Yotpo: Email Marketing & SMS Shopify App by Yotpo - Email & SMS

Boost engagement and drive more revenue with targeted email marketing and SMS.

4.8 2,598 reviewsFreePaid from $19/month

Pros and cons

Pros and cons of Yotpo: Email Marketing & SMS

Pros
  • Excellent Customer Support: Numerous reviews highlight quick, knowledgeable, and patient assistance from support agents, often resolving issues efficiently.
  • Easy Setup Process: Many users praised the straightforward and quick account setup, often requiring minimal effort.
  • Helpful Verification Assistance: Support agents frequently guided users through verification steps, making the process smooth and stress-free.
  • User-Friendly Interface: The app’s intuitive design and navigation were appreciated, especially by new users.
Cons
  • Bugs and Technical Issues: A few users reported app crashes, dashboard access problems, and failed campaigns.
  • Confusing Features: Some users found certain functionalities overwhelming or unclear without guidance.

Screenshots

Yotpo: Email Marketing & SMS Shopify app screenshot 1
Yotpo: Email Marketing & SMS Shopify app screenshot 2
Yotpo: Email Marketing & SMS Shopify app screenshot 3
Yotpo: Email Marketing & SMS Shopify app screenshot 4
Yotpo: Email Marketing & SMS Shopify app screenshot 5
Yotpo: Email Marketing & SMS Shopify app screenshot 6

About the app

  • Capture subscribers with pop-ups, spin-to-win, QR codes, & more
  • Build segments using purchase behavior, on-site activity, AI predictions, & more
  • Easily build & launch multi-step, multi-channel email & SMS campaigns
  • Send automated messages for Welcome, Cart Abandonment, Low in Stock, & more
  • Track revenue growth, engagement, & more with 12+ advanced dashboards

Keywords

email marketing Shopify appsSMS marketing Shopify appscart abandonment Shopify appsautomated emails Shopify appstargeted SMS Shopify appsrevenue growth Shopify appsengagement tools Shopify appsmulti-channel campaigns Shopify appsAI predictions Shopify appssubscriber capture Shopify appsspin-to-win Shopify appsQR codes Shopify appslow stock alerts Shopify appswelcome emails Shopify appsadvanced dashboards Shopify apps

Key features

  • Capture subscribers with customizable pop-ups, spin-to-win, and QR codes.
  • Segment customers using purchase behavior, on-site activity, and AI predictions.
  • Launch multi-step email and SMS campaigns across multiple channels effortlessly.

Pricing

Yotpo: Email Marketing & SMS pricing plans

Free
$0 /month
  • Free 1,000 emails/month
  • No email plans - pay for what you send
  • Campaigns & Automations
  • Email & SMS Subscriber Tools
  • 24/7 Support
Starter
$19 /month
  • Everything in Free, plus:
  • Campaign, Flow & Subscriber Analytics
  • A/B Testing
  • SMS Chat
  • Advanced Form Targeting
Pro
$59 /month
  • Everything in Starter, plus:
  • $59 Signup Bonus
  • Custom Short URL
  • Priority Support
  • Click to Buy
Premium
$199 /month
  • Everything in Pro, plus:
  • $199 Signup Bonus
  • Dedicated CSM & Onboarding Specialist
  • Automated 2-way SMS conversations
  • AI Segments

Not sure which plan to pick? Discuss Free or Starter plans with us, learn about custom pricing, or get a demo.

Here’s an overview of Yotpo: Email Marketing & SMS costs for each of the plan(s)

The app has 4 pricing plans: 1 free and 3 paid. The free plan offered by Yotpo: Email Marketing & SMS is Free. The paid plans offered by Yotpo: Email Marketing & SMS are Starter, Pro, Premium.

The details of the plans are outlined below.

  • Free: this plan is free forever, incurring no subscription costs. It offers a wide range of features like Free 1,000 emails/month, No email plans - pay for what you send, Campaigns & Automations, Email & SMS Subscriber Tools, 24/7 Support, + more.
  • Starter: the Starter plan costs $19 and has no free trial period. The plan offers a host of features, including Everything in Free, plus:, Campaign, Flow & Subscriber Analytics, A/B Testing, SMS Chat, Advanced Form Targeting, + more.
  • Pro: the Pro plan costs $59 and has no free trial period. The plan offers a host of features, including Everything in Starter, plus:, $59 Signup Bonus, Custom Short URL, Priority Support, Click to Buy, Keyword & QR Opt-in, + more.
  • Premium: the Premium plan costs $199 and has no free trial period. The plan offers a host of features, including Everything in Pro, plus:, $199 Signup Bonus, Dedicated CSM & Onboarding Specialist, Automated 2-way SMS conversations, AI Segments, + more.

