Apps tracked
Category leader
17TRACK Order TrackingTop region
Top Custom Tracking Link Shopify Apps Ranked Today
Top 10 custom tracking link Shopify apps ranked by current App Store position, with market share and review counts. Updated weekly.
| App | Rank | Market share | Reviews |
|---|---|---|---|
| 17TRACK Order Tracking | 1– | 71.96%0.46 | 4,482119 |
 CWILL Order Tracking | 21 | 20.12%5.74 | 3,19246 |
 Track123 Order Tracking | 31 | 7.10%5.19 | 1,75829 |
 Synctrack AI Order Tracking | 4– | 0.22%0.06 | 931 |
 ReturnGO Returns & Exchanges | 5– | 0.33%0.04 | 4054 |
 Loop Returns & Exchanges | 6– | 0.14%0.02 | 4452 |
 Easy Shipping Protection | 7 | 0.00%– | 0– |
 AfterShip Order Tracking | 81 | 0.08%0.02 | 1,5055 |
 Shortly — Affiliate Marketing | 92 | 0.03%0.06 | 1771 |
 Easy Fulfillment: Bulk Fulfill | 102 | 0.00%0.00 | 21– |
Key Insights:
- 17TRACK Order Tracking commands 72.0% market share, 51.8pp ahead of CWILL Order Tracking — a concentrated custom tracking link category.
- In the last 30 days, 2 apps climbed and 3 dropped in ranking among the top 10 tracked custom tracking link apps.
- 17TRACK Order Tracking added the most new reviews this month (+119) — strong adoption momentum.
Live Ranking and Market Share Trends for Custom Tracking Link Shopify Apps
Monthly ranking and market share trends for the top 5 custom tracking link Shopify apps over the past year — see how each app's App Store position and market share have shifted month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| 17TRACK Order Tracking | #1– | #1– | #1– | #1– | #1– | #1– |
| CWILL Order Tracking | #3– | #3– | #3– | #3– | #21 | #2– |
| Track123 Order Tracking | #2– | #2– | #2– | #2– | #31 | #3– |
| Synctrack AI Order Tracking | #6– | #93 | #54 | #61 | #42 | #4– |
| ReturnGO Returns & Exchanges | #7– | #52 | #83 | #53 | #61 | #51 |
Key Insights:
- 17TRACK Order Tracking's ranking held steady from #1 to #1 over the charted period.
- 3 of 5 top custom tracking link apps improved their position; 1 declined — a mixed picture.
- 17TRACK Order Tracking's market share is 72.0% — gaining +3.3pp since the start of the chart.
Custom Tracking Link Shopify Apps — Market Share by Country
Top 5 countries driving installs for custom tracking link Shopify apps, with current market share and 30-day change versus the previous month.
| Country | Market share | Change |
|---|---|---|
 United States | 24.5% | 1.01 |
 France | 8.8% | 0.08 |
 Hong Kong | 7.5% | 0.55 |
 United Kingdom | 7.0% | 0.47 |
 China | 6.2% | 0.62 |
Key Insights:
- United States accounts for 24.5% of custom tracking link app installs — the single largest market.
- Top 3 markets (United States, France, Hong Kong) collectively cover 40.8% of all tracked custom tracking link installs — moderately concentrated demand.
Fastest to 1,000 Reviews — Custom Tracking Link Shopify Apps
Race-style view of how the top 5 custom tracking link Shopify apps reached 1,000 reviews — months since launch on the X-axis, cumulative review count on the Y-axis.
Charts Data
| App | Months to Reach 1,000 Reviews | Current Review Count |
|---|---|---|
| 17TRACK Order Tracking | 36 | 4,481 |
| Track123 Order Tracking | 43 | 1,752 |
| CWILL Order Tracking | 56 | 3,179 |
| ReturnGO Returns & Exchanges | Not yet reached | 406 |
| Synctrack AI Order Tracking | Not yet reached | 94 |
Key Insights:
- 17TRACK Order Tracking reached 1,000 reviews fastest — in 36 months since launch.
- Track123 Order Tracking crossed 1,000 reviews in 43 months — 7 months behind 17TRACK Order Tracking.
- 2 of the top 5 custom tracking link apps haven't yet crossed 1,000 reviews — ReturnGO Returns & Exchanges is closest at 406 cumulative.
