Invisible Building
We’re a Northern Ireland-based Shopify agency helping ambitious brands build smart, scalable e-commerce experiences — from store setup to UX redesign and growth marketing. We focus on three things. Design, Shopify and Tech For Good.
LooseHeadz – E-Commerce for Mental Health in Rugby
As a Tech for Good project, we partnered with LooseHeadz to build a Shopify-powered store that supports mental health in rugby. We merged compelling storytelling with custom theme tweaks and a product-focused layout — helping them raise awareness and funds through every sale.
Belfast Whiskey Week – Shopify for Festival Events
We transformed Belfast Whiskey Week into a digital-first experience, using Shopify to manage over 100 whiskey events. Custom product templates, interactive editorial pages, and ticketing logic made the site fast, functional, and festival-ready. A seamless blend of storytelling and commerce.
DA’s Corned Beef Stand – Shopify Expansion in Chicago
From Belfast to Chicago: Invisible Building helped DA’s Corned Beef Stand launch their U.S. Shopify storefront. We developed a custom theme with local flair, integrated online ordering, and future-proofed their backend for nationwide growth. A great example of how small businesses can scale globally with smart tech.
Bridal & Beauty NI – A Shopify Experience Made for Brides
Invisible Building helped this Northern Irish bridal beauty brand stand out with a refined, mobile-friendly Shopify experience. We added custom package layouts, service descriptions, and lead generation tools — creating a trustworthy, elegant site for future brides booking their big day.
Pure Running – Belfast’s Specialist Running Store
Invisible Building partnered with Pure Running to give their Shopify store a complete UX overhaul. We introduced a mobile-first redesign, improved site speed, and optimized product discovery for their loyal runner base. The result? A faster, cleaner storefront that mirrors their in-store experience and supports ongoing seasonal campaigns.
TMM Productions – Shopify Merch for Film & Theatre
TMM Productions needed a Shopify store that felt as dynamic as their work on stage and screen. We delivered a vibrant merch experience with bold visuals, animated sections, and streamlined checkout. A smooth backstage pass to sell everything from limited tees to theatre posters.