Klaviyo Shopify Apps – Market Share Breakdown

(Updated October 2026) See which klaviyo Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.

Klaviyo Shopify Apps — Full Market Share Table

All tracked klaviyo Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.

Date Range
From
—
To
Countries
Order By
Market Share is as ofToday.Change is betweenJun 29andToday
#AppMarket ShareChangeStatus
1Klaviyo: Email Marketing & SMSKlaviyo: Email Marketing & SMS
68.10%
11.96Climbing
2CW Email Popup Email MarketingCW Email Popup Email Marketing
12.62%
10.75Declining
3Smile: Loyalty Program RewardsSmile: Loyalty Program Rewards
6.76%
1.10Climbing
4Preorder, Back In Stock ‑ STOQPreorder, Back In Stock ‑ STOQ
4.95%
2.04Declining
5Klaviyo: Product ReviewsKlaviyo: Product Reviews
3.36%
0.24Declining
6Track123 Order TrackingTrack123 Order Tracking
1.30%
0.76Declining
7Attribuly: Abandoned cartAttribuly: Abandoned cart
1.15%
0.40Climbing
8Powerful Contact Form BuilderPowerful Contact Form Builder
0.79%
0.37Climbing
9Address Check & Withdrawal ProAddress Check & Withdrawal Pro
0.20%
0.01Declining
10Zapiet ‑ Pickup + DeliveryZapiet ‑ Pickup + Delivery
0.20%
0.01Declining

Showing 1-10 out of 23

Key Insights:

  • Klaviyo: Email Marketing & SMS holds 68.1% share of klaviyo app installs — 55.5pp ahead of CW Email Popup Email Marketing (12.6%).
  • Top 3 apps (Klaviyo: Email Marketing & SMS, CW Email Popup Email Marketing, Smile: Loyalty Program Rewards) account for 87.5% of all klaviyo install share — a concentrated market.
  • Klaviyo: Email Marketing & SMS is gaining share fastest this month (+11.96pp) — the largest single gainer among the top klaviyo apps by share.
  • CW Email Popup Email Marketing is losing share fastest (-10.75pp) — could indicate a churning user base or a stronger challenger gaining ground.
See more insights

Klaviyo Shopify Apps — Market Share Over Time

Monthly market share trajectory for the top 5 klaviyo Shopify apps over the past year — see who's gaining or losing install share month by month.

Date Range
From
—
To
Countries
App Selector
Time Granularity
Charts Data
Monthly market share % for the top 5 klaviyo Shopify apps over the latest 6 months.
AppMay 2026Jun 2026Jul 2026Aug 2026Sep 2026Oct 2026
Klaviyo: Email Marketing & SMSKlaviyo: Email Marketing & SMS
48.5%25.02
56.2%7.71
68.2%11.99
59.1%9.06
58.6%0.49
58.9%0.31
Preorder, Back In Stock ‑ STOQPreorder, Back In Stock ‑ STOQ
7.9%15.35
7.0%0.89
4.9%2.06
11.2%6.25
24.0%12.78
23.9%0.07
CW Email Popup Email MarketingCW Email Popup Email Marketing
29.2%6.23
23.3%5.92
12.6%10.7
15.3%2.73
7.0%8.31
6.8%0.16
Smile: Loyalty Program RewardsSmile: Loyalty Program Rewards
6.2%0.53
5.7%0.43
6.8%1.1
7.7%0.9
5.7%2.03
5.7%0.04
Powerful Contact Form BuilderPowerful Contact Form Builder
0.5%0.43
0.4%0.03
0.8%0.36
1.6%0.78
2.4%0.83
2.4%0.02

Key Insights:

  • Klaviyo: Email Marketing & SMS's share contracted from 62.3% → 58.9% over the charted period.
  • Of the top 5 tracked klaviyo apps, 4 grew share and 1 lost share — challengers are eating into leader's share.
See more insights

Top Klaviyo Shopify Apps by Country

Per-country market share rankings for klaviyo Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.

Date
Countries

#🌎 Worldwide
United States FlagUnited States
India FlagIndia
China FlagChina
United Kingdom FlagUnited Kingdom
1
2
Smile: Loyalty Program Rewards
Smile: Loyalty Program Rewards
3
Smile: Loyalty Program Rewards
Smile: Loyalty Program Rewards
Smile: Loyalty Program Rewards
Smile: Loyalty Program Rewards
Smile: Loyalty Program Rewards
Smile: Loyalty Program Rewards
Smile: Loyalty Program Rewards
Smile: Loyalty Program Rewards
4
Preorder, Back In Stock ‑ STOQ
Preorder, Back In Stock ‑ STOQ
Preorder, Back In Stock ‑ STOQ
Preorder, Back In Stock ‑ STOQ
Klaviyo: Product Reviews
Klaviyo: Product Reviews
Attribuly: Abandoned cart
Attribuly: Abandoned cart
Preorder, Back In Stock ‑ STOQ
Preorder, Back In Stock ‑ STOQ
5
Klaviyo: Product Reviews
Klaviyo: Product Reviews
Klaviyo: Product Reviews
Klaviyo: Product Reviews
Track123 Order Tracking
Track123 Order Tracking
Powerful Contact Form Builder
Powerful Contact Form Builder
Klaviyo: Product Reviews
Klaviyo: Product Reviews

