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Facebook & Instagram Shopify App – Reviews & Growth Momentum

(Updated November 2026) Track Facebook & Instagram's reviews on the Shopify App Store — country-level breakdown, monthly cumulative growth trajectory, and a head-to-head review-ramp comparison against the fastest-growing apps in its primary Shopify benchmark group. Reviews function as a strong proxy for installs. Seamlessly manage your Facebook and Instagram presence.

5,874 reviews · 3.74★. Holds #1 across 6 App Store groups (facebook, facebook ads, facebook channel +3 more). United States drives the largest install share at 34.4%. Review velocity and rank both trending up.

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Facebook & Instagram — Reviews by Country on Shopify

Country-level breakdown of Facebook & Instagram's reviews on the Shopify App Store — top 10 countries by cumulative review count, with average rating per country and 30-day review-velocity change. Sortable; switch to "Review Changes" to surface emerging markets.

Date Range
Order By
Reviews are as ofToday.Change is betweenOct 15andToday
#CountryReviewsRating
1United States flagUnited States
2,09450
3.5
2United Kingdom flagUnited Kingdom
4387
3.7
3Canada flagCanada
38111
3.6
4Australia flagAustralia
37114
3.8
5Germany flagGermany
3454
4.0
6Spain flagSpain
2304
3.9
7Mexico flagMexico
2268
4.3
8France flagFrance
1971
3.9
9Italy flagItaly
1816
4.0
10Netherlands flagNetherlands
1753
4.0

Showing 1-10 out of 94

Key Insights:

  • United States contributes 2,094 reviews — the largest source of merchant feedback for Facebook & Instagram (3.51★ avg in this market).
  • Top 10 markets cover 80.4% of Facebook & Instagram's 5,766 cumulative reviews on Shopify.
See more insights

Facebook & Instagram — Cumulative Review Trend by Country

Monthly cumulative review trajectory for Facebook & Instagram across its top 5 country markets over the past year — pick countries to plot, change date range, or switch sub-tabs to see absolute counts or per-interval review-velocity change.

Date Range
From
To
Countries
Time Granularity
No reviews data available for the selected date range
Charts Data
Monthly cumulative review count for Facebook & Instagram by country — top 5 markets over the latest 6 months on Shopify.
CountryJun 2026Jul 2026Aug 2026Sep 2026Oct 2026Nov 2026
United StatesUnited States1,4961,7602641,9171572,013962,071582,09423
United KingdomUnited Kingdom34538338413304229433114385
CanadaCanada302324223482436214380183811
AustraliaAustralia280308283383035214366143715
GermanyGermany2933222933513341634323452

Key Insights:

  • United States added 1,106 new reviews over the charted period — driving most of Facebook & Instagram's recent review momentum.
  • Review velocity is accelerating — recent monthly additions outpace earlier intervals.
  • 5 of 5 plotted countries gained reviews over the charted period.
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Facebook & Instagram — Review Growth Race vs Competitors

Race-style chart comparing how quickly Facebook & Instagram reached 1,000 reviews versus its closest competitors — months-since-launch on the X-axis removes calendar-age bias, so apps from different eras compete on equal footing. Switch the milestone count to benchmark at 5,000 or 10,000 reviews for larger-base comparisons.

App Selector
Reviews
Time Granularity
Charts Data
Review velocity for Facebook & Instagram alongside the top 4 fastest-ramping apps in its primary Shopify benchmark group — months since launch to reach 1,000 reviews and current cumulative review count.
AppMonths to Reach 1,000 ReviewsCurrent Review Count
PinterestPinterest261,708
Facebook & InstagramFacebook & InstagramCurrent app295,766
TikTokTikTok3316,021
Google & YouTubeGoogle & YouTube405,529
Omega Facebook Pixel, Meta AdsOmega Facebook Pixel, Meta Ads69989

Key Insights:

  • Pinterest reached 1,000 reviews fastest in this benchmark set — 26 months since launch.
  • Facebook & Instagram hit 1,000 reviews in 29 months — rank 2 of 5 in this benchmark set.
See more insights
Data issue or feedback? Reach out to us at [email protected].

