Product listings for Google, Facebook, Instagram, and Microsoft advertisements.
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Works with Facebook and Instagram, Google Shopping, TikTok, Snapchat, and Pinterest Catalog Ads. Product Feed for Facebook, Google, Snapchat, and TikTok
Pros and cons of Universal Product Feed





Product Feed for Facebook, Google, Snapchat, and TikTok
Universal Product Feed pricing plans
Not sure which plan to pick? Discuss Free or Basic plans with us, learn about custom pricing, or get a demo.
The app has 4 pricing plans: 1 free and 3 paid. The free plan offered by Universal Product Feed is Free. The paid plans offered by Universal Product Feed are Basic, Standard, Business.
The details of the plans are outlined below.
| Pricing summary | Free plan available. Free trial available. |
| Total pricing plan(s) | 4 |
| Number of free plan(s) | 1 |
| Number of paid plan(s) | 3 |
| Cost of paid plan(s) | $10, $20, $30 |
| Free trial available | Yes, for 7 day(s) |
For further information regarding Universal Product Feed pricing plans, see the official website.
The table below highlights the crucial differences between Universal Product Feed and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.
| Apps | Add app | |||
| General information | ||||
| Ratings | 5.0 ★ (27 reviews) | 4.9 ★ (4,935 reviews) | 4.8 ★ (989 reviews) | |
| Developed by | ADEX360 LTD | Simprosys InfoMedia | Omega | |
| Launch date | 12 January 2021 | 16 August 2017 | 3 January 2020 | |
| Pricing | Free, $10/month, $20/month, $30/month | $4.99/month, $8.99/month, $13.99/month, $17.99/month | Free, $20.99/month, $35.99/month, $45.99/month | |
| Objective | Product Feed for Facebook, Google, Snapchat, and TikTok | Product listings for Google, Facebook, Instagram, and Microsoft advertisements. | Monitor ad effectiveness using multiple pixels, conversion API, UTM, and catalogs. | |
| Categories | Product feeds | Marketplaces, Product feeds | Ads, Product feeds | |
| Key features & highlights | ||||
| Purpose | Works with Facebook and Instagram, Google Shopping, TikTok, Snapchat, and Pinterest Catalog Ads. | Submits product feeds to Google Shopping, Microsoft, and Facebook. Also handles smart shopping and PMax campaigns. | Overcome Facebook Signal Loss with Two Owls Facebook Pixel and Advanced Conversion API after IOS14+ updates. | |
| Features list |
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| Highlights | — | — |
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| User reviews and ratings | ||||
| Recommended | 100.0% | 98.5% | 97.4% | |
| Pros |
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| Cons |
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| Pricing and plans | ||||
| Total pricing plans | 4 | 4 | 4 | |
| Free plan | Available | Not available | Available | |
| Free trial | Yes, for 7 day(s) | Yes, for 21 day(s) | Yes, for 7 day(s) | |
| Technical information | ||||
| Rating | 5.0 ★ | 4.9 ★ | 4.8 ★ | |
| Total reviews | 27 | 4,956 | 1,000 | |
| Launch date | 12 January 2021 | 16 August 2017 | 3 January 2020 | |
The app allows users to create custom product feeds or shops for Facebook, Google, Snapchat, and TikTok, ensuring better targeting for ads. It offers flexibility in making feeds for specific or multiple collections, with numerous options for product segmentation.
The app is a Shopify tool designed to simplify the creation, management, and synchronization of product feeds across multiple platforms, including Google, Facebook, and TikTok. It offers features such as customizable tags, cross-selling capabilities, and real-time updates, ensuring consistent and accurate product listings. The intuitive interface allows for effortless campaign setup, while dynamic feed generation supports tailored marketing strategies, such as product sets based on colors, tags, or collections. A key strength is its ability to consolidate feed management into a single solution, reducing costs and operational complexity compared to using multiple apps. The app also automates updates, reflecting changes across all channels within an hour, enhancing efficiency. Support is noted for being responsive and helpful. However, while the app is praised for its ease of use and functionality, there are no explicit mentions of advanced analytics or reporting features, which could be a limitation for businesses requiring deeper performance insights. Overall, it is positioned as a practical and cost-effective solution for streamlining e-commerce marketing efforts.
For any questions, concerns, or assistance with Universal Product Feed, the dedicated support team is readily available to help. To reach out to the support team, users can send an email to [email protected].
Details of the Universal Product Feed are available in various languages on the Shopify app store, including English.
| Support email | help |
| Contact number(s) | Not available |
| FAQ page | Not available |
| Privacy policy | Privacy details |
| Language support | English |
The list of top Shopify apps, features or software tools that Universal Product Feed seamlessly integrates with are given below.
| Name | ADEX360 LTD |
| Profile | See all apps by ADEX360 LTD |
| Website | View developer profile |
| Address | 41 Bretts Mead, Lutton, England, LU15NQ, Luton, ENG, LU1 5NQ |
How to install Universal Product Feed on your Shopify store
Your name, email and store domain go straight to the ADEX360 LTD team.
ADEX360 LTD contacts you directly to arrange setup for your store.
Perfect your store’s functionality without the pressure to move on until you’re ready.
Universal Product Feed has an overall rating of 5.0 stars from a total of 27 reviews on the Shopify app store. Of these, 27 (100.0%) are positive, 0 (0.0%) are neutral, and 0 (0.0%) are negative*.
*Ratings above four stars fall under positive review, three star reviews fall under neutral, and anything less than two stars falls under negative.
