The Easy Tag app ensures Google Tag Manager is used easily, quickly, and correctly. Ready-made Data Layer for Google Tag Manager and over 60 tags
3.8
(106)
Mutsy, Netherlands
Outstanding support – above and beyond!Radi didn’t just help me set up the Easy Tag app correctly — he went above and beyond by thoroughly investigating compatibility issues with other apps (like Consentmo) and addressing them over multiple sessions. He provided clear explanations, valuable insights, and stayed involved until everything worked exactly as expected.I’m extremely grateful for the time and dedication. This level of support is rare in the Shopify ecosystem. Highly recommended!
Track Easy Tag ‑ GTM & Data Layer's ranking, reviews, and performance over time with interactive charts. See how it compares to similar apps in the same category.
Exceptional Customer Support: Rapid, personalized assistance with thorough problem-solving, often including live video calls.
Ease of Installation: Quick and straightforward setup process with minimal steps required.
Comprehensive Tracking Solutions: Effective integration with GA4, GTM, and other tools for accurate data collection.
Advanced Customization: Offers granular control over tags, triggers, and variables for tailored tracking.
High Initial Cost: Some users find the one-time fee steep compared to cheaper alternatives.
Limited Self-Service Resources: Lack of detailed guides for troubleshooting without direct support.
Ready-made Data Layer for Google Tag Manager and over 60 tags
Standard support
Data Layer
Google Tag Manager
Checkout Extensibility pixels
50+ marketing tags
The app offers 1 paid plan(s). The paid plan(s) offered by Easy Tag ‑ GTM & Data Layer: (Starter).
The details of the plan(s) are outlined below:
Starter: The Starter plan costs $99 and has no free trial period. The plan offers a host of features, including Standard support, Data Layer, Google Tag Manager, Checkout Extensibility pixels, 50+ marketing tags, Google Consent Mode V2 (GDPR or CCPA), Health checks.
| Pricing summary | $99/month |
| Total Pricing Plan(s) | 1 |
| Number of free plan(s) | 0 |
| Number of paid plan(s) | 1 |
| Cost of Paid Plan(s) | $99 |
| Free trial available | No |
If you are looking for discounts on Easy Tag ‑ GTM & Data Layer app pricing plans, feel free to contact our team - we'd be happy to help! Additionally, if you are an agency or a shop merchant with multiple Shopify stores, we can work directly with TAGinstall to secure better deals on the Easy Tag ‑ GTM & Data Layer app exclusively for you.
*Disclaimer: Please note that ShopDigest doesn't guarantee discounts on apps as any changes to the pricing plans are ultimately up to the discretion of the developer.
“Outstanding support – above and beyond!Radi didn’t just help me set up the Easy Tag app correctly — he went above and beyond by thoroughly investigating compatibility issues with other apps (like Consentmo) and addressing them over multiple sessions. He provided clear explanations, valuable insights, and stayed involved until everything worked exactly as expected.I’m extremely grateful for the time and dedication. This level of support is rare in the Shopify ecosystem. Highly recommended!”
“Lifesaver for building healthy GTM / GA4 / Shopify analitycs system! <3”
“Nous recommandons totalement cette application. Elle vous permet de connecter très facilement Google Tag Manager avec votre site internet et ainsi suivre les données et actions de vos utilisateurs. Par ailleurs, l'équipe est très réactive et professionnelle. Ils vont vous accompagner en cas de difficulté dans la mise en place de l'application.”
Mutsy
Netherlands
TEN Produkt
Poland
Ines de la Fressange Paris
France
Zelesta.de
Netherlands
Recto Verso
France
The Mountain Merchant
Australia
LERROS SHOP
Germany
Honey Willow - handmade jewellery
United Kingdom
Easy Tag offers an automated service for installing Google Tag Manager and Data Layer. We simplify the installation of more than 50 marketing tags.
Spend more time focusing on important things, and we'll ensure your data is collected accurately.
Our tag expert team is here to assist you and make sure you fully benefit from your tag manager setup. Don't hesitate to reach out.
The table below highlights the crucial differences between Easy Tag ‑ GTM & Data Layer and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.
Add App | |||
|---|---|---|---|
| General Information | |||
| Ratings | 3.8(76 reviews) | 3.5(192 reviews) | |
| Developed by | TAGinstall | Shopify | |
| Launch Date | 11/18/2020 | 1/12/2012 | |
| Pricing | $99/month | Free | |
| Objective | Ready-made Data Layer for Google Tag Manager and over 60 tags | Sell your products on any blog or website. | |
| Categories | Analytics | Cart customization, Analytics | |
| Key Features & Highlights | |||
| Purpose | The Easy Tag app ensures Google Tag Manager is used easily, quickly, and correctly. | Increase your sales with Buy Buttons. Easily make checkout links to advertise your products or collections. | |
| Features List |
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| Highlights |
| - | |
| User Reviews and Ratings | |||
| Recommended % | 93.5% | 64.2% | |
| Pros |
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| Cons |
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| Pricing and Plans | |||
| Total Pricing Plans | 1 | 0 | |
| Free Plan | Not available | Not available | |
| Free Trial | No | No | |
| Technical Information | |||
| Rating | 3.8 | 3.5 | |
| Total Reviews | 106 | 245 | |
| Launch Date | 11/18/2020 | 1/12/2012 | |
| SD Points | 0 | 12 | |
ShopDigest helps businesses upgrade their Shopify stores by offering easy app installation services.
Easy Tag ‑ GTM & Data Layer has an overall rating of 4.8 stars from a total of 106 reviews on the Shopify app store. Of these, 100 (94.3%) are positive, 0 (0.0%) are neutral, and 6 (5.7%) are negative*.
*Ratings above four stars fall under positive review, three stars reviews fall under neutral, and anything less than two stars falls under negative.
Outstanding support – above and beyond!Radi didn’t just help me set up the Easy Tag app correctly — he went above and beyond by thoroughly investigating compatibility issues with other apps (like Consentmo) and addressing them over multiple sessions. He provided clear explanations, valuable insights, and stayed involved until everything worked exactly as expected.I’m extremely grateful for the time and dedication. This level of support is rare in the Shopify ecosystem. Highly recommended!
Lifesaver for building healthy GTM / GA4 / Shopify analitycs system! <3
Nous recommandons totalement cette application. Elle vous permet de connecter très facilement Google Tag Manager avec votre site internet et ainsi suivre les données et actions de vos utilisateurs. Par ailleurs, l'équipe est très réactive et professionnelle. Ils vont vous accompagner en cas de difficulté dans la mise en place de l'application.
Can't overestimate the convenience and precision of this tool!The best option you can find on the market! You can reach out to these guys via a quick call whenever you have issues/questions that you want to get solved!Highly recommended!
This plugin saved my life. I can now collect all the data I need in GA4 and Google Ads. Their support could help me when I needed their help. I really recommand their app.



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