Facebook & Instagram — Where Its Reviews Come From

United States contributes 2,094 reviews to Facebook & Instagram and a 3.51★ average rating — the largest single-country source of merchant feedback for this app on the Shopify App Store. United Kingdom follows with 438 reviews, with Canada at 381. Together, the top 10 countries account for 80.4% of Facebook & Instagram's 5,766 cumulative reviews worldwide.

Facebook & Instagram has a growing review base concentrated in United States — typical for apps still early in international expansion. Merchants in this primary market get the most polished experience; secondary-market merchants should check whether the integrations they need are localised yet.

Facebook & Instagram — Review Growth Trajectory

United States added 1,106 new reviews to Facebook & Instagram's base over the charted period — a 111.9% expansion of its largest single-country review pool. Across the top 5 countries plotted, 5 added new reviews over the charted window — broad-based growth. Review velocity is accelerating — recent monthly review additions are outpacing earlier intervals, suggesting marketing or product traction has improved in the second half of the charted window.

Facebook & Instagram's accelerating review velocity layered on top of United States's 2,094 cumulative base is the rarest and most valuable pattern — momentum stacked on an established review pool, the kind of trajectory that usually pulls App Store rank along with it on a 4–8 week lag.

Facebook & Instagram — Review Ramp vs Fastest-Growing Competitors

Facebook & Instagram reached 1,000 reviews in 29 months since launch — 3 months behind the fastest in this benchmark set, Pinterest (26 months). Among Facebook & Instagram's direct competitors, Pinterest hit 1,000 reviews fastest at 26 months post-launch — a benchmark for what aggressive early adoption looks like in this category.

Facebook & Instagram's 29-month time-to-1,000 lands in the top half of the benchmark set — solid early adoption, not the leader's pace but well above category-average, indicating Facebook & Instagram found merchant fit faster than most apps in this comparison.

Top Categories Facebook & Instagram Ranks In on Shopify

  1. Keyword facebook — Facebook & Instagram ranks #1 in this keyword — its leading position on Shopify.
  2. Keyword facebook ads — Facebook & Instagram ranks #1 in this keyword — its leading position on Shopify.
  3. Keyword facebook channel — Facebook & Instagram ranks #1 in this keyword — its leading position on Shopify.
  4. Keyword facebook instagram — Facebook & Instagram ranks #1 in this keyword — its leading position on Shopify.
  5. Keyword Demographic analysis — Facebook & Instagram ranks #1 in this keyword — its leading position on Shopify.

Facebook & Instagram on Shopify — Reviews FAQs

1. How many reviews does Facebook & Instagram have on Shopify?

Facebook & Instagram has accumulated 5,766 cumulative reviews on the Shopify App Store, with United States contributing the largest share. The table above breaks the count down by country; the trend chart below shows monthly review growth.

2. Which countries leave the most reviews for Facebook & Instagram?

United States is the largest source of reviews for Facebook & Instagram on Shopify (2,094 reviews), followed by United Kingdom at 438 and Canada at 381. The full sortable list is in the table above.

3. Is Facebook & Instagram gaining reviews fast on Shopify?

Yes — Facebook & Instagram's review velocity is accelerating. Recent monthly review additions are outpacing earlier intervals on the trend chart, suggesting new merchant adoption has picked up in the second half of the charted window.

4. How quickly did Facebook & Instagram reach 1,000 reviews?

Facebook & Instagram reached 1,000 reviews in 29 months since launch — 3 months behind the fastest in its benchmark set, Pinterest (26 months).

5. How is Facebook & Instagram's review data on ShopDigest sourced?

Reviews are crawled weekly from the Shopify App Store and aggregated by country and over time. The country breakdown above shows where merchant feedback originates; per-country average rating helps surface regional UX or localization signals that get smoothed out in the worldwide average.

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