We’ve been using this Facebook Feed app for a while now and it has worked very well for our Shopify store. The app makes it easy to display our social media content directly on the website, which helps make the store look more dynamic and active to visitors.The installation process was straightforward and didn’t require any complicated setup. Within minutes we had our Facebook content integrated neatly into the webshop. The feed layout looks clean, modern, and fits nicely with the overall design of the store.What we especially like is that it helps strengthen trust and social proof. Customers can immediately see recent updates, posts, and engagement from our social channels without leaving the website. It’s a simple addition, but it definitely improves the overall appearance and experience of the store.Overall, we’re very happy with the app and would recommend it to any Shopify merchant looking to connect their social presence with their webshop in a professional way.
This app has been a great addition to our Shopify store. The setup process was simple and quick, and within a short time we had a clean and professional Facebook feed integrated into our website. It’s a very effective way to make the store feel more active and trustworthy by showing real social media content directly on the site.The customization options are good and allow the feed to match the branding and design of the webshop nicely. We also noticed that it helps keep visitors engaged longer, especially when showcasing new posts, customer interactions, and lifestyle content from our social channels.Performance has been stable and reliable so far, which is important because many social feed apps can slow down a store or become difficult to maintain over time. This app works smoothly and updates consistently without issues.
This app does exactly what is expected. Works well and no issues!
We've been using Universal Product Feed for last 3 years. It has made our life easy. What I like best about Universal Product team is their attentiveness to customer service. They are hands-on when it comes to trouble-shooting and guidance. Our business is a thrift business, that means all our products are 1/1. Universal Product works beautifully.
It is easy to use, so even beginners can use it. and also free available
Rankings, review momentum and install geography, refreshed weekly. Open the full charts for history, benchmarks and keyword detail.
Position and market share today
| KeywordProduct feed | #10 | 0.0% ▼0.0 |
| KeywordCollection targeting | #11 | 0.0% ▼0.0 |
| KeywordTarget-specific feeds | #13 | 0.0% ▼0.0 |
| Keywordsnapchat | #15 | 0.0% ▼0.0 |
Cumulative reviews · last 6 months
The key features offered by Universal Product Feed to Shopify store owners are:
Yes, Universal Product Feed seamlessly integrates with other Shopify apps or tools, such as Creates product feeds for Facebook and other platforms in all languages., Updates product feeds automatically in less than an hour., Create feeds on all marketing channels with a single feed link..
Yes, Universal Product Feed offers a 7-day free trial on all its paid plans.
The app has 4 pricing plans: 1 free and 3 paid. The paid plans cost $10/month, $20/month, $30/month, and come with a 7-day free trial period.
Universal Product Feed uses USD for billing, with recurring and usage-based charges invoiced usually every 30 days.
Yes, Universal Product Feed allows its subscribers to cancel or upgrade their subscription plan at any time.
Yes, Universal Product Feed offers a dedicated support team for any kind of app-related assistance. To reach out to the support team, users can send an email to [email protected].
Please reach out to their support team at [email protected] to confirm its compatibility with your specific Shopify theme.
Product listings for Google, Facebook, Instagram, and Microsoft advertisements.
Monitor ad effectiveness using multiple pixels, conversion API, UTM, and catalogs.
Google Shopping, Facebook, Bol.com, Klaviyo, Pinterest, Bing.
Most popular Shopify apps on the market
Product reviews with pictures and videos for credibility and search engine optimization.
Display your products to billions of TikTok users.
Simplify all tasks and focus on your business.
Increase your brand visibility and communicate with customers on Shop.
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We’ve been using this Facebook Feed app for a while now and it has worked very well for our Shopify store. The app makes it easy to display our social media content directly on the website, which helps make the store look more dynamic and active to visitors.The installation process was straightforward and didn’t require any complicated setup. Within minutes we had our Facebook content integrated neatly into the webshop. The feed layout looks clean, modern, and fits nicely with the overall design of the store.What we especially like is that it helps strengthen trust and social proof. Customers can immediately see recent updates, posts, and engagement from our social channels without leaving the website. It’s a simple addition, but it definitely improves the overall appearance and experience of the store.Overall, we’re very happy with the app and would recommend it to any Shopify merchant looking to connect their social presence with their webshop in a professional way.
This app has been a great addition to our Shopify store. The setup process was simple and quick, and within a short time we had a clean and professional Facebook feed integrated into our website. It’s a very effective way to make the store feel more active and trustworthy by showing real social media content directly on the site.The customization options are good and allow the feed to match the branding and design of the webshop nicely. We also noticed that it helps keep visitors engaged longer, especially when showcasing new posts, customer interactions, and lifestyle content from our social channels.Performance has been stable and reliable so far, which is important because many social feed apps can slow down a store or become difficult to maintain over time. This app works smoothly and updates consistently without issues.
This app does exactly what is expected. Works well and no issues!
We've been using Universal Product Feed for last 3 years. It has made our life easy. What I like best about Universal Product team is their attentiveness to customer service. They are hands-on when it comes to trouble-shooting and guidance. Our business is a thrift business, that means all our products are 1/1. Universal Product works beautifully.
It is easy to use, so even beginners can use it. and also free available
The Universal Product Feed app makes it very simple to set up a Meta feed, and it ensures that all our products are accurately showcased in our ads.
Excellent solution for generating custom feeds on Meta. It helped increase our store’s reach and product exposure. Strongly recommend!
An effective aid for creating custom feeds for Meta. Improved product discovery and visibility for our store. Highly Recommended!
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