period — losing ground against the leaders on this view. The gap to MetaShop: Instagram & Facebook (#1) has widened by 7 positions — MetaShop: Instagram & Facebook is pulling away. Across the 5 apps plotted, 2 improved their rank and 2 declined over the charted window.
Shop's 4-position slide while MetaShop: Instagram & Facebook held or improved usually reflects competitors shipping faster than Shop can respond — rank pressure against named rivals is a sharper signal than absolute rank movement alone.
Top Categories Shop Ranks In on Shopify
- CategorySelling online - Other — Shop ranks #1 in this category — its leading position on Shopify.
- Keywordshop pay — Shop ranks #1 in this keyword — its leading position on Shopify.
- Collectionmade-by-shopify — Shop ranks #1 in this collection — its leading position on Shopify.
- Keywordshop tracking — Ranks #2 in this Shopify keyword.
- KeywordListing analytics — Currently #2 in this keyword (climbed 1 position this month).
Shop on Shopify — Benchmarks FAQs
1. How does Shop compare to leaders in Marketplaces?
Shop ranks #7 in Marketplaces, 6 positions behind MetaShop: Instagram & Facebook at #1. The trend chart shows whether the gap is closing or widening over the past year.
2. Which apps does Shop compete with on Shopify?
Shop's closest competitors in Marketplaces on the Shopify App Store include MetaShop: Instagram & Facebook, TikTok Shop Integration — SPL, Google & YouTube and TikTok. Use the App Selector on the comparison table above to swap competitors in or out, or the Group Selector to benchmark Shop in a different category, keyword, or collection.
3. Is Shop closing the gap on category leaders?
Not currently — over the charted period, Shop's gap to MetaShop: Instagram & Facebook (#1) has widened by 7 positions in Marketplaces. Cross-reference with the page-level Market Share sub-tab to see whether share is moving differently.
4. How does Shop's benchmark comparison work on ShopDigest?
The comparison table loads Shop alongside the top apps in its strongest Shopify category (Marketplaces by default) and shows current rank, 30-day average rank, and best ranking over the period. Switch the Group Selector to compare in any other category, keyword, or collection Shop appears in. Switch the page-level sub-tab to swap rank columns for market share % or cumulative review counts of the same comparison set.
5. Can I benchmark Shop against apps in a different category?
Yes — use the Group Selector on the comparison table to pick any of the categories, keywords, or collections Shop ranks in. Switching the group reloads both cards together with the new comparison set; switching the page-level sub-tab (Rankings / Market Share / Reviews) swaps the metric in lock-step across both cards.
