GHOST - Website & Subscription Rebuild Driving 2,210 Orders in 30 Days

Designed, built, and launched a new site that introduced subscriptions, integrated with their mobile app, & freshened up their fully custom loyalty program. In the first 30 days of launch, we saw 2,210 supplement subscription orders (with no marketing), and a 7% increase in conversion rate. Maintain ongoing CRO & site optimization partnership.
Project details
- Industry
- Health and beauty
- Partner
- Sparky · 5 from 2 reviews · Shopify partner since 2018
What was delivered
- New Shopify site designed, built and launched
- Subscriptions introduced on the store
- Integration with the brand's mobile app
- Refresh of the custom loyalty program
- Ongoing CRO and site optimization
Inside the project
Subscriptions, app integration and loyalty for GHOST
GHOST sells supplements, and the project image also shows apparel and merch in the main navigation. Sparky designed, built and launched a new Shopify site that introduced subscriptions, connected the store with GHOST's mobile app and freshened up the brand's fully custom loyalty program. The project image shows the homepage with menus for supplements, apparel, merch, loyalty and the brand, a full-width hero and a row of category tiles.
2,210 supplement subscription orders in 30 days
Sparky reports 2,210 supplement subscription orders in the first 30 days after launch, with no marketing behind them, and a 7% increase in conversion rate. The work did not stop at launch: Sparky maintains an ongoing CRO and site optimization partnership with GHOST.
About the partner
Sparky is a Shopify Plus partner based in Boston, United States, a Shopify Partner since 2018, serving the United States, Canada, the United Kingdom and Australia, with a 5-star rating from 2 reviews. Sparky's industries include health and beauty.
Frequently asked questions
Who built the GHOST Shopify site and subscription program?
Sparky designed, built and launched the new GHOST Shopify site, which introduced subscriptions, integrated with the brand's mobile app and refreshed its custom loyalty program.
What results did the GHOST Shopify rebuild report?
Sparky reports 2,210 supplement subscription orders in the first 30 days after launch, with no marketing, and a 7% increase in conversion rate.
Does Sparky still work with GHOST on the Shopify store?
Yes, according to Sparky: they maintain an ongoing CRO and site optimization partnership with GHOST.
Where is the Shopify expert Sparky based?
Sparky is based in Boston, United States, works in English, and serves the United States, Canada, the United Kingdom and Australia.
Some sections on this page were written by ShopDigest AI from Sparky’s description and project images.




