by Shopify
Email marketing tailored for business
Free
Sendlane: Unified Email & SMS Shopify App by Sendlane
Sendlane is a single platform for eCommerce marketing and automation that combines email, SMS, and reviews. Sendlane Combined Email & SMS Marketing for Online Shopping
4.1 14 reviewsFreePaid from $600/month
Pros and cons
Pros and cons of Sendlane: Unified Email & SMS
Pros
- Effective Automation & Segmentation: The platform excels in delivering personalized customer experiences through targeted messaging.
- Strong Customer Support: Multiple users highlight responsive, hands-on assistance from the support team.
- Seamless Integration: Users appreciate the ease of connecting with Shopify and other third-party apps.
- Cost-Effective Solution: Several reviews note competitive pricing compared to alternatives like Klaviyo.
Cons
- Inconsistent Metrics & Reporting: Users report inaccurate tracking and unreliable dashboard data.
- Technical Issues & Bugs: Frequent system glitches, delayed campaigns, and billing errors are recurring complaints.
Screenshots
About the app
Sendlane Combined Email & SMS Marketing for Online Shopping
- Unified Communications: Combine your emails, text messages, and reviews to get a comprehensive picture of your customer experience.
- Customer Support: Receive quick, top-tier customer support anytime, every day of the year.
- Unified Store Management: Handle all your store data and conversations in one location.
- Email Templates Design: Attract attention with ready-made, professionally designed email templates.
- Ensuring Deliverability: Use deliverability expertise to make sure your messages always reach the inbox.
Keywords
Unified email SMS Shopify appsEmail automation Shopify appsSMS marketing Shopify appsCustomer support Shopify appsEcommerce automation Shopify appsEmail templates Shopify appsData management Shopify appsHolistic CX Shopify appsAbandoned cart SMS Shopify appsRevenue growth Shopify appsProfessional email templates Shopify appsDeliverability expertise Shopify apps24/7 customer support Shopify appsMulti-store management Shopify appsEcommerce marketing Shopify apps
Key features
- Combine emails, SMS, and reviews for a complete customer experience overview.
- Access 24/7 premium customer support for immediate assistance.
- Manage multiple stores and communications from a single dashboard.
Pricing
Sendlane: Unified Email & SMS pricing plans
Free Trial
$0 /month
- 60 Day free trial
- 100 Email limit
- 24/7/365 Support
- Unlimited Contacts
Professional
$600 /month
- Starts at 500,000 Email Sends
- Unlimited Contacts
- 24/7/365 Support
- Assisted onboarding support
Enterprise
$1550 /month
- Starts at 1,500,000 Email Sends
- Unlimited Contacts
- Dedicated CS
- Personal Slack Channel
- Full Migration
Enterprise Plus
$4045 /month
- Starts at 7,000,000 Email Sends
- Unlimited Contacts
- Dedicated CS
- Personal Slack Channel
- Full Migration
Not sure which plan to pick? Discuss Free Trial or Professional plans with us, learn about custom pricing, or get a demo.
Here’s an overview of Sendlane: Unified Email & SMS costs for each of the plan(s)
The app has 4 pricing plans: 1 free and 3 paid. The free plan offered by Sendlane: Unified Email & SMS is Free Trial. The paid plans offered by Sendlane: Unified Email & SMS are Professional, Enterprise, Enterprise Plus.
The details of the plans are outlined below.
- Free Trial: this plan is free forever, incurring no subscription costs. It offers a wide range of features like 60 Day free trial, 100 Email limit, 24/7/365 Support, Unlimited Contacts.
- Professional: the Professional plan costs $600 and comes with a 60-day free trial period. The plan offers a host of features, including Starts at 500,000 Email Sends, Unlimited Contacts, 24/7/365 Support, Assisted onboarding support.
- Enterprise: the Enterprise plan costs $1550 and comes with a 60-day free trial period. The plan offers a host of features, including Starts at 1,500,000 Email Sends, Unlimited Contacts, Dedicated CS, Personal Slack Channel, Full Migration, 24/7/365 Support.