Yotpo: Email Marketing & SMS price summary

Pricing summaryFree to install
Total pricing plan(s)4
Number of free plan(s)1
Number of paid plan(s)3
Cost of paid plan(s)$19, $59, $199
Free trial availableNo

For further information regarding Yotpo: Email Marketing & SMS pricing plans, see the official website.

Comparison

Top Yotpo: Email Marketing & SMS alternatives — detailed comparison

The table below highlights the crucial differences between Yotpo: Email Marketing & SMS and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.

Apps
Add app
General information
Ratings4.7 ★ (2,604 reviews)4.8 ★ (4,663 reviews)4.8 ★ (1,520 reviews)
Developed byYotpo - Email & SMSShopifyIntuit Mailchimp
Launch date13 October 201514 April 202028 November 2018
PricingFree, $19/month, $59/month, $199/monthFreeFree, $13/month, $20/month, $350/month
Objective—Email marketing tailored for businessIncrease sales and visitors with automated marketing and email campaigns.
CategoriesEmail marketing, SMS marketingEmail marketing, SMS marketingEmail marketing, SMS marketing
Key features & highlights
PurposeBoost engagement and drive more revenue with targeted email marketing and SMS.Connect and maintain long-term relationships with customers using Shopify's commerce-focused email.The email marketing tool that suggests improvements for content, targeting and automated processes.
Features list
  • Capture subscribers with customizable pop-ups, spin-to-win, and QR codes.
  • Segment customers using purchase behavior, on-site activity, and AI predictions.
  • Launch multi-step email and SMS campaigns across multiple channels effortlessly.
  • Send branded emails to segmented customer groups directly from your store.
  • Use customizable templates for products, sales, holidays, and events.
  • AI generates optimized subject lines, email copy, and send times.
  • Automate personalized email and SMS campaigns to re-engage customers.
  • Use AI-generated content for faster and optimized marketing messages.
  • Recover abandoned carts with automated reminders and targeted discounts.
Highlights
  • Based in United States
  • Based in United States
  • Based in United States
User reviews and ratings
Recommended96.0%94.0%89.3%
Pros
  • Numerous reviews highlight quick, knowledgeable, and patient assistance from support agents, often resolving issues efficiently.
  • Many users praised the straightforward and quick account setup, often requiring minimal effort.
  • Support agents frequently guided users through verification steps, making the process smooth and stress-free.
  • The app’s intuitive design and navigation were appreciated, especially by new users.
  • Users reported positive experiences with the app’s SMS marketing capabilities, noting increased engagement and sales.
  • The 24/7 live chat feature received praise for its fast response times and helpful agents.
  • Many reviews mentioned tailored assistance, including screenshots and step-by-step guidance.
  • Several users highlighted the app’s affordability and significant return on investment for marketing efforts.
  • Problems were often resolved within minutes, with users commending the efficiency of the support team.
  • Specific agents (e.g., Joann, Quin, Marnie, Melvin) were repeatedly praised for their professionalism and kindness.
  • The app is consistently praised for its intuitive and user-friendly interface, making it accessible even for non-tech-savvy users.
  • Users appreciate the variety of pre-made templates and the ability to easily customize emails to fit their branding.
  • Seamless integration with Shopify stores simplifies email marketing and performance tracking.
  • Many users highlight the app’s affordability, especially for small businesses, with free tiers and low-cost options.
  • The app’s automation capabilities, such as scheduled emails, are frequently mentioned as valuable time-savers.
  • The app is often recommended for beginners due to its straightforward setup and minimal learning curve.
  • Despite its simplicity, the app delivers professional-looking emails that drive customer engagement and sales.
  • The inclusion of free monthly emails is a significant advantage for startups and small businesses.
  • Multiple users highlight prompt, helpful, and personalized assistance from support agents like Clarisse, Lori, Rafael, and Dean.
  • The app syncs well with Shopify and Mailchimp, with users noting smooth setup and automatic customer data transfer.
  • Many reviews mention the app’s intuitive installation process and clear instructions.
  • Several users report the app functions as expected, with no major technical issues post-integration.
  • Support teams are praised for resolving problems efficiently, often with follow-up communication.
  • Specific agents (e.g., Troy, David, Karol) are repeatedly commended for their expertise and patience.
  • Some users appreciate the free plan option, especially during transitions from other platforms.
Cons
  • A few users reported app crashes, dashboard access problems, and failed campaigns.
  • Some users found certain functionalities overwhelming or unclear without guidance.
  • A small number of reviews cited issues with email list imports and broken links in emails.
  • A few users felt the support team was disconnected or lacked continuity in resolving issues.
  • Many users express a desire for more diverse and advanced template options.
  • Some reviewers report frustration with undisclosed sending limits that disrupt campaigns.
  • A recurring complaint involves emails not being delivered promptly or ending up in spam folders.
  • Advanced users find the app too simplistic, lacking features like detailed analytics or automation sequences.
  • Instances of app crashes, failed campaigns, and unresolved technical issues are noted by several users.
  • Several users report unresponsive or ineffective support when facing issues.
  • Users report unexpected charges, inflated fees, and unclear billing tiers, with some feeling misled by pricing structures.
  • Instances of faulty automation (e.g., unsolicited emails, incorrect syncs) and integration errors disrupt user workflows.
  • Free-tier users face delays or lack of responses, with chat support often requiring paid plans.
  • Unsubscribed or spam contacts are inadvertently synced, leading to compliance and financial risks.
  • Users describe cumbersome processes to disconnect integrations or close accounts, with misleading warnings.
Pricing and plans
Total pricing plans414
Free planAvailableAvailableAvailable
Free trialNoNoNo
Technical information
Rating4.7 ★4.8 ★4.8 ★
Total reviews2,5984,8171,570
Launch date13 October 201514 April 202028 November 2018