Top Custom Tracking Link Shopify Apps Ranked by Position
17TRACK Order Tracking dominates custom tracking link with 72.0% market share — a clear category leader Shopify merchants gravitate to first, 51.8pp ahead of CWILL Order Tracking (20.1%). Track123 Order Tracking sits at #3 with 7.1% share, rounding out the top tier. Together, the top 3 apps absorb 99.2% of all custom tracking link installs — a highly concentrated landscape with limited room for new entrants. CWILL Order Tracking is the standout mover this month, climbing 1 position — a momentum signal worth tracking.
17TRACK Order Tracking's 72.0% share looks dominant, but Shortly — Affiliate Marketing slipped 2 positions this month and the rest of the top 5 has reshuffled. Custom Tracking Link apps are settled at the top and contested below — for merchants whose needs aren't a perfect 17TRACK Order Tracking fit, the #2–#5 apps often surface better niche options.
Live Ranking and Market Share Trends Across Custom Tracking Link Shopify Apps
17TRACK Order Tracking held #1 steadily from May 2026 to Oct 2026 — an entrenched leader in custom tracking link that challengers haven't displaced. Across the top 5 plotted custom tracking link apps, 3 improved their ranking while 1 declined — the category is moving upward overall. 17TRACK Order Tracking's share expanded +3.3pp from 68.7% (May 2026) to 72.0% (Oct 2026) — a sustained widening of the gap against other custom tracking link apps over this window.
4 of 5 plotted custom tracking link apps moved positions in this window — recent trajectory beats current rank as a signal when a category is reshuffling this actively.
Review Growth Velocity in Custom Tracking Link — Which Apps Grew Fastest
17TRACK Order Tracking reached 1,000 reviews in 36 months since launch — the fastest ramp among the top 5 custom tracking link apps tracked here. Track123 Order Tracking in 43 months, and CWILL Order Tracking took 56 months to cross the same milestone, a 20-month spread between the fastest and slowest in the set.
2 apps on this chart haven't yet crossed 1,000 reviews: ReturnGO Returns & Exchanges at 406, Synctrack AI Order Tracking at 94 cumulative reviews. ReturnGO Returns & Exchanges is closest to the milestone — its current count puts it roughly 41% of the way to 1,000.
The 20-month spread between 17TRACK Order Tracking and CWILL Order Tracking reaching 1,000 reviews suggests a competitive custom tracking link category — leaders pulled ahead by roughly a year, but no single app dominated launch-to-milestone speed. The ramp differences likely reflect both product quality and timing-of-launch rather than one clear category winner.
Top 5 Apps in Custom Tracking Link
- 17TRACK Order Tracking — Category leader for custom tracking link with 72.0% market share and 4.9★.
- CWILL Order Tracking — Climbed 1 position this month to rank #2 — 20.1% share, 5.0★.
- Track123 Order Tracking — Currently ranked #3 with 7.1% market share and 4.9★.
- Synctrack AI Order Tracking — Ranks #4 for custom tracking link with 0.2% market share and 4.8★.
- ReturnGO Returns & Exchanges — Ranks #5 for custom tracking link with 0.3% market share and 4.9★.
Custom Tracking Link Shopify Apps — Frequently Asked Questions
1. What is the best custom tracking link app on Shopify?
17TRACK Order Tracking is the leading custom tracking link app on Shopify, holding 72.0% of category market share with 4,482 reviews — a clear default for most merchants.
2. Which custom tracking link app has the highest market share on Shopify?
17TRACK Order Tracking holds the highest market share among custom tracking link apps at 72.0% (-0.46pp vs 30 days ago). Market share here is estimated from each app's recent review velocity, with rank-weighted adjustment because positions in keyword search drive most installs.
3. How many custom tracking link apps are tracked on Shopify?
ShopDigest tracks 96 custom tracking link apps on the Shopify App Store. Rankings, market share, geography, and review data refresh weekly.
4. Which custom tracking link app is growing the fastest on Shopify?
CWILL Order Tracking has shown the strongest ranking momentum, climbing 1 position over the past 30 days. Use the Rankings tab to see full month-over-month trajectories.
5. Where are custom tracking link apps most popular on Shopify?
United States has the highest concentration of custom tracking link app installs at 24.5%, followed by France at 8.8%. The Geography tab shows the full country-by-country breakdown.
6. How is market share calculated for custom tracking link on Shopify keyword pages?
For keyword pages, market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. This reflects the reality that Shopify keyword search traffic concentrates heavily at the top of results.
7. Which custom tracking link app reached 1,000 reviews fastest on Shopify?
17TRACK Order Tracking hit 1,000 reviews in 36 months since launch — the fastest review ramp among tracked custom tracking link Shopify apps. See the Review Champions chart above for the full race.