- Enterprise Plus: the Enterprise Plus plan costs $4045 and comes with a 60-day free trial period. The plan offers a host of features, including Starts at 7,000,000 Email Sends, Unlimited Contacts, Dedicated CS, Personal Slack Channel, Full Migration, 24/7/365 Support.
Sendlane: Unified Email & SMS price summary
| Pricing summary | Free plan available. Free trial available. |
| Total pricing plan(s) | 4 |
| Number of free plan(s) | 1 |
| Number of paid plan(s) | 3 |
| Cost of paid plan(s) | $600, $1550, $4045 |
| Free trial available | Yes, for 60 day(s) |
For further information regarding Sendlane: Unified Email & SMS pricing plans, see the official website.
Comparison
Top Sendlane: Unified Email & SMS alternatives — detailed comparison
The table below highlights the crucial differences between Sendlane: Unified Email & SMS and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.
| Apps | Add app | |||
| General information | ||||
| Ratings | 4.1 ★ (14 reviews) | 4.8 ★ (4,663 reviews) | 4.7 ★ (3,381 reviews) | |
| Developed by | Sendlane | Shopify | Klaviyo | |
| Launch date | 16 July 2021 | 14 April 2020 | 20 September 2012 | |
| Pricing | Free, $600/month, $1550/month, $4045/month | Free | Free, $15/month, $20/month | |
| Objective | Sendlane Combined Email & SMS Marketing for Online Shopping | Email marketing tailored for business | A combined platform for email, SMS, and more customer interactions. | |
| Categories | Email marketing, SMS marketing | Email marketing, SMS marketing | Email marketing, SMS marketing | |
| Key features & highlights | ||||
| Purpose | Sendlane is a single platform for eCommerce marketing and automation that combines email, SMS, and reviews. | Connect and maintain long-term relationships with customers using Shopify's commerce-focused email. | Smart automated marketing for retail, ecommerce, and wellness companies | |
| Features list |
|
|
| |
| Highlights | — |
|
| |
| User reviews and ratings | ||||
| Recommended | 78.6% | 94.0% | 90.1% | |
| Pros |
|
|
| |
| Cons |
|
|
| |
| Pricing and plans | ||||
| Total pricing plans | 4 | 1 | 3 | |
| Free plan | Available | Available | Available | |
| Free trial | Yes, for 60 day(s) | No | No | |
| Technical information | ||||
| Rating | 4.1 ★ | 4.8 ★ | 4.7 ★ | |
| Total reviews | 14 | 4,844 | 3,448 | |
| Launch date | 16 July 2021 | 14 April 2020 | 20 September 2012 | |
More details about Sendlane: Unified Email & SMS
Product description
Sendlane offers a consolidated platform for eCommerce brands to manage email, SMS, and reviews. It utilizes deep-data customer insights to enhance revenue, improve customer retention, and provide outstanding customer experiences automatically.
AI summary
Sendlane is a Shopify-integrated email and SMS marketing platform designed to enhance customer engagement through automation, segmentation, and personalized campaigns. Its strengths include seamless integration with Shopify and third-party apps, robust automation tools for targeted messaging, and strong customer support, often described as responsive and hands-on. The platform is noted for its ecommerce-centric features, cost-effectiveness compared to competitors, and efficient migration assistance. However, some users report technical issues, such as unreliable metric tracking, beacon failures, and inconsistent reporting, which can hinder performance analysis. Billing discrepancies and account management problems, including unexpected archiving, have also been noted. While SMS functionality is praised by some, others caution against its reliability. The platform’s newer status may contribute to occasional bugs, though fixes are reportedly addressed promptly. Overall, Sendlane excels in personalized marketing and support but faces challenges with technical stability and transparency in certain operational areas.
Support
For any questions, concerns, or assistance with Sendlane: Unified Email & SMS, the dedicated support team is readily available to help. To reach out to the support team, users can send an email to [email protected]. Additionally, Sendlane: Unified Email & SMS offers a comprehensive FAQ section to address common inquiries and provide self-help resources in their app FAQ section.