More details about Yotpo: Email Marketing & SMS

Product description

With flexible, pay-as-you-send pricing, we’re helping brands grow and scale without excessive costs. Grow your email & SMS lists with customizable forms and pop-ups. Easily identify high-value customer segments and design and send multi-channel campaigns that convert. Hit all the right moments with automated flows for Welcome, Abandoned Cart, & more. All with AI tools that help you work smarter & 24/7 support.

AI summary

This Shopify app specializes in SMS and email marketing, offering features such as campaign automation, list segmentation, and integration with Shopify stores. Its strengths include a user-friendly setup process, often described as quick and straightforward, with extensive support for account verification and compliance. The app provides robust customer service, characterized by rapid response times, personalized assistance, and clear guidance, including step-by-step instructions and troubleshooting. Notable benefits include affordability, free monthly email allowances, and tools for driving customer engagement and sales. However, some limitations include occasional technical issues, such as campaign failures or delayed email imports, and a learning curve for navigating advanced features. While most users report positive experiences with support, a few note inconsistencies in responsiveness or unresolved technical escalations. Overall, the app is well-regarded for its marketing capabilities and support but may require patience during complex setups or troubleshooting.

Support

For any questions, concerns, or assistance with Yotpo: Email Marketing & SMS, the dedicated support team is readily available to help. To reach out to the support team, users can send an email to [email protected]. Additionally, Yotpo: Email Marketing & SMS offers a comprehensive FAQ section to address common inquiries and provide self-help resources in their app FAQ section.

Language support

Details of the Yotpo: Email Marketing & SMS are available in various languages on the Shopify app store, including English and French.

Yotpo: Email Marketing & SMS support information in a nutshell
Support emailsupport@yotpo.com
Contact number(s)Not available
FAQ pageFAQ details
Privacy policyPrivacy details
Language supportEnglish and French
Integration

The list of top Shopify apps, features or software tools that Yotpo: Email Marketing & SMS seamlessly integrates with are given below.

CheckoutShopify POSShopify FlowKlaviyoPrivyRecartReChargeReConvertYotpo
Developer
NameYotpo - Email & SMS
ProfileSee all apps by Yotpo - Email & SMS
WebsiteView developer profile
AddressOffice X, 51 Cherni vrah Blvd, Sofia, 1407

Installation

How to install Yotpo: Email Marketing & SMS on your Shopify store

1

Send your details

Your name, email and store domain go straight to the Yotpo - Email & SMS team.

2

The developer gets in touch

Yotpo - Email & SMS contacts you directly to arrange setup for your store.

3

Install at your own pace

Perfect your store’s functionality without the pressure to move on until you’re ready.

Customer reviews

4.8
★★★★★
2,598 total reviews
52,392
4101
317
26
182

Yotpo: Email Marketing & SMS has an overall rating of 4.8 stars from a total of 2,598 reviews on the Shopify app store. Of these, 2,493 (96.0%) are positive, 17 (0.7%) are neutral, and 88 (3.4%) are negative*.

*Ratings above four stars fall under positive review, three star reviews fall under neutral, and anything less than two stars falls under negative.

★★★★★Boostbitesfrom Sweden · 3 August 2025

Amazing customer service, they really helped me understand the app. Great app

★★★★★Aestetiafrom United States · 3 August 2025

A really nice email and sms tool for ecommerce and the best part is the customer support, "PL" helped me a lot specifically, thanks!

★★★★★Classy CSSfrom Kuwait · 28 July 2025

Support was amazing and Melvin was extremely helpful

★★★★★Compañero Peludofrom Spain · 26 July 2025

I had a few questions when I first started and Rock N in the customer service team was really helpful. They explained everything clearly and even logged into my Shopify account and helped me add the terms I needed to add on the privacy policy to make sure I was verified correctly. Highly recommend so ...

