Wishlist By Square — Market Share Across Shopify App Store Groups
Wishlist by Square's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
| Keyword square | 76.85%3.77 | Climbing |
| Keyword Save for later | 65.12%0.75 | Climbing |
| Keyword add item to cart | 65.02%2.28 | Declining |
| Keyword wishlist | 62.67%1.77 | Climbing |
| Keyword conversion analytics | 56.96%17.57 | Climbing |
| Keyword square integration | 38.21%15.47 | Climbing |
| Category Wishlists Marketing and conversion > Customer loyalty > Wishlists | 10.95%0.60 | Declining |
| Keyword customer accounts | 1.67%0.78 | Climbing |
| Category Customer loyalty Marketing and conversion > Customer loyalty | 1.00%0.05 | Climbing |
| Category Marketing and conversion | 0.10%0.00 | Climbing |
Showing 1-10 out of 13
Key Insights:
- Wishlist by Square captures 76.9% of installs in square — its strongest position among the 10 Shopify groups shown (13 groups in total).
- Over the past 30 days, 8 gained share and 2 lost share — net positive share momentum.
- conversion analytics is the biggest gainer (+17.57pp) — strongest share momentum this month.
Wishlist By Square — Market Share Trend Across Top Groups
Monthly market share trajectory for Wishlist by Square across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Keyword Square | 28.90% | 34.58%6 | 73.58%39 | 47.84%26 | 76.28%28 | 76.85%1 |
| Keyword Save For Later | 66.69% | 75.34%9 | 73.49%2 | 73.62%0 | 67.59%6 | 65.12%2 |
| Keyword Add Item To Cart | 55.36% | 63.67%8 | 78.35%15 | 65.32%13 | 65.51%0 | 65.02%0 |
| Keyword Wishlist | 52.08% | 74.16%22 | 67.33%7 | 61.49%6 | 54.85%7 | 62.67%8 |
| Keyword Conversion Analytics | 13.99% | 15.71%2 | 17.19%1 | 43.51%26 | 60.30%17 | 56.96%3 |
Key Insights:
- Wishlist by Square's biggest share gain is in Square — expanded from 2.6% to 76.8% over the charted period.
- Across the 5 plotted groups, Wishlist by Square expanded share in 4 and contracted in 1.
Top Categories Wishlist By Square Ranks In on Shopify
- Keyword square — Holds 76.9% market share in this keyword (+3.77pp this month) — Wishlist by Square's growing footprint here.
- Keyword Save for later — Holds 65.1% market share in this keyword (+0.75pp this month) — Wishlist by Square's growing footprint here.
- Keyword add item to cart — Holds 65.0% market share in this keyword (-2.28pp this month) — slipping in this keyword.
- Keyword wishlist — Holds 62.7% market share in this keyword (+1.77pp this month) — Wishlist by Square's growing footprint here.
- Keyword conversion analytics — Holds 57.0% market share in this keyword (+17.57pp this month) — Wishlist by Square's growing footprint here.
Wishlist By Square on Shopify — Market Share FAQs
1. Where does Wishlist by Square have the most market share on Shopify?
Wishlist by Square captures the largest share of installs in square — 76.9% of the group's tracked install base, followed by 65.1% in Save for later and 65.0% in add item to cart. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is Wishlist by Square gaining or losing share in?
Wishlist by Square is gaining share in more groups than it's losing. conversion analytics is the biggest gainer this month — switch the table sub-tab to "Market Share Changes" to see the full set of gainers and losers ordered by movement size.
3. How is Wishlist by Square's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. In how many Shopify groups does Wishlist by Square hold market share?
Wishlist by Square appears in 13 Shopify App Store groups in total — categories, keywords, and collections combined. The table above lists the top 10 where it captures the largest share; paginate or sort by Change to see the rest.
5. How often does Wishlist by Square's Shopify market share update?
Share figures are recomputed weekly from the latest review data. Wishlist by Square's current trajectory shows expanding share across multiple Shopify groups — the chart's Monthly granularity smooths weekly noise; switch to Weekly to see the inflection points.