Language support
Details of the Sendlane: Unified Email & SMS are available in various languages on the Shopify app store, including English.
Sendlane: Unified Email & SMS support information in a nutshell
| Support email | support |
| Contact number(s) | Not available |
| FAQ page | FAQ details |
| Privacy policy | Privacy details |
| Language support | English |
Integration
The list of top Shopify apps, features or software tools that Sendlane: Unified Email & SMS seamlessly integrates with are given below.
Facebook AudiencesLoopRivoSmile.ioSocial SnowballZapier
Developer
| Name | Sendlane |
| Profile | See all apps by Sendlane |
| Website | View developer profile |
| Address | 10620 Treena Street #250, San Diego, CA, 92131 |
Installation
How to install Sendlane: Unified Email & SMS on your Shopify store
1
Send your details
Your name, email and store domain go straight to the Sendlane team.
2
The developer gets in touch
Sendlane contacts you directly to arrange setup for your store.
3
Install at your own pace
Perfect your store’s functionality without the pressure to move on until you’re ready.
Customer reviews
4.1
★★★★☆
14 total reviews
Sendlane: Unified Email & SMS has an overall rating of 4.1 stars from a total of 14 reviews on the Shopify app store. Of these, 11 (78.6%) are positive, 0 (0.0%) are neutral, and 3 (21.4%) are negative*.
*Ratings above four stars fall under positive review, three star reviews fall under neutral, and anything less than two stars falls under negative.
★★★★★Gleefull Supplementsfrom United States · 8 August 2025
We’ve been loyal Sendlane users for years now. Magno Alarcon is an absolute rockstar!He paid incredible attention to detail and spent hours helping me work through a tricky issue I was struggling with. His dedication and support make him a true asset to the Sendlane team!
★★★★★CorvetteStoreOnline.comfrom United States · 16 June 2025
Switching to Sendlane has been one of the smoothest platform transitions we’ve made. From day one, their team has gone above and beyond—making onboarding incredibly easy and continuing to provide excellent support as new questions or needs arise. Communication has been stellar, and the resources available (including detailed documentation and a very responsive 24/7 live chat) make it easy to troubleshoot or expand our usage. Having a dedicated account representative adds a personal, reliable touch to the experience.The Sendlane platform itself is intuitive and well-designed. Integration with Shopify is seamless—syncing data effortlessly across our stores. We currently manage four (soon to be five) Shopify stores under a single Sendlane account, which has made centralized marketing much more efficient.One of the most powerful features is Sendlane’s expansive automation capabilities. It pulls rich, detailed customer data from Shopify, allowing for smart segmentation and hyper-targeted marketing. Customer tagging and behavior tracking are especially effective for personalizing campaigns.We’re also loving the new product feeds, which ensure that updates to collections and products are reflected in real-time—hugely helpful when tailoring promotions to specific segments.Overall, Sendlane has become an essential part of our marketing ecosystem. Highly recommended for any business looking for robust email/SMS marketing with stellar support and deep Shopify integration
★★★★★Fresh Chilefrom United States · 10 February 2025
Sendlane has made a huge difference for Fresh Chile. We needed a platform that could handle both email and SMS seamlessly, and Sendlane delivered. The automation and segmentation tools let us send the right message to the right people at the right time, and we’ve seen a real impact on customer engagement and sales. Their support team is fast, helpful, and knows their stuff. If you’re looking for a marketing platform that actually helps you grow, this is it.
★★★★★Kill Clifffrom United States · 30 October 2024
Definitely an APP we recommend 100% Excellent platform, they help you with all the migration and integration, have a 24/7 support and great analytic data. It's a pleasure working with them!!
★★★★★Paper Shoot Camerafrom United States · 10 May 2024
Incredible Customer Service! The Sendlane team is super hands on, and not only got us switched over from our previous platform, but helped us with our email campaigns when we were in a pinch. Directing us on how to get the best performance & set ourselves up for success. Above and beyond support.
