Auto-Assign Shopify Apps — Full Market Share Table
All tracked auto-assign Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Rubik Variant Images & Swatch | 37.24% | 15.87 | Declining |
| 2 |  Chatty AI Chatbot & Live Chat | 27.58% | 27.58 | Climbing |
| 3 |  Redo | 26.16% | 7.01 | Climbing |
| 4 |  Commslayer: AI Helpdesk & Chat | 3.58% | 7.00 | Declining |
| 5 |  ScaleChart: Size Chart & Guide | 1.71% | 1.00 | Climbing |
| 6 |  Zipchat AI Chatbot & Live Chat | 1.27% | 9.40 | Declining |
| 7 |  Tidio: AI Chatbot & Live Chat | 1.12% | 0.06 | Climbing |
| 8 |  Gorgias: AI, Helpdesk & Chat | 0.82% | 2.57 | Declining |
| 9 |  BotSpace: AI Chat & Helpdesk | 0.20% | 0.04 | Climbing |
| 10 |  Chatbase | 0.08% | 0.01 | Declining |
Showing 1-10 out of 25
Key Insights:
- Rubik Variant Images & Swatch holds 37.2% share of auto-assign app installs — 9.7pp ahead of Chatty AI Chatbot & Live Chat (27.6%).
- Top 3 apps (Rubik Variant Images & Swatch, Chatty AI Chatbot & Live Chat, Redo) account for 91.0% of all auto-assign install share — a competitive market.
- Chatty AI Chatbot & Live Chat is gaining share fastest this month (+27.58pp) — the largest single gainer among the top auto-assign apps by share.
- Rubik Variant Images & Swatch is losing share fastest (-15.87pp) — could indicate a churning user base or a stronger challenger gaining ground.
Auto-Assign Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 auto-assign Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Rubik Variant Images & Swatch | 38.9% | 42.8%3.87 | 40.6%2.13 | 41.3%0.71 | 52.9%11.53 | 37.2%15.63 |
| Chatty AI Chatbot & Live Chat | — | — | — | — | — | 27.6% |
| Redo | 14.6% | 22.9%8.32 | 36.8%13.94 | 40.5%3.71 | 19.3%21.23 | 26.2%6.86 |
| Commslayer: AI Helpdesk & Chat | 10.1% | 17.5%7.34 | 11.0%6.43 | 9.2%1.86 | 10.6%1.42 | 3.6%7.01 |
| ScaleChart: Size Chart & Guide | — | 0.0% | 0.0%0.02 | 0.1%0.10 | 0.7%0.57 | 1.7%1.01 |
Key Insights:
- Rubik Variant Images & Swatch's share contracted from 38.9% → 37.2% over the charted period.
- Of the top 5 tracked auto-assign apps, 2 grew share and 2 lost share — challengers are eating into leader's share.
Top Auto-Assign Shopify Apps by Country
Per-country market share rankings for auto-assign Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
United States
India
China
United Kingdom
Key Insights:
- Rubik Variant Images & Swatch leads auto-assign apps in 3 of 4 tracked markets (India, China, United Kingdom).
- Rubik Variant Images & Swatch leads worldwide, but United States bucks the trend — Redo leads there.
Top 5 Apps in Auto-Assign
- Rubik Variant Images & Swatch — Leads auto-assign apps with 37.2% install share, rated 5.0★ — losing share this month.
- Chatty AI Chatbot & Live Chat — Holds 27.6% of auto-assign app install share, rated 4.9★ — gaining share this month.
- Redo — Holds 26.2% of auto-assign app install share, rated 4.9★ — gaining share this month.
- Commslayer: AI Helpdesk & Chat — Holds 3.6% of auto-assign app install share, rated 4.9★ — losing share this month.
- ScaleChart: Size Chart & Guide — Holds 1.7% of auto-assign app install share, rated 5.0★ — gaining share this month.
Auto-Assign Shopify Apps — Frequently Asked Questions
1. Which auto-assign app has the highest market share on Shopify?
Rubik Variant Images & Swatch currently holds the highest market share for auto-assign apps at 37.2%, but the category is competitive — Chatty AI Chatbot & Live Chat is close behind at 27.6%. The right choice depends on your specific store needs.
2. How is market share calculated for auto-assign Shopify apps?
For auto-assign (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which auto-assign apps are gaining market share on Shopify?
Chatty AI Chatbot & Live Chat is gaining auto-assign app market share fastest this month, up +27.58pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which auto-assign apps are losing market share on Shopify?
Rubik Variant Images & Swatch has lost the most market share this month among auto-assign apps (-15.87pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most auto-assign Shopify app installs?
United States drives the largest share of auto-assign app installs at 45.6%, followed by United Kingdom at 6.7% and Germany at 5.5%. Use the country picker on the third card to compare market leaders by country.
6. How many auto-assign apps does ShopDigest track on Shopify?
ShopDigest tracks 96 auto-assign apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
