Track important performance indicators in your sales and marketing areas.
Easily monitor your actual profit in real-time. Keep track of ad expenses, costs, profit and loss, lifetime value, and more. Live TrueProfit Calculator. Monitor expenses and synchronize ad costs.
Pros and cons of TP: True Profit Analytics











Live TrueProfit Calculator. Monitor expenses and synchronize ad costs.
TP: True Profit Analytics pricing plans
Not sure which plan to pick? Discuss Basic or Advanced plans with us, learn about custom pricing, or get a demo.
The app has 4 pricing plans: 0 free and 4 paid. The paid plans offered by TP: True Profit Analytics are Basic, Advanced, Ultimate, Enterprise.
The details of the plans are outlined below.
| Pricing summary | From $35/month. Free trial available. |
| Total pricing plan(s) | 4 |
| Number of free plan(s) | 0 |
| Number of paid plan(s) | 4 |
| Cost of paid plan(s) | $35, $60, $100, $200 |
| Free trial available | Yes, for 14 day(s) |
For further information regarding TP: True Profit Analytics pricing plans, see the official website.
The table below highlights the crucial differences between TP: True Profit Analytics and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.
| Apps | Add app | |||
| General information | ||||
| Ratings | 4.9 ★ (917 reviews) | 1.2 ★ (5 reviews) | 5.0 ★ (2,058 reviews) | |
| Developed by | TrueProfit Real-time Profit & LTV tracking | Velocity Insights | Estore Automate | |
| Launch date | 31 July 2019 | 14 May 2021 | 13 August 2019 | |
| Pricing | $35/month, $60/month, $100/month, $200/month | Free | Free, $9/month, $19/month, $35/month | |
| Objective | Live TrueProfit Calculator. Monitor expenses and synchronize ad costs. | Track important performance indicators in your sales and marketing areas. | Create tailor-made or ready-made reports and connect with numerous applications. | |
| Categories | Analytics, Accounting | Accounting, Analytics | Accounting, Analytics | |
| Key features & highlights | ||||
| Purpose | Easily monitor your actual profit in real-time. Keep track of ad expenses, costs, profit and loss, lifetime value, and more. | Velocity Insights: Elevate DTC analytics. | Ready-made reports for sales, inventory, taxes, and more. Combine report data with widely-used apps. | |
| Features list |
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| Highlights |
| — |
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| User reviews and ratings | ||||
| Recommended | 98.8% | 20.0% | 99.2% | |
| Pros |
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| Cons |
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| Pricing and plans | ||||
| Total pricing plans | 4 | 0 | 4 | |
| Free plan | Not available | Not available | Available | |
| Free trial | Yes, for 14 day(s) | No | Yes, for 14 day(s) | |
| Technical information | ||||
| Rating | 4.9 ★ | 1.2 ★ | 5.0 ★ | |
| Total reviews | 925 | 5 | 2,075 | |
| Launch date | 31 July 2019 | 14 May 2021 | 13 August 2019 | |
TrueProfit is an automated Net Profit Analytics app that collects, calculates, and analyses all your store's order metrics in real-time. It provides valuable insights for data-driven decisions, eliminating the need for manual spreadsheet editing.
This Shopify app provides comprehensive real-time profit tracking and financial analytics tailored for e-commerce businesses. Key features include automatic calculation and display of profit margins, cost of goods sold (COGS), advertising spend, and other essential metrics, delivered through a clear, intuitive interface. The app supports in-depth reporting, customizable cost inputs (such as staff, subscriptions, or one-off expenses), and live updating dashboards. A mobile application ensures business insights are accessible on the go. Efficient onboarding and setup minimize the need for manual spreadsheets or technical expertise. The platform is notable for its highly responsive and knowledgeable support team, readily available via multiple channels and capable of providing detailed explanations and setup assistance. Regular updates and continuous improvements are noted, with the ability to address issues promptly. Notable strengths include the accuracy of its data tracking, customizable financial breakdowns (including features like breaking down lifetime value by traffic source), and ease of use for both novice and experienced store owners. While the app is generally reliable and user-friendly, feedback indicates opportunities for further enhancements in accuracy and user experience, though reported issues tend to be minor and are quickly resolved. Overall, the app is positioned as a robust and reliable solution for e-commerce profit and expense management.
For any questions, concerns, or assistance with TP: True Profit Analytics, the dedicated support team is readily available to help. To reach out to the support team, users can send an email to [email protected].