Performance on the App Store
Rankings, review momentum and install geography, refreshed weekly. Open the full charts for history, benchmarks and keyword detail.
Category rank
#19
Subscription renewals
Total reviews
14
No change vs 30 days ago
Average rating
4.1 ★
0.00 vs 30 days ago
Top market
US
95.4% of installs
Category & keyword rankings
Position and market share today
| KeywordSubscription renewals | #19 | 0.0% |
| KeywordBirthday messages | #26 | — |
| KeywordROI tracking | #38 | — |
| KeywordConversion metrics | #39 | — |
Reviews trend
Cumulative reviews · last 6 months
14 → 14 reviews · rating steady at 4.1★
Ranks #19 in 1 of 10 App Store groups tracked.Open full charts →
Sendlane: Unified Email & SMS FAQs
How do I install the Sendlane: Unified Email & SMS Shopify app?
To install Sendlane: Unified Email & SMS on your Shopify store, click on the Sendlane: Unified Email & SMS installation link. Login to the Shopify store on which you want to install the app and follow the onboarding process. If you need our expert guidance to help you install Sendlane: Unified Email & SMS on your Shopify store, then contact us now.
What are the key features of Sendlane: Unified Email & SMS?
The key features offered by Sendlane: Unified Email & SMS to Shopify store owners are:
- Unify your email, SMS, & forms to create a more holistic view of your CX
- Get fast, world-class, 24/7/365 customer support whenever you need it
- Manage all your data and communications for all your stores in one place
- Turn heads with professionally designed, pre-built email templates
- Leverage deliverability expertise to ensure your messages always hit the inbox
Does Sendlane: Unified Email & SMS integrate with other Shopify apps or tools?
Yes, Sendlane: Unified Email & SMS seamlessly integrates with other Shopify apps or tools, such as Combine your emails, text messages, and reviews to get a comprehensive picture of your customer experience., Receive quick, top-tier customer support anytime, every day of the year., Handle all your store data and conversations in one location..
Is there a free trial available for Sendlane: Unified Email & SMS?
Yes, Sendlane: Unified Email & SMS offers a 60-day free trial on all its paid plans.
What are the pricing plans for Sendlane: Unified Email & SMS?
The app has 4 pricing plans: 1 free and 3 paid. The paid plans cost $600/month, $1550/month, $4045/month, and come with a 60-day free trial period.
How does billing work for Sendlane: Unified Email & SMS?
Sendlane: Unified Email & SMS uses USD for billing, with recurring and usage-based charges invoiced usually every 30 days.
Can I cancel or upgrade my subscription plan at any time?
Yes, Sendlane: Unified Email & SMS allows its subscribers to cancel or upgrade their subscription plan at any time.
Does Sendlane: Unified Email & SMS offer customer support?
Yes, Sendlane: Unified Email & SMS offers a dedicated support team for any kind of app-related assistance. To reach out to the support team, users can send an email to [email protected]. Additionally, Sendlane: Unified Email & SMS offers a comprehensive FAQ section to address common inquiries and provide self-help resources.
Is Sendlane: Unified Email & SMS compatible with my Shopify theme?
Please reach out to their support team at [email protected] to confirm its compatibility with your specific Shopify theme.
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4.1★★★★☆14 reviews · 78.6% positive
Writing reviews on ShopDigest is coming soon.
- GSGleefull Supplements★★★★★
We’ve been loyal Sendlane users for years now. Magno Alarcon is an absolute rockstar!He paid incredible attention to detail and spent hours helping me work through a tricky issue I was struggling with. His dedication and support make him a true asset to the Sendlane team!