Key Insights:

  • Klaviyo: Email Marketing & SMS leads klaviyo apps in 2 of 4 tracked markets (United States, United Kingdom).
  • Klaviyo: Email Marketing & SMS leads worldwide, but 2 of 4 tracked markets crown a different leader — CW Email Popup Email Marketing in India, CW Email Popup Email Marketing in China.
See more insights

⚠️ Data issue or feedback?

Reach out to us at [email protected].

Market Share Distribution Across Klaviyo Shopify Apps

Klaviyo: Email Marketing & SMS dominates klaviyo app installs with 68.1% of all share — more than 5.4× the share of #2 CW Email Popup Email Marketing at 12.6%. Smile: Loyalty Program Rewards rounds out the top 3 at 6.8%. Combined, the top 3 apps cover 87.5% of all klaviyo app share — a tight oligopoly. Notable mover: Klaviyo: Email Marketing & SMS is gaining share fastest this month (+11.96pp). CW Email Popup Email Marketing has lost the most share this month (-10.75pp) — the largest single decliner among the top klaviyo apps.

Klaviyo: Email Marketing & SMS's 68.1% share comes from real install volume across many klaviyo store types — at 5.4× the share of CW Email Popup Email Marketing, the gap is wide enough that lower-ranked alternatives only make sense for narrow niches the leader doesn't prioritize.

Klaviyo Shopify Apps — Market Share Trend Analysis

Klaviyo: Email Marketing & SMS's share contracted from 62.3% (Oct 2025) to 58.9% (Oct 2026) — a -3.3pp drop for the leader, the kind of decline that often signals an emerging challenger eating into the install base. Across the top 5 plotted klaviyo apps, 4 grew share and 1 lost share — net upward movement at the top of the category.

Klaviyo: Email Marketing & SMS's -3.3pp contraction usually means a specific use case is being won by a challenger — the share-trend chart is where this kind of leader-side erosion shows up before it's visible in single-month snapshots of the klaviyo category.

Country-Level Leadership for Klaviyo Shopify Apps

Klaviyo: Email Marketing & SMS leads in 2 markets — United States, United Kingdom. CW Email Popup Email Marketing leads in 2 markets — India, China.

Globally, Klaviyo: Email Marketing & SMS leads klaviyo app installs. 2 of 4 tracked markets crown a different leader: CW Email Popup Email Marketing in India, CW Email Popup Email Marketing in China — regional preferences override the global leader's reach in these markets.

Top 5 Apps in Klaviyo

  1. Klaviyo: Email Marketing & SMS — Leads klaviyo apps with 58.9% install share, rated 4.7★ — gaining share this month.
  2. Klaviyo: Product Reviews — Holds 1.6% of klaviyo app install share, rated 4.8★ — losing share this month.
  3. Preorder, Back In Stock ‑ STOQ — Holds 23.9% of klaviyo app install share, rated 5.0★ — gaining share this month.
  4. CW Email Popup Email Marketing — Holds 6.8% of klaviyo app install share, rated 4.9★ — losing share this month.
  5. Smile: Loyalty Program Rewards — Holds 5.7% of klaviyo app install share, rated 4.9★ — losing share this month.

Klaviyo Shopify Apps — Frequently Asked Questions

1. Which klaviyo app has the highest market share on Shopify?

Klaviyo: Email Marketing & SMS dominates the klaviyo category on Shopify with 68.1% of installs — 55.5pp ahead of CW Email Popup Email Marketing. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.

2. How is market share calculated for klaviyo Shopify apps?

For klaviyo (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.

3. Which klaviyo apps are gaining market share on Shopify?

Klaviyo: Email Marketing & SMS is gaining klaviyo app market share fastest this month, up +11.96pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.

4. Which klaviyo apps are losing market share on Shopify?

CW Email Popup Email Marketing has lost the most market share this month among klaviyo apps (-10.75pp). Sort the table by Change (Low to High) to see the full list of decliners.

5. Which countries drive the most klaviyo Shopify app installs?

United States drives the largest share of klaviyo app installs at 40.6%, followed by United Kingdom at 8.6% and Australia at 8.1%. Use the country picker on the third card to compare market leaders by country.

6. How many klaviyo apps does ShopDigest track on Shopify?

ShopDigest tracks 96 klaviyo apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.

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Rankings and trends across every Shopify app, category, and keyword.

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