Anniversary Shopify Apps – Market Share Breakdown
(Updated September 2026) See which anniversary Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Anniversary Shopify Apps — Full Market Share Table
All tracked anniversary Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  SweepWidget Giveaways Contests | 41.06% | 13.72 | Declining |
| 2 |  PineRaffle: Sweepstake Contest | 27.10% | 15.05 | Climbing |
| 3 |  SweepPea: Buy‑to‑Enter Sweeps | 17.24% | 6.29 | Climbing |
| 4 |  Zapiet ‑ Product Options | 9.85% | 4.10 | Climbing |
| 5 |  ViralSweep Giveaways Contests | 3.08% | 5.14 | Declining |
| 6 |  Happy Birthday Email by UW | 1.64% | 2.19 | Declining |
| 7 |  WrapEngine: All‑in‑1 Gift Wrap | 0.02% | 0.01 | Declining |
| 8 |  Odicci: Games & Quizzes | 0.00% | Stable | |
| 9 |  Gratisfaction | 0.00% | Stable | |
| 10 |  Badgify Product Labels/Badges | 0.00% | Stable |
Showing 1-10 out of 23
Key Insights:
- SweepWidget Giveaways Contests holds 41.1% share of anniversary app installs — 14.0pp ahead of PineRaffle: Sweepstake Contest (27.1%).
- Top 3 apps (SweepWidget Giveaways Contests, PineRaffle: Sweepstake Contest, SweepPea: Buy‑to‑Enter Sweeps) account for 85.4% of all anniversary install share — a competitive market.
- PineRaffle: Sweepstake Contest is gaining share fastest this month (+15.05pp) — the largest single gainer among the top anniversary apps by share.
- SweepWidget Giveaways Contests is losing share fastest (-13.72pp) — could indicate a churning user base or a stronger challenger gaining ground.
Anniversary Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 anniversary Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| PineRaffle: Sweepstake Contest | — | 21.3% | 12.1%9.28 | 26.2%14.14 | 61.8%35.6 | 51.9%9.87 |
 Loyup: Loyalty Program Rewards | — | — | — | — | 17.0% | 28.3%11.33 |
| SweepPea: Buy‑to‑Enter Sweeps | — | 6.4% | 11.0%4.56 | 19.4%8.48 | 5.4%14.03 | 7.5%2.14 |
| SweepWidget Giveaways Contests | — | 11.2% | 54.8%43.58 | 39.7%15.11 | 5.4%34.26 | 6.6%1.2 |
| Zapiet ‑ Product Options | — | 5.6% | 5.8%0.15 | 9.5%3.77 | 3.9%5.66 | 2.1%1.74 |
Key Insights:
- PineRaffle: Sweepstake Contest's share expanded from 21.3% → 51.9% over the charted period.
- Of the top 5 tracked anniversary apps, 3 grew share and 2 lost share — leader is widening the gap.
Top Anniversary Shopify Apps by Country
Per-country market share rankings for anniversary Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | | | | | |
| 5 | | | | | |
Key Insights:
- SweepWidget Giveaways Contests leads anniversary apps in 3 of 4 tracked markets (United States, India, China).
- SweepWidget Giveaways Contests leads worldwide, but United Kingdom bucks the trend — PineRaffle: Sweepstake Contest leads there.
⚠️ Data issue or feedback?
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Top 5 Apps in Anniversary
- Loyup: Loyalty Program Rewards — Leads anniversary apps with 28.3% install share, rated 5.0★ — gaining share this month.
- PineRaffle: Sweepstake Contest — Holds 51.9% of anniversary app install share, rated 4.1★ — gaining share this month.
- SweepWidget Giveaways Contests — Holds 6.6% of anniversary app install share, rated 4.8★ — losing share this month.
- SweepPea: Buy‑to‑Enter Sweeps — Holds 7.6% of anniversary app install share, rated 4.9★ — losing share this month.
- Happy Birthday Email by UW — Holds 1.4% of anniversary app install share, rated 5.0★ — gaining share this month.
Anniversary Shopify Apps — Frequently Asked Questions
1. Which anniversary app has the highest market share on Shopify?
SweepWidget Giveaways Contests currently holds the highest market share for anniversary apps at 41.1%, but the category is competitive — PineRaffle: Sweepstake Contest is close behind at 27.1%. The right choice depends on your specific store needs.
2. How is market share calculated for anniversary Shopify apps?
For anniversary (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which anniversary apps are gaining market share on Shopify?
PineRaffle: Sweepstake Contest is gaining anniversary app market share fastest this month, up +15.05pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which anniversary apps are losing market share on Shopify?
SweepWidget Giveaways Contests has lost the most market share this month among anniversary apps (-13.72pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most anniversary Shopify app installs?
United States drives the largest share of anniversary app installs at 82.5%, followed by Pakistan at 5.2% and United Kingdom at 2.6%. Use the country picker on the third card to compare market leaders by country.
6. How many anniversary apps does ShopDigest track on Shopify?
ShopDigest tracks 37 anniversary apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share anniversary app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under anniversary (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For anniversary, SweepWidget Giveaways Contests leads on share; see the rankings tab for who currently holds #1 position.