- COCorvetteStoreOnline.com★★★★★
Switching to Sendlane has been one of the smoothest platform transitions we’ve made. From day one, their team has gone above and beyond—making onboarding incredibly easy and continuing to provide excellent support as new questions or needs arise. Communication has been stellar, and the resources available (including detailed documentation and a very responsive 24/7 live chat) make it easy to troubleshoot or expand our usage. Having a dedicated account representative adds a personal, reliable touch to the experience.The Sendlane platform itself is intuitive and well-designed. Integration with Shopify is seamless—syncing data effortlessly across our stores. We currently manage four (soon to be five) Shopify stores under a single Sendlane account, which has made centralized marketing much more efficient.One of the most powerful features is Sendlane’s expansive automation capabilities. It pulls rich, detailed customer data from Shopify, allowing for smart segmentation and hyper-targeted marketing. Customer tagging and behavior tracking are especially effective for personalizing campaigns.We’re also loving the new product feeds, which ensure that updates to collections and products are reflected in real-time—hugely helpful when tailoring promotions to specific segments.Overall, Sendlane has become an essential part of our marketing ecosystem. Highly recommended for any business looking for robust email/SMS marketing with stellar support and deep Shopify integration
- FCFresh Chile★★★★★
Sendlane has made a huge difference for Fresh Chile. We needed a platform that could handle both email and SMS seamlessly, and Sendlane delivered. The automation and segmentation tools let us send the right message to the right people at the right time, and we’ve seen a real impact on customer engagement and sales. Their support team is fast, helpful, and knows their stuff. If you’re looking for a marketing platform that actually helps you grow, this is it.
- KCKill Cliff★★★★★
Definitely an APP we recommend 100% Excellent platform, they help you with all the migration and integration, have a 24/7 support and great analytic data. It's a pleasure working with them!!
- PSPaper Shoot Camera★★★★★
Incredible Customer Service! The Sendlane team is super hands on, and not only got us switched over from our previous platform, but helped us with our email campaigns when we were in a pinch. Directing us on how to get the best performance & set ourselves up for success. Above and beyond support.
SESendlaneDeveloperWow, thank you for such an amazing review! We’re so glad we could help you make the switch and jump in when you needed extra support with your campaigns. Hearing that our team’s guidance helped you boost performance and set you up for success really makes our day. Going above and beyond is what we strive for, so it’s wonderful to know it’s made a difference for you. If there’s anything else you need, just let us know—we want you to feel successful and supported!
- 8I80sTees.com, Inc.★★★★★
Sendlane has been great to work with. We switched over from Klaviyo and not only is Sendlane half the price the customer service is also 10 times better. They are still a relatively new e-mail marketing service so there are some hiccups here and there but the team is fast to fix them. They take your feedback seriously and work with you to fix issues. I would highly recommend you give them a try.
SESendlaneDeveloperThank you so much for taking the time to share your experience! We're really excited to hear that the switch from Klaviyo to Sendlane has been a positive one for you, especially with pricing and customer service. It’s awesome to know that our team’s quick responses and hands-on approach have made a real difference—that’s exactly what we aim for. Your feedback is so valuable to us, and we’re grateful for the chance to continue improving. If you ever need anything or run into any issues, don’t hesitate to reach out. We're here for you!
- ARArtiKen★★★★★
We just recently migrated over to Sendlane and the experience has been incredible. From onboarding to execution; Sendlane's team has been above and beyond. From IT to a PM to the CEO - anyone and everyone to assist. 30 days in; satisfied.
- OAOlive and June★★★★★
This is everything I wish our previous providers were!The ease of integration with Shopify and other third party apps is unmatched! We are able to instantly leverage all customer data and create high converting campaigns. Having so many ecommerce centric features has been the biggest gamechanger for our email channel
SESendlaneDeveloperWe really appreciate you for sharing this! It really means a lot to hear that our team has been able to give you what you were looking for in a provider. We're especially glad that the Shopify integration and third-party app support have been so helpful for you. It’s something we’ve put a lot of effort into making as seamless as possible.Hearing that our eCommerce features have been a gamechanger for your email strategy is exactly the kind of feedback that keeps us motivated. We’re here to support you as you continue to grow, so feel free to reach out if you ever need anything!
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