★★★★★FinisherLabfrom France · 22 July 2025

Merci à Lara Simpauco pour son suivi et son aide à la mise en place de ma campagne SMS !

Performance on the App Store

Rankings, review momentum and install geography, refreshed weekly. Open the full charts for history, benchmarks and keyword detail.

Category rank
—
No tracked groups
Total reviews
2,598
No change vs 30 days ago
Average rating
4.8 ★
0.00 vs 30 days ago
Top market
US
66.6% of installs
No App Store groups tracked yet.Open full charts →

Yotpo: Email Marketing & SMS FAQs

How do I install the Yotpo: Email Marketing & SMS Shopify app?
To install Yotpo: Email Marketing & SMS on your Shopify store, click on the Yotpo: Email Marketing & SMS installation link. Login to the Shopify store on which you want to install the app and follow the onboarding process. If you need our expert guidance to help you install Yotpo: Email Marketing & SMS on your Shopify store, then contact us now.
What are the key features of Yotpo: Email Marketing & SMS?

The key features offered by Yotpo: Email Marketing & SMS to Shopify store owners are:

  • Capture subscribers with pop-ups, spin-to-win, QR codes, & more
  • Build segments using purchase behavior, on-site activity, AI predictions, & more
  • Easily build & launch multi-step, multi-channel email & SMS campaigns
  • Send automated messages for Welcome, Cart Abandonment, Low in Stock, & more
  • Track revenue growth, engagement, & more with 12+ advanced dashboards
Does Yotpo: Email Marketing & SMS integrate with other Shopify apps or tools?

Yotpo: Email Marketing & SMS has not made any official mention of integrating with other Shopify apps or tools. To obtain further information, kindly reach out to their support team or consult your Shopify developer.

Is there a free trial available for Yotpo: Email Marketing & SMS?

No, Yotpo: Email Marketing & SMS does not offer any free trial.

What are the pricing plans for Yotpo: Email Marketing & SMS?

The app has 4 pricing plans: 1 free and 3 paid. The paid plans cost $19/month, $59/month, $199/month and have no free trial period.

How does billing work for Yotpo: Email Marketing & SMS?

Yotpo: Email Marketing & SMS uses USD for billing, with recurring and usage-based charges invoiced usually every 30 days.

Can I cancel or upgrade my subscription plan at any time?

Yes, Yotpo: Email Marketing & SMS allows its subscribers to cancel or upgrade their subscription plan at any time.

Does Yotpo: Email Marketing & SMS offer customer support?

Yes, Yotpo: Email Marketing & SMS offers a dedicated support team for any kind of app-related assistance. To reach out to the support team, users can send an email to [email protected]. Additionally, Yotpo: Email Marketing & SMS offers a comprehensive FAQ section to address common inquiries and provide self-help resources.

Is Yotpo: Email Marketing & SMS compatible with my Shopify theme?

Please reach out to their support team at [email protected] to confirm its compatibility with your specific Shopify theme.

Most popular

Most popular Shopify apps on the market

4.8★★★★★2,598 reviews · 96.0% positive

Writing reviews on ShopDigest is coming soon.

  • BO
    BoostbitesSweden · 3 Aug 2025
    ★★★★★

    Amazing customer service, they really helped me understand the app. Great app

  • AE
    AestetiaUnited States · 3 Aug 2025
    ★★★★★

    A really nice email and sms tool for ecommerce and the best part is the customer support, "PL" helped me a lot specifically, thanks!

  • CC
    Classy CSSKuwait · 28 Jul 2025
    ★★★★★

    Support was amazing and Melvin was extremely helpful

  • CP
    Compañero PeludoSpain · 26 Jul 2025
    ★★★★★

    I had a few questions when I first started and Rock N in the customer service team was really helpful. They explained everything clearly and even logged into my Shopify account and helped me add the terms I needed to add on the privacy policy to make sure I was verified correctly. Highly recommend so ...

  • FI
    FinisherLabFrance · 22 Jul 2025
    ★★★★★

    Merci à Lara Simpauco pour son suivi et son aide à la mise en place de ma campagne SMS !

  • CP
    Christian Paul Co.United States · 17 Jul 2025
    ★★★★★

    Joann was very helpful with my issue. My account was blocked and she helped me add all the necessary information so that my account can get verified.

  • LP
    lpsqueen.comUnited States · 17 Jul 2025
    ★★★★★

    Very reliable company and great customer service PL was able to help with minor issue very quickly and professionally.

  • ST
    StudiohaussUnited Kingdom · 14 Jul 2025
    ★★★★★

    really helpful and sorted my issue straight away, thank you to PL for helpiing me

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