Details of the TP: True Profit Analytics are available in various languages on the Shopify app store, including English, French, and Spanish.
| Support email | support |
| Contact number(s) | Not available |
| FAQ page | Not available |
| Privacy policy | Privacy details |
| Language support | English, French, and Spanish |
The list of top Shopify apps, features or software tools that TP: True Profit Analytics seamlessly integrates with are given below.
| Name | TrueProfit Real-time Profit & LTV tracking |
| Profile | See all apps by TrueProfit Real-time Profit & LTV tracking |
| Website | View developer profile |
| Address | FIREAPPS JSC. 22F, Flemington Tower, 182 Le Dai Hanh,, Phu Tho Ward, TIN: 0314919972, EID: 079211809826, Ho Chi Minh city, 700000 |
How to install TP: True Profit Analytics on your Shopify store
Your name, email and store domain go straight to the TrueProfit Real-time Profit & LTV tracking team.
TrueProfit Real-time Profit & LTV tracking contacts you directly to arrange setup for your store.
Perfect your store’s functionality without the pressure to move on until you’re ready.
TP: True Profit Analytics has an overall rating of 4.9 stars from a total of 925 reviews on the Shopify app store. Of these, 914 (98.8%) are positive, 2 (0.2%) are neutral, and 9 (1.0%) are negative*.
*Ratings above four stars fall under positive review, three star reviews fall under neutral, and anything less than two stars falls under negative.
Vani was extremely helpful when I had a question about shipping charge. They answered fast and explained things clearly. Excellent customer service!
Durra was very helpful during a software error in my end. She operated very fast and did a great job
game changer for tracking profit and making everything seamless including ad spend and COGS. Would highly recommend. Vani was great!
Excellent app and outstanding customer support!TrueProfit is an incredibly powerful and valuable app for Shopify store owners who want to understand their actual profitability. The insights into product costs, advertising expenses, shipping fees, and net profit are extremely useful for making better business decisions.What really impressed me was the exceptional customer support. Vani was absolutely amazing! Extremely friendly, patient, knowledgeable, and genuinely dedicated to helping us get everything configured correctly. She took the time to answer all our questions in detail, explained everything clearly, and went above and beyond to make sure we understood how the app works.It's rare to experience this level of personal attention and professionalism.We're very happy with TrueProfit so far and excited to use it to grow our business more profitably.Highly recommended! A fantastic app backed by an even better support team. Special thanks to Vani!
De momento todo genial, configuracion sencilla y atencion al cliente optima. He tenido ciertos problemas para conectar mi MCP de Claude pero Grace, un chico de atencion al cliente, muy amablemente me ha ayudado!
Rankings, review momentum and install geography, refreshed weekly. Open the full charts for history, benchmarks and keyword detail.
Position and market share today
| Keywordorder metrics | #1 | 38.2% ▲18.1 |
| KeywordReal-time analytics | #1 | 17.3% ▲0.4 |
| KeywordPerformance dashboard | #4 | 6.0% ▲3.5 |
| Keywordprofit calculator | #5 | 35.8% ▼2.1 |
Cumulative reviews · last 6 months
The key features offered by TP: True Profit Analytics to Shopify store owners are:
Yes, TP: True Profit Analytics seamlessly integrates with other Shopify apps or tools, such as Net Profit Monitor: Track your actual health using a live Profit Dashboard., Track all expenses: costs of goods sold, shipping fees, transaction charges, or any other custom costs., Sync ad expenses instantly from Facebook, Google, Bing, Snapchat, TikTok, Amazon..
Yes, TP: True Profit Analytics offers a 14-day free trial on all its paid plans.
The app offers 4 paid plans, which cost $35/month, $60/month, $100/month, $200/month, and come with a 14-day free trial period.
TP: True Profit Analytics uses USD for billing, with recurring and usage-based charges invoiced usually every 30 days.
Yes, TP: True Profit Analytics allows its subscribers to cancel or upgrade their subscription plan at any time.
Yes, TP: True Profit Analytics offers a dedicated support team for any kind of app-related assistance. To reach out to the support team, users can send an email to [email protected].
Please reach out to their support team at [email protected] to confirm its compatibility with your specific Shopify theme.
Track important performance indicators in your sales and marketing areas.
Create tailor-made or ready-made reports and connect with numerous applications.
Most popular Shopify apps on the market
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Vani was extremely helpful when I had a question about shipping charge. They answered fast and explained things clearly. Excellent customer service!
Hello sealpuffs store admin,Thank you so much for your kind words! We're thrilled about your positive experience.We'd also like to introduce our Ad Spend Allocation and Net Profit per Order features, which automatically allocate ad spend to each order and calculate its net profit after advertising costs. These features are available to all users. Learn more here: https://helpdesk.trueprofit.io/en/articles/16554887-understand-ad-spend-allocation-and-net-profit-per-order.If you have any further questions, please contact us via live chat or at [email protected] regards,Vani TrueProfit team
Durra was very helpful during a software error in my end. She operated very fast and did a great job
Hello Laboratorio Igea store admin,Thank you so much for your kind words! We're glad to know about your positive experience with our app.We also wanted to let you know about a helpful feature: Upload File to Custom Cost with AI Assistant. This allows you to automatically extract cost details from uploaded invoices and add them to your Fixed Costs, which saves time and reduces manual entry errors.You can learn more about how it works here:https://helpdesk.trueprofit.io/en/articles/13904711-extract-bill-with-ai-automate-your-custom-costsBest regards, Durra TrueProfit Support Team
game changer for tracking profit and making everything seamless including ad spend and COGS. Would highly recommend. Vani was great!
