Branded Shopify Apps – Market Share Breakdown

(Updated November 2026) See which branded Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.

Faire: Buy Wholesale currently leads on 54.3% market share, followed by 17TRACK Order Tracking at 15.5%. A concentrated field — one app holds most of the tracked installs.

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Branded Shopify Apps — Full Market Share Table

All tracked branded Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.

Date Range
Countries
Order By
Market Share is as ofToday.Change is betweenOct 16andToday
#AppMarket ShareChangeStatus
1Faire: Buy Wholesale54.28%45.26Climbing
217TRACK Order Tracking15.45%69.26Declining
3ChatGPT Ads7.05%7.05Climbing
4Redo6.56%5.50Climbing
5BuckyDrop‑Branded Dropshipping5.53%3.62Climbing
6EPROLO‑Dropshipping & Branding5.08%3.76Climbing
7Preorder, Back In Stock ‑ STOQ1.78%1.32Climbing
8Order Printer Pro: PDF Invoice0.98%0.86Climbing
9SMART Preorder & Back in stock0.85%0.71Climbing
10Pandectes GDPR Compliance0.50%0.50Climbing

Showing 1-10 out of 28

Key Insights:

  • Faire: Buy Wholesale holds 54.3% share of branded app installs — 38.8pp ahead of 17TRACK Order Tracking (15.5%).
  • Top 3 apps (Faire: Buy Wholesale, 17TRACK Order Tracking, ChatGPT Ads) account for 76.8% of all branded install share — a fragmented market.
  • Faire: Buy Wholesale is gaining share fastest this month (+45.26pp) — the largest single gainer among the top branded apps by share.
  • 17TRACK Order Tracking is losing share fastest (-69.26pp) — could indicate a churning user base or a stronger challenger gaining ground.
See more insights

Branded Shopify Apps — Market Share Over Time

Monthly market share trajectory for the top 5 branded Shopify apps over the past year — see who's gaining or losing install share month by month.

Date Range
From
To
Countries
App Selector
Time Granularity
Charts Data
Monthly market share % for the top 5 branded Shopify apps over the latest 6 months.
AppJun 2026Jul 2026Aug 2026Sep 2026Oct 2026Nov 2026
Faire: Buy WholesaleFaire: Buy Wholesale53.4%13.1139.3%14.0313.5%25.798.0%5.5372.1%64.1154.3%17.84
17TRACK Order Tracking17TRACK Order Tracking1.2%0.551.7%0.4868.8%67.0769.9%1.1069.9%–15.4%54.42
ChatGPT AdsChatGPT Ads—————7.0%
RedoRedo1.8%0.022.6%0.760.9%1.702.4%1.514.6%2.186.6%1.97
BuckyDrop‑Branded DropshippingBuckyDrop‑Branded Dropshipping0.8%0.041.4%0.571.0%0.342.1%1.103.8%1.645.5%1.76

Key Insights:

  • Faire: Buy Wholesale's share expanded from 40.3% → 54.3% over the charted period.
  • Of the top 5 tracked branded apps, 4 grew share and 0 lost share — leader is widening the gap.
See more insights

Top Branded Shopify Apps by Country

Per-country market share rankings for branded Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.

Key Insights:

  • Faire: Buy Wholesale leads branded apps in 2 of 4 tracked markets (United States, United Kingdom).
  • Faire: Buy Wholesale leads worldwide, but 2 of 4 tracked markets crown a different leader — 17TRACK Order Tracking in India, 17TRACK Order Tracking in China.
See more insights
Data issue or feedback? Reach out to us at [email protected].

Market Share Distribution Across Branded Shopify Apps

Faire: Buy Wholesale holds the largest share of branded app installs at just 54.3% — meaning branded is a fragmented market where many apps capture meaningful share rather than one app dominating. ChatGPT Ads rounds out the top 3 at 7.0%. Combined, the top 3 apps cover 76.8% of all branded app share — leaving substantial share for the rest of the field. Notable mover: Faire: Buy Wholesale is gaining share fastest this month (+45.26pp). 17TRACK Order Tracking has lost the most share this month (-69.26pp) — the largest single decliner among the top branded apps.

Branded is fragmented — even the top 3 apps capture only 76.8% between them and ChatGPT Ads at 7.0% still holds meaningful share, so for merchants there's no "safe default" leader, and pricing model and feature fit matter more than where an app sits in the share order.

Branded Shopify Apps — Market Share Trend Analysis

Faire: Buy Wholesale's share grew from 40.3% (May 2026) to 54.3% (Nov 2026) — a +14.0pp gain that points to widening dominance among branded apps rather than a single-month spike. Across the top 5 plotted branded apps, 4 grew share and 0 lost share — net upward movement at the top of the category.

Faire: Buy Wholesale's +14.0pp share gain in branded is the kind of leader-side expansion that's hard to unwind quickly — challengers typically need a step-change in product fit to reverse a share trajectory of this size.

Country-Level Leadership for Branded Shopify Apps

Faire: Buy Wholesale leads in 2 markets — United States, United Kingdom. 17TRACK Order Tracking leads in 2 markets — India, China.

Globally, Faire: Buy Wholesale leads branded app installs. 2 of 4 tracked markets crown a different leader: 17TRACK Order Tracking in India, 17TRACK Order Tracking in China — regional preferences override the global leader's reach in these markets.

Top 5 Apps in Branded

  1. ChatGPT Ads — Leads branded apps with 7.0% install share, rated 2.3★ — gaining share this month.
  2. Faire: Buy Wholesale — Holds 54.3% of branded app install share, rated 4.9★ — gaining share this month.
  3. BuckyDrop‑Branded Dropshipping — Holds 5.5% of branded app install share, rated 5.0★ — gaining share this month.
  4. EPROLO‑Dropshipping & Branding — Holds 5.1% of branded app install share, rated 4.8★ — gaining share this month.
  5. DailyFulfill: Dropship&Branded — Holds 0.1% of branded app install share, rated 5.0★ — gaining share this month.

Branded Shopify Apps — Frequently Asked Questions

1. Which branded app has the highest market share on Shopify?

Faire: Buy Wholesale ranks #1 by share among branded apps at 54.3%, but the market is fragmented — multiple apps capture meaningful share. Compare the top 5 on features and pricing before deciding.

2. How is market share calculated for branded Shopify apps?

For branded (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.

3. Which branded apps are gaining market share on Shopify?

Faire: Buy Wholesale is gaining branded app market share fastest this month, up +45.26pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.

4. Which branded apps are losing market share on Shopify?

17TRACK Order Tracking has lost the most market share this month among branded apps (-69.26pp). Sort the table by Change (Low to High) to see the full list of decliners.

5. Which countries drive the most branded Shopify app installs?

United States drives the largest share of branded app installs at 63.7%, followed by United Kingdom at 6.0% and France at 4.3%. Use the country picker on the third card to compare market leaders by country.

6. How many branded apps does ShopDigest track on Shopify?

ShopDigest tracks 96 branded apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.

7. Why does the highest-share branded app differ from the #1 ranked app?

Rank reflects an app's current position in the Shopify App Store under branded (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For branded, Faire: Buy Wholesale leads on share; see the rankings tab for who currently holds #1 position.

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Rankings and trends across every Shopify app, category, and keyword.

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