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Custom Email Shopify Apps – Rankings & Position History

(Updated October 2026) Track how custom email Shopify apps rank on the Shopify App Store over time. This keyword page shows the full rankings table for tracked custom email apps as of today, plus monthly position trends so you can see who's climbing and who's slipping.

Casa Loyalty Points & Rewards currently leads on 41.8% market share, followed by CWILL Popup Email Marketing at 38.3%. A top-heavy field — three apps account for 92.3% of tracked installs.

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Custom Email Shopify Apps — Full Rankings Table

All tracked custom email Shopify apps ranked by current App Store position, with rank change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by date range, sortable by rank or rank change.

Date Range
Order By
Ranking is as ofToday.Change is betweenSep 20andToday
AppRankStatus
Casa Loyalty Points & Rewards1–Leader
CWILL Popup Email Marketing21Climbing
Report Pundit: Custom Reports31Climbing
Gift Card Factory43Climbing
Blocky Fraud Filter IP Blocker53Declining
Hulk Contact Form Builder61Declining
Gift Card Hero • All‑in‑one74Climbing
GV: Gift Card & Store Credit814Climbing
Wishlist Guru: Favorites List9Newly Added
Giftnote: Gift Message & Cards103Climbing

Showing 1-10 out of 96

Key Insights:

  • Casa Loyalty Points & Rewards ranks #1 for custom email Shopify apps — 1 position ahead of CWILL Popup Email Marketing at #2.
  • Among the top 10 tracked custom email apps, 6 climbed and 2 declined in rank over the past 30 days — a mixed top tier.
  • GV: Gift Card & Store Credit is the biggest climber, gaining 14 positions this month to reach #8.
  • Blocky Fraud Filter IP Blocker dropped 3 positions this month to #5 — the largest single decliner in the top 10 custom email apps.
See more insights

Custom Email Shopify Apps — Ranking Position Over Time

Monthly ranking trajectory for the top 5 custom email Shopify apps over the past year — pick any apps, change date range, or switch to Ranking Changes to see per-interval movement.

Date Range
From
—
To
App Selector
Time Granularity
Charts Data
Monthly ranking position for the top 5 custom email Shopify apps over the latest 6 months.
AppMay 2026Jun 2026Jul 2026Aug 2026Sep 2026Oct 2026
Casa Loyalty Points & RewardsCasa Loyalty Points & Rewards#4–#4–#31#21#11#1–
CWILL Popup Email MarketingCWILL Popup Email Marketing#1–#1–#21#11#21#2–
Report Pundit: Custom ReportsReport Pundit: Custom Reports———#3–#41#31
Gift Card FactoryGift Card Factory#7–#61#93#72#61#42
Blocky Fraud Filter IP BlockerBlocky Fraud Filter IP Blocker#5–#5–#5–#41#31#52

Key Insights:

  • Casa Loyalty Points & Rewards's ranking improved from #4 to #1 over the charted period.
  • 2 of 5 top custom email apps improved their position; 1 declined — a mixed picture.
See more insights
Data issue or feedback? Reach out to us at [email protected].

Top Custom Email Shopify Apps by Current Ranking

Casa Loyalty Points & Rewards holds the #1 position for custom email Shopify apps. CWILL Popup Email Marketing sits at #2 and Report Pundit: Custom Reports at #3, rounding out the top tier. GV: Gift Card & Store Credit is the standout mover this month, climbing 14 positions to #8 — a momentum signal worth tracking.

6 climbed and 2 declined among the top 10 custom email apps this month — the top of the table is broadly held while lower positions are contested, so for merchants comparing options, the relevant peer set depends on how close any given app is to today's #1.

Long-Term Ranking Trends Across Custom Email Shopify Apps

Casa Loyalty Points & Rewards climbed from #4 to #1 over the charted period — a 3-position gain among custom email apps. Across the top 5 plotted custom email apps, 2 improved their position while 1 declined — a category in upward motion.

With 3 of 5 plotted apps moving in the charted window, the custom email category's competitive order is still being decided — recent trajectory is a sharper signal than current position alone.

Top 5 Apps in Custom Email

  1. Casa Loyalty Points & Rewards — Holds the #1 custom email ranking on the Shopify App Store, rated 5.0★.
  2. CWILL Popup Email Marketing — Climbed 1 position this month to #2 for custom email, rated 4.9★.
  3. Report Pundit: Custom Reports — Climbed 1 position this month to #3 for custom email, rated 5.0★.
  4. Gift Card Factory — Climbed 3 positions this month to #4 for custom email, rated 5.0★.
  5. Blocky Fraud Filter IP Blocker — Slipped 3 positions this month to #5 for custom email, rated 4.7★.

Custom Email Shopify Apps — Frequently Asked Questions

1. Which custom email app ranks #1 on Shopify?

Casa Loyalty Points & Rewards currently ranks #1 for custom email apps on the Shopify App Store and holds 41.8% market share (-1.99pp vs 30 days ago). Rankings refresh weekly — see the trend chart above for how this position has changed over time.

2. How are custom email Shopify apps ranked?

Rankings on this page reflect each app's position in Shopify's keyword search results for "custom email", which Shopify computes from a mix of merchant install volume, review velocity, and recency. Apps beyond position #22 receive zero traffic in our market share calculation since merchants rarely scroll that far.

3. Which custom email apps are climbing the rankings on Shopify?

GV: Gift Card & Store Credit has shown the strongest ranking momentum among custom email apps, climbing 14 positions to #8 over the past 30 days. Sort the rankings table by Rank Change (Low to High) to surface the full set of recent gainers.

4. How often do custom email app rankings change on Shopify?

Custom Email rankings show a mixed pattern — some leaders hold steady while challengers in positions #2–#10 reshuffle. Use the date range filter to compare any two snapshots.

5. Which custom email apps lost rank positions recently?

Blocky Fraud Filter IP Blocker dropped the most among the top 10 tracked custom email apps, slipping 3 positions to #5 over the past 30 days. Switch the table sub-tab to "Ranking Changes" to see all decliners ordered by movement size.

6. How many custom email apps does ShopDigest track on Shopify?

ShopDigest tracks 96 custom email apps on the Shopify App Store. The full list is paginated in the table above — adjust the date range and sort order to drill into any window.

7. Why don't apps ranked beyond #22 show market share for custom email?

For keyword pages, market share is rank-weighted: position #1 carries roughly 40× the weight of position #22, and apps beyond #22 receive zero weight. This reflects Shopify search behaviour — merchants almost never scroll past the top of the results, so positions further down don't translate to installs.

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