Hello James Joshua store admin,Thank you so much for your kind words! We're thrilled about your positive experience.We'd also like to introduce our Ad Spend Allocation and Net Profit per Order features, which automatically allocate ad spend to each order and calculate its net profit after advertising costs. These features are available to all users. Learn more here: https://helpdesk.trueprofit.io/en/articles/16554887-understand-ad-spend-allocation-and-net-profit-per-order.If you have any further questions, please contact us via live chat or at [email protected] regards,Vani TrueProfit team
Excellent app and outstanding customer support!TrueProfit is an incredibly powerful and valuable app for Shopify store owners who want to understand their actual profitability. The insights into product costs, advertising expenses, shipping fees, and net profit are extremely useful for making better business decisions.What really impressed me was the exceptional customer support. Vani was absolutely amazing! Extremely friendly, patient, knowledgeable, and genuinely dedicated to helping us get everything configured correctly. She took the time to answer all our questions in detail, explained everything clearly, and went above and beyond to make sure we understood how the app works.It's rare to experience this level of personal attention and professionalism.We're very happy with TrueProfit so far and excited to use it to grow our business more profitably.Highly recommended! A fantastic app backed by an even better support team. Special thanks to Vani!
Hello Luman store admin,Thank you so much for your kind words! We're glad to know about your positive experience with our app.We also wanted to let you know about a helpful feature: Upload File to Custom Cost with AI Assistant. This allows you to automatically extract cost details from uploaded invoices and add them to your Fixed Costs, which saves time and reduces manual entry errors.You can learn more about how it works here:https://helpdesk.trueprofit.io/en/articles/13904711-extract-bill-with-ai-automate-your-custom-costsBest regards, Vani TrueProfit Support Team
De momento todo genial, configuracion sencilla y atencion al cliente optima. He tenido ciertos problemas para conectar mi MCP de Claude pero Grace, un chico de atencion al cliente, muy amablemente me ha ayudado!
Hello LovingK9 store admin,We appreciate your lovely feedback! It's truly great to know about your positive experience with our app so far.By the way, we also wanted to let you know about a helpful feature: Ad Spend Sync by Campaigns using Custom Rules. This allows you to customize how your ad spend is tracked based on specific campaign rules, giving you more accurate performance insights.You can learn more about how it works here:https://helpdesk.trueprofit.io/en/articles/11325240-set-up-ad-spend-sync-by-campaigns-using-custom-rulesBest regards, Grace TrueProfit Support Team
Durra was such a great help! The chat initially said I would have to wait a few hours for assistance, but Durra was able to help me within minutes. I really appreciate the quick and helpful service.
Hello SAFELLES store admin,Thank you so much for your kind words! We're glad to know about your positive experience with our app.We also wanted to let you know about a helpful feature: Upload File to Custom Cost with AI Assistant. This allows you to automatically extract cost details from uploaded invoices and add them to your Fixed Costs, which saves time and reduces manual entry errors.You can learn more about how it works here:https://helpdesk.trueprofit.io/en/articles/13904711-extract-bill-with-ai-automate-your-custom-costs Best regards, Durra TrueProfit Support Team
Great and easy to use app. Durra was very positive and professional at providing help. Will recommend this app to my friends 10/10
Hello Nolara store admin,Thank you so much for your kind words! We're glad to know about your positive experience with our app.We also wanted to let you know about a helpful feature: Upload File to Custom Cost with AI Assistant. This allows you to automatically extract cost details from uploaded invoices and add them to your Fixed Costs, which saves time and reduces manual entry errors.You can learn more about how it works here:https://helpdesk.trueprofit.io/en/articles/13904711-extract-bill-with-ai-automate-your-custom-costsBest regards, Durra TrueProfit Support Team
I’m happy with the app and the support from Grace. Thank you for the great assistance
Hello Kleinfeld-Modehaus store admin,Thank you so much for your kind words! We're thrilled about your positive experience.We'd also like to inform you about our Custom metric feature, which allows you to create your own metrics based on our built-in metrics in-app. This feature is available for all users, and you can learn more about it here: https://helpdesk.trueprofit.io/en/articles/12856190-set-up-custom-metrics If you have any further questions, please contact us via live chat or at [email protected] regards,Grace TrueProfit team
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