Made-By-Shopify Shopify Apps — Full Market Share Table
All tracked made-by-shopify Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Shopify Flow | 42.61% | 0.47 | Climbing |
| 2 |  Shop | 25.73% | 1.39 | Climbing |
| 3 |  Shopify Messaging | 9.53% | 0.10 | Declining |
| 4 |  Shopify Digital Products | 7.01% | 0.84 | Declining |
| 5 |  Shopify Inbox | 3.62% | 0.39 | Declining |
| 6 |  Shopify Collective: Supplier | 2.16% | 0.04 | Declining |
| 7 |  Shopify Subscriptions | 2.14% | 0.02 | Climbing |
| 8 |  Shopify Marketplace Connect | 1.90% | 0.04 | Climbing |
| 9 |  Shopify Smart Pricing | 1.82% | 0.41 | Climbing |
| 10 |  Shopify Collective | 1.59% | 0.03 | Climbing |
Showing 1-10 out of 36
Key Insights:
- Shopify Flow holds 42.6% share of made-by-shopify app installs — 16.9pp ahead of Shop (25.7%).
- Top 3 apps (Shopify Flow, Shop, Shopify Messaging) account for 77.9% of all made-by-shopify install share — a concentrated market.
- Shop is gaining share fastest this month (+1.39pp) — the largest single gainer among the top made-by-shopify apps by share.
- Shopify Digital Products is losing share fastest (-0.84pp) — could indicate a churning user base or a stronger challenger gaining ground.
Made-By-Shopify Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 made-by-shopify Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 | Nov 2026 |
|---|---|---|---|---|---|---|
| Shopify Flow | 44.8%0.62 | 43.3%1.56 | 42.6%0.60 | 42.1%0.50 | 42.6%0.41 | 42.6%0.05 |
| Shop | 22.2%0.66 | 22.9%0.71 | 23.1%0.20 | 23.9%0.82 | 25.1%1.11 | 25.7%0.68 |
| Shopify Messaging | 8.9%0.07 | 9.2%0.24 | 9.3%0.13 | 9.5%0.17 | 9.7%0.25 | 9.5%0.21 |
| Shopify Digital Products | 5.1%1.46 | 6.4%1.31 | 7.6%1.23 | 8.5%0.85 | 7.5%1.02 | 7.0%0.46 |
| Shopify Inbox | 4.8%0.27 | 5.0%0.12 | 4.6%0.38 | 4.2%0.43 | 3.8%0.36 | 3.6%0.18 |
Key Insights:
- Shopify Flow's share contracted from 47.3% → 42.6% over the charted period.
- Of the top 5 tracked made-by-shopify apps, 2 grew share and 3 lost share — challengers are eating into leader's share.
Top Made-By-Shopify Shopify Apps by Country
Per-country market share rankings for made-by-shopify Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
United States
India
China
United Kingdom
Key Insights:
- Shopify Flow leads made-by-shopify apps in all 4 tracked markets — United States, India, China, United Kingdom.
Top 5 Apps in Made-By-Shopify
- Shopify Flow — Leads made-by-shopify apps with 42.6% install share, rated 4.7★ — gaining share this month.
- Shopify Forms — Holds 1.3% of made-by-shopify app install share, rated 4.5★.
- Shop — Holds 25.7% of made-by-shopify app install share, rated 4.8★ — gaining share this month.
- Shopify Inbox — Holds 3.6% of made-by-shopify app install share, rated 4.6★ — losing share this month.
- Shopify Smart Pricing — Holds 1.8% of made-by-shopify app install share, rated 4.5★ — gaining share this month.
Made-By-Shopify Shopify Apps — Frequently Asked Questions
1. Which made-by-shopify app has the highest market share on Shopify?
Shopify Flow dominates the made-by-shopify category on Shopify with 42.6% of installs — 16.9pp ahead of Shop. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for made-by-shopify Shopify apps?
For made-by-shopify apps, market share is estimated from each app's recent review velocity (reviews collected in the past 6 months) divided by the total reviews collected by all apps in the collection over the same window. Reviews are a proxy for installs since Shopify doesn't publish install counts.
3. Which made-by-shopify apps are gaining market share on Shopify?
Shop is gaining made-by-shopify app market share fastest this month, up +1.39pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which made-by-shopify apps are losing market share on Shopify?
Shopify Digital Products has lost the most market share this month among made-by-shopify apps (-0.84pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most made-by-shopify Shopify app installs?
United States drives the largest share of made-by-shopify app installs at 49.5%, followed by United Kingdom at 6.8% and Canada at 5.3%. Use the country picker on the third card to compare market leaders by country.
6. How many made-by-shopify apps does ShopDigest track on Shopify?
ShopDigest tracks 36 made-by-shopify apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
